HomeMy WebLinkAboutcc min 1997/05/13MINUTES OF A REGULAR MEETING OF THE CITY COUNCIL
OF THE CITY OF CHULA VISTA
Tuesday, May 13, 1997
6:05 p.m.
1. ROLL CALL:
PRESENT:
ABSENT:
ALSO PRESENT:
CALL TO ORDER
Council Chambers
Public Services Building
Conncilmembers Moot, Padilla, Rindone, and Mayor Horton.
Councilmember Salas
City Manger, John D. Goss; City Attorney, John M. Kaheny; and City Clerk,
Beverly A. Authelet.
2. PLEDGE OF ALLEGIANCE TO THE FLAG. MOMENT OF SILENCE
3. APPROVAL OF MINUTES: None submitted.
4. SPECIAL ORDERS OF THE DAY:
a. Mayor Horton presented a proclamation to Police Chief Rick Emerson proclaiming the week of
May 12 through May 16, 1997 as "LAW ENFORCEMENT WEEK" and Thursday, May 15, 1997 as "PEACE
OFFICERS MEMORIAL DAY."
b. Mayor Horton presented a proclamation to William Gustafson, Transit Coordinator proclaiming
the week of May 12 through May 16, 1997 as "TRY TRANSIT WEEK."
c. Dr. Libia Gil, Superintendent of the Chula Vista Elementary School District, and Vickie Velasco,
representing the United Way Volunteer Center presented the Cal-West Silver Bowl Award to Daniel Higgins,
General Manager of Laidlaw. The award was in recognition of outstanding volunteer service tbr the benefit of
young people in the Chula Vista community.
d. Mayor Horton presented a proclamation to Bonita Vista High School Band Director, Rick
Lorenzen, congratulating Bonita Vista High School on receiving the Sweepstakes Award.
e. Professor Bill Neill. Executive Director of San Diego County Electric Vehicle Consortium,
presented the City with an award of excellence tbr use of electric vehicles.
Thomas R. Langley, Assistant Secretary of Veterans Affairs for the Southern Calitbrnia Veterans
Home Prqject, made a presentation on the Chula Vista Veterans Home Project.
g. Added Item: Jim Barbow. representing the Chula Vista Bay Club, presented the Chula Vista Boys
and Girls Club a $25,000 check.
CONSENT CALENDAR
(Items 5 through 6)
CONSENT CALENDAR OFFERED BY MAYOR HORTON, titles read, text waived, passed and approved
4-0-1 (Salas absent).
Minutes
May 13, 1997
Page 2
5. WRITTEN COMMUNICATIONS:
a. Letter from the City Attorney stating that to the best of his knowledge from observance of
actions taken in Closed Session on 5/6/97 in which the City Attorney participated, that there were no
reportable actions which are required under the Brown Act to be report. It is recommended that the letter be
received and filed.
6. ORDINANCE 2708 AMENDING SECTIONS 19.64.150 AND 19.64.155 OF THE MUNICIPAL
CODE TO ELIMINATE DAMAGE PERCENTAGE RESTRICTIONS RELATED TO RECONSTRUCTION
OF NONCONFORMING RESIDENTIAL UNITS WITHIN THE CITY (second reading and adoption) Council
recently received written and oral cotnments t~om residents wishing to secure financing of residential properties
which are classified as nonconforming based on zoning and/or density and therelrbre have reconstruction limits if
partially or completely destroyed. This is to amend the Municipal Code in order to eliminate damage percentage
restrictions related to reconstruction of these nonconli3rming residential units. These provisions would not apply
to properties zoned Industrial. Staff recommends Council place the ordinance on second reading and adoption.
(Director of Planning)
7. (Item was originally presented as an Action Item, but was moved to the Consent Calendar by consensus
of the City Council as requested by staff).
