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Home My WebLink About2007/10/02 Agenda Packet I declare under penalty of perjury that I am employed by the City of Chula Vista in the Office of the City Clerk and that I posted this document on the bulletin board according lQ , , , , Brown Act reqUirements. ~" 1 ~ Cf.2Jt-07 Signe?j1J1& ~~ ~ - -"'- OlY Of CHULA VISTA & Cheryl Cox, Mayor Rudy Ramirez, Councilmember David R. Garcia, City Manager John McCann, Councilmember Ann Moore, City Attorney Jerry R. Rindone, Councilmember Susan Bigelow, City Clerk Steve Castaneda, Councilmember October 2, 2007 4:00 P.M. Council Chambers City Hall 276 Fourth Avenue CALL TO ORDER ROLL CALL: Councilmembers Castaneda, McCann, Ramirez, Rindone, and Mayor Cox PLEDGE OF ALLEGIANCE TO THE FLAG AND MOMENT OF SILENCE SPECIAL ORDERS OF THE DAY . OATH OF OFFICE Neisha Gleun - Cultural Arts Commission Bianca Brodbeck, Cassie Evans, Elizabeth Vargas - Youth Action Council . INTRODUCTION BY PLANNING AND BUILDING DIRECTOR SANDOVAL, OF EMPLOYEE OF THE MONTH, JOHN STEEN II, BUILDING INSPECTOR III . PRESENTATION BY ASSISTANT CITY MANAGERJLIBRARY DIRECTOR PALMER OF CHULA VISTA PUBLIC LIBRARY'S SUMMER READING PROGRAM HONOREES: SHAWN JAMES AND LORYN CLEMENTS FOR THE CNIC CENTER BRANCH; MARTIN PELAYO AND MARKAJIA SIMMONS FOR THE SOUTH BRANCH; AND BRYCE ADAMS AND ANIKA HARRELL FOR THE EASTLAKE BRANCH . PRESENTATION BY MAYOR COX OF A PROCLAMATION TO GRETCHEN N. EVANS, PROCLAIMING OCTOBER 2, 2007 AS GRETCHEN N. EV ANS DAY IN CHULA VISTA . PRESENTATION BY MAYOR COX OF A PROCLAMATION TO TODD VOORHEES, CHAIRMAN OF THE CULTURAL ARTS COMMISSION, PROCLAIMING THE MONTH OF OCTOBER, 2007 AS NATIONAL ARTS AND HUMANITIES MONTH AND OCTOBER 5,2007 AS CALIFORNIA ARTS DAY IN CHULA VISTA . PRESENTATION BY MAYOR COX OF A PROCLAMATION TO JON BEYRER, OF THE FINANCIAL PLANNING ASSOCIATION PROCLAIMING OCTOBER 1-7, 2007 AS FINANCIAL PLANNING WEEK IN CHULA VISTA . PRESENTATION BY CYNTHIA BURKE, PH.D. FROM THE SAN DIEGO ASSOCIATION OF GOVERNMENTS (SANDAG) ON THE RESULTS OF THE 2007 CHULA VISTA POLICE DEPARTMENT RESIDENT OPINION SURVEY CONSENT CALENDAR (Items I through 2) The Council will enact the Consent Calendar staff recommendations by one motion, without discussion, unless a Councilmember, a member of the public, or City staff requests that an item be removed for discussion. If you wish to speak on one of these items, please fill out a "Request to Speak" form (available in the lobby) and submit it to the City Clerk prior to the meeting. Items pulled from the Consent Calendar will be discussed immediately following the Consent Calendar. 1. RESOLUTION OF THE CITY COUNCIL OF THE CITY OF CHULA VISTA APPROVING A SIX-MONTH CONTRACT IN THE AMOUNT OF $96,507 BETWEEN THE CITY OF CHULA VISTA AND THE CHULA VISTA CHAMBER OF COMMERCE FOR THE PROVISION OF CHULA VISTA CONVENTION AND VISITORS BUREAU PROMOTIONAL SERVICES AND VISITOR AND TRANSIT INFORMATION SERVICES, AND AUTHORIZING THE MAYOR TO EXECUTE THE AGREEMENT According to Council Policy No. 230-01, each year the Council considers a budget and related contract with the Chula Vista Chamber of Commerce for the provision of Chula Vista Convention and Visitors Bureau Promotion Services, and Visitor and Transit Information Services at the Chula Vista Visitor Information Center and Chamber of Commerce Main Office. Due to budget constraints, adoption of the resolution approves a six-month fee for service contract with the Chamber of Commerce. Staff will recommend an additional six-month contract to account for services rendered during the remainder of the 2008 Fiscal Year after Council's mid-year budget deliberations. (Economic Development Officer) Staff recommendation: Council adopt the resolution. 