HomeMy WebLinkAboutAgenda Statement 1974/01/15 Item 19
AGENDA ITEM NO. [19 ]
CHULA VISTA CITY COUNCIL MEETING OF: January 15, 1974
ITEM TITLE: Resolution - Granting appeal by Balboa Bank of Planning Commission
denial of variance for increase in permitted sign area at 410
"W Street
INITIATED BY: Director of Planning
BACKGROUND
On January 8, 1974 Council approved a sign variance for a 120 sq. ft. sign on
the west elevation of Balboa Bank and an 84 sq. ft. sign on the east e1e~ation.
Formalization of this action requires the adoption of a resolution.
Findings in support of the approval action were:
1. The bank is located close to the boundary line separating the C-O and
C-C Districts so that businesses just across the zone boundary line in the
C-C District are allowed more sign area than the bank.
2. The bank is set back 175' from 4th Avenue creating a visibility problem.
3. The color of the bank building is such that it does not provide a good
background for free-standing letters.
4. The area of the sign copy conforms to the ordinance; it is only the
background area which exceeds the regulations of the ordinance.
ATTACHED:
Resolution [~
Ordinance [ ]
Agreemen t [ ]
Plat [ ]
See EXHIBITS [ ] No.
Financial Statement:
Commission-Board Recommendation:
Department Head Recommendation: Adopt resolution
City Manager Recommendation: N.A.
~7/~1