A. RESOLUTION 18660 APPROVING FINAL MAP OF TRACT 90-07, SUNBOW II, UNITS 1 AND
2, ACCEPTING ON BEHALF OF THE CITY CERTAIN PUBLIC STREETS AND EASEMENTS
GRANTED ON SAID MAP WITHIN SAID SUBDIVISION, REJECTING ON BEHALF OF THE CITY THE
OPEN SPACE LOTS AND CERTAIN PUBLIC STREETS GRANTED ON SAID MAP WITHIN SAID
SUBDIVISION, AND APPROVING SUBDIVISION IMPROVEMENT AGREEMENT FOR THE
COMPLETION OF IMPROVEMENTS REQUIRED BY SAID SUBDIVISION, AND AUTHORIZING THE
MAYOR TO EXECUTE SAID AGREEMENT - On 5/22/90, Council conditionally approved the Tentative
Subdivision Map for Tract 90-07, Sunbow II. On 7/20/93, Council affirmed a Planning Commission resolution to
approve a one-year tentative map extension. One condition of approval tbr the Tentative Subdivision Map required
that the developer enter into an agreement with the City to guarantee the construction and delivery of low and
moderate income units in a timely manner. To comply, the applicant, A.C.I. Sunbow LLC, has prepared an
Affordable Housing Agreement for the Sunbow II Planned Cornmunity. Staff recommends approval of the
resolutions. (Director of Community Development and Director of Public Works)
B. RESOLUTION 18661 APPROVING SUPPLEMENTAL SUBDIVISION IMPROVEMENT
AGREEMENT FOR TRACT 90-07, SUNBOW 11, UNITS I AND 2
C. RESOLUTION 18662 APPROVING AN AFFORDABLE HOUSING AGREEMENT RELATED TO
SUNBOW II AND AUTHORIZING THE MAYOR TO SIGN THE AGREEMENT
Councilmember Rindone asked for clarification regarding the sports complex since it was a condition which was
different from the previous developer. He asked what was being recommended to Council and what comnutment
had the developer made in response to this term.
Jerry Foncerrada, Deputy Director of Parks, stated that the developer has not made a definite commitment on the
sports complex. Originally in the 1990 agreement, they were obligated to do a recreation center. Staff feels that
a sports complex is probably needed more than the recreation center stated in the original agreement. Staff will
be sitting down with the developer to negotiate this. If staff feels that what they are going to provide equals to the
recreation center, then a report will come back to Council for approval.
Minutes
May 13, 1997
Page 3
Assistant City Manager, Sid Morris, stated that staff was still having preliminary discussions. We have a conceptual
agreement that a sports complex would be appropriate. We are looking at additional acreage, looking at a cost that
would at least be equal to today's dollars for the original conditions of the Map, but if they exceed that they would
be subject to negotiations with an agreement on both sides. This would not tie us to a specific dollar amount at this
point.
Councilmember Rindone stated that the key question was would the action which is being requested curtail this
negotiation or option as far as this Council is concerned in the future in working with this developer.
Mr. Morris replied no, but that this helps us continue the negotiations, and at the same time it commits the
developer to the original conditions that are in the Map. The developer has committed to and agreed to as a
condition of this to facilitate further discussions on a potential alternative.
Councilmember Moot stated that there was a discussion with respect to improvements to Greg Rogers Park. He
felt the condition of the current park was such that access tbr the elderly and disabled was impossible. It would
be a welcome improvement to that park to enter into discussions to see what could be done to improve it.
Mr. Morris stated that currently the only condition that the developer was required to commit to was to provide the
City with a check or cash for $100,000 which they have done that would be applied towards Greg Rogers Park.
In addition, they have agreed to sit down and meet-and-confer with staff with regard to potential grading and other
improvements, but that those improvements would be taken into account when you look at the whole development
of a new sports complex and the total dollar value of that development.
Charles Gill, 600 West Broadway, San Diego, representing A.C.I. Sunbow, stated that they were complying with
the Map conditions; they were still locked into those. They were concerned about ultimate costs, but they were
prepared to meet-and-confer and want to work with City staff and the City Council, not only for Greg Rogers Park
but for an overall park plan. Currently, their obligation was as originally imposed on the project; they were
prepared to live with that. They believe that there was some real benefits to the improvements of Greg Rogers Park
for their prqject, so that was an issue.