2. RESOLUTION OF THE CITY COUNCIL OF THE CITY OF CHULA VISTA DECLARING THE CITY'S INTENTION TO REIMBURSE CERTAIN EXPENDITURES RELATING TO THE PHASE 3 CIVIC CENTER IMPROVEMENTS FROM THE PROCEEDS OF THE SALE OF TAX-EXEMPT OBLIGATIONS It is the City's intention to receive reimbursement for amounts advanced for the Phase 3 Civic Center improvement Project from proceeds of the sale of tax-exempt obligations. (Finance Director) Staff recommendation: Council adopt the resolution. ITEMS REMOVED FROM THE CONSENT CALENDAR Page 2 - Council Agenda http://www.chulavistaca.gov October 2, 2007 PUBLIC COMMENTS Persons speaking during Public Comments may address the Council on any subject matter within the Council's jurisdiction that is not listed as an item on the agenda. State law generally prohibits the Council from taking action on any issue not included on the agenda, but, if appropriate, the Council may schedule the topic for future discussion or refer the matter to staff. Comments are limited to three minutes. ACTION ITEMS The Item listed in this section of the agenda will be considered individually by the Council, and is expected to elicit discussion and deliberation. If you wish to speak on any item, please fill out a "Request to Speak" form (available in the lobby) and submit it to the City Clerk prior to the meeting. 3. CONSIDERATION OF REPORT ON CHULA VISTA TRANSIT (CVT) FUNDING AND OPERATIONS At the City Council meeting of April 4, 2006, Transit staff presented the fourth annual report to Council on the City ofChula Vista's transit system, Chula Vista Transit (CVT). This is an updated report on CVT's funding and operations. (Public Works Operations Director) Staff recommendation: Council accept the report. OTHER BUSINESS 4. CITY MANAGER'S REPORTS 5. MAYOR'S REPORTS Ratification of the appointment of Johnny Flores, Ex-Officio to the Youth Action Council. 6. COUNCIL COMMENTS CLOSED SESSION Announcements of actions taken in Closed Session shall be made available by noon on Wednesday following the Council Meeting at the City Attorney's office in accordance with the Ralph M. Brown Act (Government Code 54957.7). 7. PUBLIC EMPLOYEE PERFORMANCE EVALUATION PURSUANT TO GOVERNMENT CODE SECTION 54957 Title: City Attorney ADJOURNMENT to the Regular Meeting of October 9, 2007 at 6:00 p.m. in the Council Chambers. The Adjourned Regular Meeting of October 4, 2007 has been cancelled. Page 3 - Council Agenda htto://www.chulavistac:l.gov October 2, 2007 In compliance with the AMERICANS WITH DISABILITIES ACT The City of Chula Vista requests individuals who require special accommodations to access, attend, and/or participate in a City meeting, activity, or service request such accommodation at least forty-eight hours in advance for meetings and five days for scheduled services and activities. Please contact the City Clerk for specific information at (619) 691-5041 or Telecommunications Devicesfor the Deaf (TDD) at (619) 585-5655. California Relay Service is also available for the hearing impaired. Page 4 - Council Agenda htto:!!www.chulavistaca.gov October 2, 2007 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2007 CHULA VISTA POLICE DEPARTMENT RESIDENT OPINION SURVEY AUGUST 2007 CRIMINAL JUSTICE RESEARCH DIVISION Cynthia Burke, Ph.D. Liz Doroski Cs.ND4ti 4018 Street, Suite 800. San Diego, CA 92101-4231. (619) 595~5300 BOARD OF DIRECTORS SANa The 18 cities and county government are SANDAG serving as the forum for regional decision-making. SANDAG builds consensus; plans, engineers, and builds public transit; makes strategic plans; obtains and allocates resources; and provides information on a broad range of topics pertinent to the region's quality of life. CHAIR Hon. Mary Teresa Sessom FIRST VICE CHAIR Hon. Lori Holt pfeiler SECOND VICE CHAIR Hon. Jerome Stocks EXECUTIVE DIRECTOR Gary l. Gallegos CITY OF CARLSBAD Hon. Matt Hall, Councilmember (A) Hen. Bud lewis, Mayor (A) Hon. Ann Kulchin, Mayor Pro Tern CITY OF SANTEE Hon. Jack Dale, Councilmember (A) Hon. Hal Ryan, Councilmember (A) Hon. John Minto, Councilmember CITY OF CHUIA VISTA Hon. Cheryl Cox, Mayor (A) Hon. Jerry Rindone, Deputy Mayor (A) Hon. John McCann, Councilmember CITY OF SOlANA BEACH Hon. Lesa Heebner, Mayor (A) Hon. Dave Roberts, Councilmember (A) Hon. Mike Nichols, Councilmember CITY OF CORONADO Hon. Phil Monroe, Councilmember (A) Hon. Carrie Downey, Mayor ProTem (A) Hen. AI Ovrom, Councilmember CITY OF VISTA Hon. Judy Ritter, Mayor Pro Tern (A) Hon. Bob Campbell, Councilmember (A) Hon. Steve