* * * END OF CONSENT CALENDiIR * * *
(Council heard Item No. 13b at this point, although the minutes will reflect the published agenda order).
ORAL COMMUNICATIONS
There were none.
PUBLIC HEARINGS AND RELATED RESOLUTIONS AND ORDINANCES
8. PUBLIC HEARING REVIEWING (A) FISCAL YEAR 1997/98 DRAFT ANNUAL PLAN AND
CONSIDERING PUBLIC COMMENT AND TESTIMONY REGARDING THE PLAN; AND, (B) HOUSING
AND COMMUNITY DEVELOPMENT NEEDS FOR FISCAL YEAR 1997/98; HOME INVESTMENT
PARTNERSHIP PROGRAM; AND THE COMMUNITY DEVELOPMENT BLOCK GRANT (CDBG)
PROGRAM, INCLUDING CONSIDERATION OF FUNDING REQUESTS FOR PUBLIC SERVICES,
CAPITAL IMPROVEMENTS, COMMUNITY DEVELOPMENT, AND ADMINISTRATION AND
PLANNING - Each year the City undertakes a process to solicit and approve programs and projects eligible tot
Federal funding. This item addresses the review and adoption of the Annual Plan, the annual HOME Investment
Partnership program (HOME), and the CDBG program. The public hearing provides an opportunity 10r citizens
and Council to testify and comment on the draft Annual Plan and how CDBG litnds can be allocated to meet the
Minutes
May 13, 1997
Page 4
City's housing and community needs. Staff recommends Council conduct a public hearing, accept the staff report,
and direct staff to return on or about 6/10/97 with a final draft of the Annual Plan and with a CDBG funding
recommendation report. (Director of Community Development)
This being the time and place as advertised, the public hearing was declared open. Addressing Council were:
· Tina Williams, representing Chula Vista Youth Services Network, requesting $120,000.
· Brita Ferm, representing Happy Child, Inc.. requesting $14,100.
· Jim Lundgren, representing San Diego County/SER, requesting $15,000.
· Douglas Lathrop, representing the Access Center of San Diego, requesting $5,000.
· Don Hickey and Dennis Didier, representing Southwestern College, requesting $20,000.
· Jan Wargo, representing Lutheran Social Services - Shared Housing, requesting $5,500.
· Nancy Hitchcock, representing Adnlt Protective Services, Inc., requesting $12,000.
· Bill Finley, representing Meals on Wheels, requesting $14,560.
· Colleen Brennan, representing George G. Glenner Alzheimer's Fan~ly Center, requesting $15,000.
· Kathy Lembo, representing Chula Vista Family Violence Prevention Coalition, requesting $40,000.
· Joanne Real and W. Scott Mosher, representing the Boys and Girls Club of Chula Vista, requesting
$25,000.
· Ann McCarthy, representing Thursdays Meal, requesting $5,000.
· Christina Randazzo. representing Lutheran Social Services -Pro. ject Hand, requesting $25,000.
· Sidney Huss and Tony Fqjo, representing Chula Vista Literacy Team, requesting $19,880.
· Jan Wargo, representing Lutheran Social Services - Caring Neighbors, requesting $24,480.
· Jim Robinson, representing the Boys and Girls Club of Chula Vista, requesting $7,350.
· Arnold Hassler. representing the Salvation Army of Chula Vista, requesting $150,000.
There being no further public testimony, the public hearing was declared closed.
Councihnember Rindone requested that staff consider giving full funding to those organizations who have gotten
together and shared lixnding and resources. He has become familiar with Meals on Wheels and what that service
has done in the community: he felt the benefits far exceed their request. He was also particularly interested in the
following organizations: Chula Vista Youth Services Network, Happy Child, Southwestern College. Meals on
Wheels, Chula Vista Family Violence Prevention Coalition, and the Boys and Girls Club of Chula Vista.
Councilman Moot expressed that he has become familiar with the Adult Protective Services Program. The value
that this program brings to the Seniors of this community was excellent. He felt that continuing to help the Seniors
and the Youth is a valuable way to spend this money.
Chris Salomone, Community Development Director, stated that staff intended to come back to a public hearing on
June 10 with recommendations from staff as well as from the committees that have had input into the process.
MSC (Padilla/Horton) to accept staff's recommendation to come back on June 10 with the final draft of the
annual plan. Approved 4-0-1 (Salas absent).
Minutes
May 13, 1997
Page 5
BOARD AND COMMISSION RECOMMENDATIONS
None submitted.
ACTION ITEMS
9.A. RESOLUTION 18663 APPROVING THE BOUNDARY MAP SHOWING THE PROPOSED
BOUNDARIES FOR ASSESSMENT DISTRICT 97-01 OF PROPERTIES TO BE ASSESSED FOR STREET
IMPROVEMENTS ON THE 400 BLOCK OF OXFORD STREET - As a preliminary step in the assessment
district proceedings it is necessary to request that resolutions be approved for the proposed map boundary, ordering
the installation of the improvements and setting public hearings on the resolution of intention to tbrm the assessment
district. Staff recommends that Council appruve the resolutions and set the public hearings ti>r 7/15/97 and 7/22/97
at 6:00 p.m. (Director of Public Works)
B. RESOLUTION 18664 ORDERING INSTALLATION OF IMPROVEMENTS ON OXFORD
STREET BETWEEN FOURTH AVENUE AND FIFTH AVENUE, ORDERING THE SUPERINTENDENT
OF STREETS TO GIVE NOTICE AND ORDER CONSTRUCTION AND SETTING PUBLIC HEARINGS
ON RESOLUTION OF INTENTION TO FORM ASSESSMENT DISTRICT 97-01 PURSUANT TO THE
BLOCK ACT OF 1911
Councilman Rindone stated that the report indicated that financial funding options 2 and 3 wotdd require a resolution
of Council. He was not clear as to whether staff was seeking direction of Council to include funding options 2 and
3.
John Lippitt, Public Works Director, responded that this means that at the time the assessments are spread, which
will be after the work is done, if the people want to defer them, then they go through this process. All of the
options are available; Council would have to authorize which one and make a determination whether they were
qualified. It would not be done at this time.
RESOLUTIONS 18663 AND 18664 OFFERED BY COUNCILMEMBER RINDONE, titles read, text waived,
passed and approved 4-0-1 (Salas absent).
10. PUBLIC HEARING REQUEST FOR AN ALL-WAY STOP ON TERRA NOVA DRIVE AT PLAZA
DEL CID - On 2/13/97, the Safety Commission voted to accept staff's recommendation to install an all-way stop
with a painted crosswalk on the westerly side of the intersection of Terra Nova Drive and Plaza del Cid.
Subsequently, a resident and the developer of the snbdivision, Continental Homes, requested that the all-way stop
not be installed or moved to a different location. Staff recommends Council hold the public hearing and approve
the resolution. (Director of Public Wnrks)
RESOLUTION 18665 REAFFIRMING THE DECISION OF THE SAFETY COMMISSION TO INSTALL
AN ALL-WAY STOP AT THE INTERSECTION OF TERRA NOVA DRIVE AT PLAZA DEL CID AND
DENY THE REQUEST NOT TO INSTALL OR MOVE THE SIGN TO A DIFFERENT LOCATION
Cliff Swanson, City Engineer, statcd that this public hearing comes under the Safety Commission policy where it
indicates that the Council will hold a public hearing.
Mayor Horton asked tbr a clarification of the statement in the report that the all-way stop control was intended to
be a temporary crossing lbr school children and pedestrians until a walkway is provided on the south side of Terra
Nova Drive. She asked why didn't we plan for the sidewalk in this location.