Gronke, Councilmember CITY OF DEL MAR Hon. Crystal Crawford, Councilmember (A) Hon. David Druker, Deputy Mayor (A) Hon. Henry Abarbanel, Councilmember COUNTY OF SAN DIEGO Hon. Ron Roberts, Chairman Hon. Bill Horn, Supervisor (A) Hon. Greg Cox, Vice Chairman (A) Hon. Dianne Jacob, Chair Pro Tern CITY OF EL CAJON Hon. Mark Lewis, Mayor (A) Hon. JUlian Hanson-Cox, Councilmember INl'ERlAL COUNTY (Advisory Member) Hon. Victor Carrillo, Chairman (A) Hon. David Ouzan, Councilmember CITY OF ENCINITAS Hon. Jerome Stocks, Deputy Mayor (A) Hon. Teresa Barth, Councilmember CAUFORNIA DEPARlMENT OF TRAN5PORI"ATION (Advisory Member) Will Kempton, Director (A) Pedro Orso-Delgado, District 11 Director CITY OF ESCONDIDO Hon. Lori Holt Meiler, Mayor (A) Hon. Ed Gallo, Councilmember (A) Hon. Sam Abed, Mayor Pro Tern METROPOUTAN TRANSIT SYSTEM (Advisory Member) Harry Mathis, Chairman (A) Hon. Jerry Rindone, Vice Chairman (A) Hon. Bob Emery, Board Member CITY OF IMPERIAL BEACH Hon. Jim Janney, Mayor (A) Hon. Patricia McCoy, Councitmember (A) Hon. Mayda Winter, Mayor Pro Tern NORTH COUNTY TRANSIT DISTRICT (Advisory Member) Hon. Ed Gallo, Chairman (A) Hon. Jerome Stocks, Planning Committee Chair (A) Hon. David Druker, Monitoring Committee Chair CITY OF IA MESA Hon. Art Madrid, Mayor (A) Hon. David Allan, Coundlmember (A) Hon. Mark Arapostathis, Councilmember CITY OF LEMON GROVE Hon. Mary Teresa Sessom, Mayor (A) Hon. Jerry Jones, Councilmember (A) Hon. Jerry Selby, Coundlmember U.S. DEPARlMENT OF DEFENSE (Advisory Member) CAPT Steve Wirsching, USN, CEC, Southwest Division Naval Facilities Engineering Command (A) CAPT Robert Farley, USN, CEC Southwest Division Naval Facilities Engineering Command CITY OF NATIONAL CITY Hon. Ron Morrison, Mayor (A) Hon. Frank Parra, Coundlmember (A) Hon. Louie Natividad, Councilmember SAN DIEGO UNIFIED PORT DISTRICT (Advisory Member) Sylvia Rios, Chair (A) Michael Bixler, Commissioner CITY OF OCEANSIDE Hon. Jim Wood, Mayor (A) Hon. Jerry Kern, Councilmember (A) Hon. Jack Feller, Councilmember SAN DIEGO COUNTY WATER AUTHORITY (Advisory Member) Marilyn Dailey, Commissioner (A) Mark Muir, Commissioner (A) Gary Croucher, Commissioner CITY OF POWAY Hon. Mickey Cafagna, Mayor (A) Hon. Robert Emery, Councitmember (A) Hon. Don Higginson, Councilmember SOUTHERN CAUFORNIA TRIBAL CHAIRMEN'S ASSOCIATION (Advisory Member) Chairman Robert Smith (PaJa), SCTCA Chair (A) Chairman Allen Lawson (San Pasqua I) CITY OF SAN DIEGO Hon. Jerry Sanders, Mayor Hon. Toni Atkins, Councilmerriber (A) Hon. Jim Madaffer, Councilmember (A) Hon. Scott Peters, Council President MEXICO (Advisory Member) Hon. Luis Cabrera C. Consulate General of Mexico CITY OF SAN MARCOS Hon. Jim Desmond, Mayor (A) Hon. Hal Martin, Vice Mayor (A) Hon. Rebecca Jones, Couneilmember As of July 20, 2007 ii - - - - - - - - - - - - - - - ~ - - """I - - - - - - - - - - - - - - - ""'l """ - - - - - - ~ -. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ABSTRACT This report contains findings from the Chula Vista Resident Opinion Survey conducted in 2007. With input from the Chula Vista Police Department (CVPD), SANDAG designed the survey and administered it to 2,987 Chula Vista residents through the agency's Service 8ureau program for member agencies. Similar surveys were conducted in 1997, 2000, 2003, and 2005. As in years past, the purpose of the survey was to learn if there have been changes in the residents' perceptions and opinions about crime and safety and to assist the CVPD in gathering information to help plan for future priorities, public services, and programs. iii . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . TABLE OF CONTENTS Executive Su m mary .............................................................................................................................. 3 Fin al Report.......................................................................................................................................... 7 Introduction............................................................................................................................... 7 Respondent Demograph ic Profi Ie ............................................................................................ 7 Survey Resu Its ............................................................................................................................ 9 Opinions Regarding the Police Department ................................................................. 9 Frequency and Nature of Contact with the Police Department .................................. 11 Knowledge of Police Programs ...................................................................................... 1 S Perceptions and Concerns Regarding Crime and Safety .............................................. 16 Victimization in the Past Year ........................................................................................ 22 Residents' Suggestions.................................................................................................... 23 Summary ............................................................. ....................................................................... 24 Methodology........... ....................... ............................................ ............................................... 25 Appendices A. Three Sectors Map ............................................................................................................. 29 B. English and Spanish Survey Instruments.......................................................................... 33 C. Demographic Comparison of the 1997, 2000, 2003, 2005, and 2007 Samples.............. 43 D. Police Program Descriptions ............................................................................................. 49 E. References.......................................................................................................................... 53 v . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . LIST OF TABLES Table 1 Table 2 Table 3 Table 4 Table S Table 6 Table 7 Table 8 Table 9 Table 10 Table 11 Table 12 Table C.1. Table C.2 Table C.3 Table C.4 Table C.S Table C.6 Table C.7 Comparison of the 2007 Sample to the Chula Vista Adult Population .................... 8 Residents' Reasons for Dissatisfaction with the CVPD ............................................... 10 Type of CVPD Staff Contact Reported by Residents .................................................. 11 Top Five Reasons for Requesting Officer Assistance.................................................. 13 Residents' Impressions of CVPD Officers..................................................................... 14 Residents' Familiarity with CVPD Programs................................................................ 1S Specific Areas Most Often Avoided by Residents ...................................................... 19 Top Five Reasons for Avoiding Specific Areas ............................................................ 20 Residents Reporting Concern with Neighborhood Issues.......................................... 21 Type of Crimes Reported by Residents Victimized in Chula Vista............................. 22 Reasons Respondents Gave for Not Reporting Crime to Police ................................ 23 Residents' Suggestions for Improving CVPD Services ................................................ 24 Residents' Gender, Chula Vista Resident Opinion Surveys ........................................ 43 Residents' Race/Eth n icity .............................................................................................. 43 Residents' Age .............................................................................................................. 43 Language Spoken in Residents' Homes ...................................................................... 44 Residents' Residence Location by Sector .................................................................... 44 Residents' Length of Time in Current Neighborhood................................................ 44 Residents' Household Income ...................................... ......................... ......... .............. 4S vii . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . LIST OF FIGURES Figure 1 Residents Reporting Satisfaction with Police Services.................................................. 9 Figure 2 Residents' Impressions of CVPD Staff by Position ........................................................ 12 Figure 3 Satisfaction Levels of Residents Requesting Officer Assistance .................................. 13 Figure 4 Residents' Perceptions of How Crime Has Changed in Past Year ............................... 16 Figure S Residents' Feelings of Safety During Day and Night .................................................... 17 Figure 6 Residents Reporting Avoiding Areas in Chula Vista..................................................... 18 ix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . EXECUTIVE SUMMARY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . EXECUTIVE SUMMARY INTRODUCTION In 2007, the Criminal Justice Research Division of the San Diego Association of Governments (SANDAG), through its Service Bureau program for member agencies, surveyed 2,987 Chula Vista residents on behalf of the Chula Vista Police Department (CVPD). Similar versions of this survey were administered in 1997, 2000, 2003, and 2005. With this most recent survey, SANDAG was able to compare perceptions and satisfaction over a ten-year period of time. Thirty percent (30%) of the randomly selected households responded to the 2007 survey, yielding 888 for analysis. Ten percent (10%) of these surveys were returned in Spanish and 12 percent were completed on-line. In addition, 196 residents returned a final postcard which provided additional input on overall satisfaction with department services. Compared to 1997, 2007 respondents were more likely to include Spanish speakers, those with a total annual household income of $50,000 or more, and those who had lived in Chula Vista for six years or less; and less likely to include those under the age of 25 and residents of Sector 1. These differences most likely reflect changes in the city's population over the past ten years, as well as efforts to encourage participation from different segments of the community. OPINIONS REGARDING THE POLICE DEPARTMENT In 2007, 94 percent of residents reported being satisfied with the services of the CVPD. While this satisfaction rating has consistently been high (between 89% and 93%), this was the highest to date. When residents noted some type of dissatisfaction, it was most often related to a need for improved public relations and the perception that there were not enough police officers and response times were too slow. Most citizens who had a recent interaction with the CVPD reported they had contact with an officer (in person) or with a dispatch/911 operator (over the phone). Three-quarters or more of these residents reported satisfaction with these interactions and shared their impression that the CVPD staff was knowledgeable, fair, professional, and respectful. While most residents were aware of some CVPD programs such as Neighborhood Watch, Senior Volunteer Patrol, and the School Safety Patrol, there was a marked decline compared to 2005 among residents who knew about these and other youth and community programs. PERCEPTIONS AND CONCERNS REGARDING CRIME AND SAFETY While most of the surveyed residents felt safe at home, in their neighborhoods, and in business areas of the city, around half still avoided certain areas of the city, including specific streets, transit stops, parks, and shopping centers, especially at night. The top three concerns for residents in 2007 included speeding vehicles, aggressive driving, and vehicles running red lights. With the exception of the problem of traffic accidents and speeding vehicles, the percent of respondents reporting they were concerned about other types of problems was lower in 2007 than in 1997 when the survey was first conducted. 