Mr. Swanson responded that it would be temporary if a sidewalk would ever be installed in the south side. As a
practical matter. a sidewalk may never he installed because the south side was quite steep and it was open space.
Minutes
May 13, 1997
Page 6
The reason it wotdd be temporary was because staff would not have recommended the stop sign had the sidewalk
been there. He lhrther replied that when staff was looking at the overall project of Rancho del Rey SPA I, II, and
Ilk and got down to the Tentative Map, there were a lot of issues like the sidewalk which were addressed and put
on the north side. At the time, staff did not feel that a sidewalk needed to be on both sides. It was an oversight;
we did put it on one side, but it would have been better to have sidewalks on both sides.
This being the time and place as advertised, the public hearing was declared open.
The lbllowing people addressed the City Council:
· Carlos Tirado. 701 Terra Nova Drive. Chula Vista, stated that the current proposed location tier the stop
sign was immediately in front of his property, and 10 feet west of his drive way. One car stopped would clearly
block his driveway; two cars would block it completely. He requested that the City Council reconsider the location
of the stop sign. He did not Ireel that installing stop signs would discourage drivers into using Rancho del Rey
instead of cutting through Terra Nova. He limit the real issue was the lack of a sidewalk or access to a controlled
cross walk and the real solution was to construct the sidewalk on the south side of Terra Nova. He asked that if
the stop sign was going to be installed that it be moved forward or backward so the impact was not as heavy on
him.
· Eugene Hanson, 455 Mandano Place, Chula Vista, felt that the stop sign was not justified: the traffic
engineers have deemed it was not a necessary situation according to speed and number of vehicles traveled per day.
He believed that the individual who instituted this situation was a sales representative tbr Continental Homes. There
was not a great deal of interest from the property owners within the projiect. There were two factors: (1) speed
and (2) satiety tbr children. He felt a cross walk, signs. and radar signs would be more appropriate. The very
young children will be driven to school or walked across the street by their parents. The older children know how
to cross an intersection. If the City was going to put in a stop sign, then put it at Rancho del Rey Parkway and
Terra Nova Drive, not by Mr. Tirado's home.
· Chris Chambers, 12636 High Bluff Drive, Suite 300, San Diego, President of Continental Homes. stated
in response to the staff report: starting in the Fall of 1995, believe the first house was built, they came to the City
and requested that devices be installed on this stretch of Terra Nova to stop the traffic. They were out there on a
daily basis and observed the speed of the construction traffic as soon as the connection was made at Tetra Nova.
Traffic was going too fhst, and it was being used as a short cut to H Street. They got together with residents of
Hidden Vista and Tetra Nova neighborhoods. They commissioned a traffic study and looked at terminating Tetra
Nova within Rancho del Rey so it would not be a thoroughfare. The traffic study supported their contention that
it would have no level of service impact. No measures were taken by the City. Requests to install speed bumps
or other devices were not considered. At that time, they started building the prqject. What was missing in the
chronology wasis that the events that transpired took place after they started building and befiTre most of the
homeowners had moved in. Also missing in the staff report was that there was an incident where a child was hit
by a car; it was not serious and was not reported. It was at that time that the builders of the project determined
they had a responsibility to the future homeowners to alert the City to a hazardous condition. It was only at the
alerting of the hazardous situation that the decision to install the stop sign was made. This was really about whether
there was an alternative to installing a stop sign that will accomplish the same purposes of providing a safety break
of alerting drivers that they have to be more cautioos ahmg this stretch of Terra Nova. He felt those alternatives
did exist by way of signage, striping, speed bumps, etc. He requested that these alternatives be looked at.
· Teresa Tirado, 201 Terra Nova Drive, Chula Vista. presented a letter which she circulated among the
people who would be affected by the stop sign. Of all the people she talked with, no one had children who would
be walking to school. If they had children, the parents drove them because they felt it was too far for the children
to walk.