3 Sixteen percent (16%) of the 2007 survey respondents reported that they or someone in their household had been the victim of a crime in the past year. The most common types of victimization included larcenyltheft and vandalism/graffiti. More than three- quarters (77%) of these individuals reported at least one incident to the police, a figure that is higher than national statistics. When victims did not report crimes, they were most likely to say it was because they did not think reporting it to the police would do any good. RESIDENTS' SUGGESTIONS The majority of residents surveyed was satisfied with the police and did not have specific suggestions to offer. Of those who did, the most common included noting the need for increased police resources, including more patrol, placing more focus on traffic enforcement, increasing officer profes- sionalism, and targeting. specific crimes or problem areas. . SUMMARY OF THE 2007 CHULA VISTA RESIDENT OPINION SURVEY RESULTS . 94 percent reported being "very satisfied" or "satisfied" with the services provided by the CVPD. . 93 percent felt police officers showed fair treatment, displayed professional conduct, and had a respectful attitude. . 91 percent said CVPD officers had adequate knowledge. . 87 percent of residents were concerned with speeding vehicles, 80 percent with vehicles running red lights, and 79 percent with aggressive drivers. . 81 percent felt safe in both residential and commercial areas during the day. . 60 percent thought crime in their neighborhood had neither increased nor decreased. . 51 percent avoided specific areas or places in the city because of safety concerns. 4 - - - - ..... - - - - - - ..... - - - - - - - - - - - - - - - ..... ..... ..... ..... - ..... - ..... ..... - ..... ..... ..... - ..... - - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2007 CHULA VISTA POLICE DEPARTMENT RESIDENT OPINION SURVEY FINAL REPORT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2007 CHULA VISTA POLICE DEPARTMENT RESIDENT OPINION SURVEY FINAL REPORT INTRODUCTION Although the City of Chula Vista's growth rate has slowed considerably since 2005, it is still the second largest city in San Diego County, with a total estimated population of 223,423, up 45 percent from 1997 when the population was 154,500 (SANDAG, 2006, and U.S. Census Bureau, 2000). In 2007, the San Diego Association of Governments' (SANDAG) Criminal Justice Research Division, through the Service Bureau program for member agencies, distributed surveys to 2,9B7' Chula Vista residents on behalf of the Chula Vista Police Department (CVPD). This survey focused on how residents perceive crime in their community and their level of safety, as well as how they rate the performance and services provided by the police. This report presents the results of the most recent survey and compares them to findings from similar surveys administered by SANDAG in Chula Vista during 1997, 2000, 2003, and 2005. RESPONDENT DEMOGRAPHIC PROFILE As is often the case with survey samples, individuals who choose to return the survey may differ from the population as a whole. According to the 2000 U.S. Census and SANDAG population estimates for 2006 based upon the Census', the 2007 survey sample (which included a total of BBS respondents) differed somewhat from the 2006 Chula Vista population (Table 1). Specifically, individuals who were White, male, 55 years and older, with higher household incomes, and whose primary language was English, were overrepresented among survey respondents. While it is important to note that the feedback from these individuals may not be reflective of the population overall, analyses were conducted to determine if responses were significantly related to self- reported characteristics. Since this survey was first administered in 1997, various strategies have been used to increase the diversity of the individuals providing feedback to the police department, including providing the survey in Spanish at the time of the initial mailing and offering respondents the opportunity to complete the survey on-line. These differences in methodology (which are described later in the report), as well as the changing composition of such a dynamic city, may each be contributing to different respondent profiles over time. Respondents in recent years have been more likely to describe themselves as Hispanic and between the ages of 35 and 54, report they live in Sector 3 (see Appendix A for the Three Sectors Map of Chula Vista), that they are in a higher income group, and that they have lived in the city for a shorter amount of time (Appendix C). 