Minutes
May 13, 1997
Page 7
There being no further public testimony, the public hearing was declared closed.
Mayor Horton asked if there was an alternative site tbr the placement of this stop sign.
Mr. Swanson replied that staff had looked at all the locations ti~r a stop sign that would allow neighborhood children
or the streets in the area the best access. Before it was built, staff addressed the closure of Terra Nova Drive which
was a collector street and a route to the school. The School District was opposed to the closure also because of
their bus routes. For all of those reasons, staff felt this was the best place for the stop sign.
Councilmember Padilia stated that the Safety Commission, at their January meeting, voted to table the item. Before
the next meeting, staff made a different recommendation. He asked what was the single piece of information that
caused staff to change the recommendation fi'om denial to approval of installation.
Mr. Swanson responded that at the first Safety Commission meeting, the staff had only gone through the warrant
system, which indicated no stop sign was needed, and did not look at any of the other factors. Based upon input
at the Safety Commission meeting and from the Safety Commissioners, staff went back to look at the sidewalk and
the safety issue based upon a testimony presented at the Safety Commission meeting, and took a much broader lnok
at the overall picture. Based on that, staff's recommendation changed.
Councilmember Padilia stated that he has urged for a long time that we come up with a "hybrid" system that lays
out what areas in the policy that staff can thctor in or have liberty into their own policy in addition to the warrant
system. Sometimes you cannot make a decision based upon the numbers; you have to use some "gut" instinct.
Because we have not engaged in that process, and we have not assigned a value in the warrant system to those "gut"
instinct type of considerations, we do not have one set of guidelines in place. We need to come up with a new
warrant system that doesn't completely eliminate the requirements of the Vehicle Code or engineering principals,
but that we see what we can do to modify that system to incorporate those "gut" instinct type of considerations into
the policy so there is one set of guidelines that lay safety commissioners can understand and that engineering can
understand and work together with so we increase the chances of having one unified commonly arrived at solution
to problems like this. He has looked at the points which staff has brought forward as changing that
recommendation. While he was not happy with the system, he could see the logic in staffs position given all the
facts. and he was inclined to support the cnrrent recommendation.
Councilmember Rindone expressed concern about what appeared to be statics vacillating on this issue. Also, he
believed that stop signs were not put up to control speed. He did an on-site visitation to the area. He felt it was
apparent that the ultimate right solution would be to have no stop sign and a sidewalk on the snuth side. Although
this was to be a temporary solution, "temporary" could be ten, twenty, or thirty years. He t~lt that staff has made
the appropriate reconunendation. He would vote fi~r staff's recommendation with the understanding that it was a
temporary measure until there was a sidewalk on the south side.
COUNCILMAN RINDONE OFFERED RESOLUTION 18665, titles read, text waived.
Councilmember Moot added that what was unusual about this situation was that you see the neighbors in the area
coming to Council saying that we live here, there is a problem do something about it. What was unusual was that
the people who live there are saying the opposite -- "Its not a problem; it doesn't present a safety hazard." It is
obvious that kids do not walk to Clearview Elementary School from this area. Since the people living here do not
feel there was a problem, he felt it would be appropriate to leave it alone.
Councihnember Padilla asked if there were any members of the public or residents of the area that testified at the
Safety Cotmnission public hearings on any of the dates which were in support of the installation where it was
recommended; or was the public comments strictly in opposition.
Minutes
May 13, 1997
Page 8
Mr. Swanson responded that according to the Sali~ty Commission minutes of January 9 and January 13, there were
no requests to speak.
AMENDMENT TO MOTION
Mayor Horton offered a friendly amendment to the motion. She requested that staff monitor the situation over the
next lrbur months and come back to Council with a report to let Council know if there was a problem with the stop
sign at that particular location, or if another action should be taken.
Councilmember Rindone did not have a problem with that. He litrther stated that if there was ever a sidewalk
installed on the south side, he would expect this item to come back because that stop sign should be eliminated at
that point in time.