1 Although 3,001 surveys were mailed out, 14 were returned from a ZIP code that encompasses residents outside the (hula Vista city limits. 2 These are the most recent estimates available at the time of this report. 7 - -" - - Table 1 COMPARISON OF THE 2007 SAMPLE TO THE CHULA VISTA ADULT POPULATION .... - - 2006 Population/ 2007 Survey Sample 2000 Census 1 Gender Male 53% 48% Female 47% 52% RacelEthnicity White 45% 32% Hispanic 34% 50% Black 3% 4% Asian/Pacific Islander 13% 11% Other/Mixed 4% 3% Age 18 to 34 11% 33% 35 to 54 46% 40% 55 and older 42% 27% Primary Language Spoken in Home English 70% 47% Span ish 15% 43% Other" 14% 10% Household Income' Under $50,000 per year 38% 55% Over $50,000 per year 62% 45% TOTAL 802 - 873 57.705 - 223.423 - - .... - .... .... .... - - - - .... .... .... .... - .... .... - - , At the time this report was completed, 2006 forecasts were available for gender, racelethnicity, and age for adults 18 and older. Primary language and household income percentages are based upon the 2000 Census. 2 Other includes individuals who identified themselves as being bi-lingual. 3 Household Income is a measure of the number of households rather than individuals. The median household income in 2006 was $53,655 after adjusting for inflation. NOTES: Cases with missing information not included. Percentages may not equallDO due to rounding. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 - .... .... .... .... .... .... - .... - - - - - - 8 .... - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SURVEY RESULTS Opinions Regarding the Police Department Overall Satisfaction A number of questions designed to explore how satisfied residents are with the CVPD have been included in the opinion surveys over the past several years. As the following '. section shows, residents have given consistently high marks to the department, the services provided, and the staff. On one of these questions, respondents were asked to rate how satisfied they were with police department services on a 4-point scale that ranged from "very satisfied" (1) to "not at all satisfied" (4). As Figure 1 shows, 94 percent of respondents in 2007 reported that they were "very satisfied" or "satisfied" with the services of the CVPD3. This is the highest satisfaction rating since the first survey was conducted in 1997 and an increase from 2005, when 89 percent of respondents noted they were satisfied. As one survey respondent expressed, "They have always been prompt, courteous, and helpful when needed over the years for any reason." It also is worth noting that this satisfaction rating is high compared to ones reported from a national phone survey conducted with household residents 16 and older in 1998 in 12 U.S. cities. In particular, Chula Vista residents reported being "very satisfied" at much higher rates than residents surveyed in the 12 cities. Fifty-five percent (55%) of Chula Vista residents reported being "very satisfied" with the police, whereas only 14 to 31 percent of respondents to the national phone survey reported being "very satisfied" (Smith, Steadman, Minton, and Townsend, 1999). Residents in 2007 gave CVPD the highest satisfaction rating since 1997. Figure 1 RESIDENTS REPORTING SATISFACTION WITH POLICE SERVICES 100% 93% 92% 90% 94% 80% 60% 40% 20% 0% 1997 2000 2003 2005 2007 TOTAL = 744 - 1,349 NOTE: Cases with missing information or Uno opinion" not included. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 3 Additional analyses revealed that residents who had been victims of a crime were less likely to be satisfied with the CVPD than those who had not been victims (96% versus 85%). 