VOTE ON MOTION: Resolution 18665 approved 3-1-1 (Moot no; Salas absent).
ITEMS PULLED FROM THE CONSENT CALENDAR
(None)
OTHER BUSINESS
11. CITY MANAGER'S REPORT(S)
a. Scheduling of meetings. Mr. Goss handed out the 1997/98 Budgets and announced that there were Budget
Workshops scheduled for: Monday, May 19 at 6:00 p.m. in the Council Chambers; Wednesday. May 21 at 6:00
p.m. in the Council Conference Room; and Saturday, June 7 at 9:00 a.m. in the Council Conference Room
12. MAYOR'S REPORT(S)
Mayor Horton reported that SANDAG has been working with all the city and agency members in the County to put
together an Integrated Regional Waste Management Plan. It has come to her attention that even though Chula Vista
has the lowest residential refuse rates in the County, Chula Vista does have the highest basic commercial refuge
rate in the County. She felt this was a problem. She hoped that staff will come back soon after the budget sessions
with some recommendations on how we can acljust thuse rates downwards so we can be more business friendly.
Mayor Horton reported that recently two members of the Board of Supervisors have come forward making a
recommendation to their Board to ban "Saturday Night Specials." This is a controversial issue. There are thirty-
two cities in the State that has some type of an ordinance. She would like staff to come back with a report
regarding this.
13. COUNCIL COMMENTS
Councilmember Rindone
a. Participation in "Try Transit Week.
Item was discussed under 4b Special Orders of the Day.
Minutes
May 13, 1997
Page 9
b. Naval Family Relocation Fair. Chris Lewis stated that it has come to his attention there was an opportunity
to go to the East Coast to participate in a Relocation Fair consisting of about 2,000 people. He has been asked why
Chula Vista wasn't going to be there. He did inquire. and the response was not one which he expected. The City
has chosen not to send representation, but to send some materials along with local developers. He did not t~el that
this was good enough. He felt we should have some City/Chamber/Council people out there advertising the City.
He would like Council to look into this to see if in the future we could look at this and put a higher priority on
getting out there and attracting people to this City. If it was a matter of money, then maybe we should work
together with the Chamber and citizenry to figure out a way to put some money into those kinds of projects so we
can be well represented.
Rod Davis, representing the Chula Vista Chamber of Commerce, pointed out there was logic in saying that the
development community was going to go. The developers do not need us to hold their hands to sell houses, but
we have a vested interest in the image of this community. He felt the City has missed a golden opportunity tn talk
to 3,000 potential ambassadors in Nortblk, Virginia.
Councilmember Rindone stated he put this on the agenda because he limit there was some credence to their concerns.
There are two issues: (1) Not only are we looking at the expansion of new homes, but are also looking at the
vacancy rate tbr rentals in the City which is three times that of the City of San Diego. (2) What was hidden was
that the travel budget for Community Development for promotions was extraordinarily small. When we go through
the budget process, we need to look at this for increased support.
Mayor Horton stated that the City needs to support more public relations and put funding into those types of
programs. However, in this situation, she t'elt that we would be well represented by members fi'om EastLake and
McMillin. She did not know anyone who could sell the commnnity better than those two companies.
Chris Salomone, Conununity Development Director, stated that staff has supplied them with materials. We have
to be .judicious on where we spend our resources. This was a difficult decision to make. It was our decision that
EastLake and McMillin could represent our cmmnunity, and they had a very vested interest in doing that.
Councilmember Rindone expressed that he was looking at more than just the budget. He was also Ionking at a
marketing strategy and a plan to be proactive. He will be watching for that and be sure that it is funded adequately.
Councilmember Moot
The County may be proposing a handgun ordinance; he would like to take a look at the ordinance and consider
whether a similar ordinance would be appropriate in Chula Vista.
The meeting ac!journed at 9:20 p.m.
ADJOURNMENT
Respectfully submitted,
Beverly A./Authdet, CMC/AAE
City Clerk