9 Beginning in 2005 and again in 2007, residents who did not take the opportunity to return a survey were sent a postcard that included one closed-ended question - "In general, how satisfied are you with the services of the Chula Vista Police Department?". By completing this postcard, an additional 184 residents took the opportunity to tell the police how satisfied they were on the same 4-point scale described previously. Postcard respondents' level of satisfaction was somewhat lower than those who returned the survey (89% versus 94%). When the percentages who said they were "very satisfied" and "satisfied" are examined separately, one can see that those who returned the entire survey were actually more likely to give the CVPD the highest rating possible than postcard respondents (55% versus 43%) (not shown). In 2007, respondents who said they were "not too satisfied" or "not at all satisfied" on the survey were asked to explain the reason(s) for this low rating. As Table 2 shows, two of the three top reasons for some level of dissatisfaction were related to an experience the survey respondent had, including a negative interaction with CVPD staff and a slower than expected response time. In addition, eleven noted the need for more patrol officers. For example, one respondent noted, "I just wish there were more of them so I would feel safe walking at night with my children." Other reasons given for respondents' dissatisfaction included the perception there should be more focus on traffic issues, that the problems reported to police continue to exist, police are not adequately trained, and that there should be less focus on traffic issues. Table 2 RESIDENTS' REASONS FOR DISSATISFACTION WITH THE CVPD Negative interaction with staff Not enough patrol officers Police response not timely Too little focus on traffic issues Problems persist Police not adequately trained Too much focus on traffic issues 16 11 9 6 5 1 1 49 TOTAL NOTES: Cases with missing information not included. When the number of respondents is less than 50, frequencies rather than percentages are shown. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 10 - -~ - - - - - - - - - - -, - - - -- -- -- -- -- - -- - - - - - - - - - - - - - - - - - - - - - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Frequency and Nature of Contact with the Police Department As in the 2005 survey, residents of the current survey were asked to rate their impression of the most recent contact they had with CVPD staff. However, in 2007, the question was broadened to allow respondents to describe the type of CVPD staff they contacted, how that contact was made (either in person or by phone), and to rate their impression of that staff contact on a 4-point scale (1 being "very positive" and 4 "not at all positive"). Overall, 43 percent of the survey respondents noted that they had some type of contact with the CVPD in the previous 12 months, a figure similar to prior surveys (when between 46% and 57% reported having contact)' (not shown). As Table 3 shows, residents most often had contact with police officers (67%) and dispatch1911 operators (52%) and were less likely to have contact with records/lobby staff (17%), Community Service Officers (CSO) (16%), detectives (13%), and other staff (5%) (parking enforcement, senior patrol, animal control, and the non-emergency number). Table 3 TYPE OF CVPD STAFF CONTACT REPORTED BY RESIDENTS Had Contact Type of Contact Staff Type With In Person By Phone Police Officer 67% 86% 27% Disptach1911 Operator 52% 0% 100% Records/Front Lobby 17% 90% 19% Community Service Officer 16% 90% 20% Detective 13% 57% 54% Other 5% 20% 80% TOTAL 330 15-199 NOTES: Cases with missing information not included. Percentages are based upon multiple responses. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 4 Additional analyses revealed that residents ages 18 to 34 were significantly more likely to report having had contact (54% compared to between 35% and 46% of older residents), as were respondents who identified themselves as either Hispanic (46%) or White (45%) compared to Blacks (39%) and those of other ethnicities (43%). Residents who had annual household incomes of $50.000 or more were more likely than those earning under $50,000 to have contact (48% versus 34%). 11 When asked to rate their level of satisfaction with those staff they had contact with, the majority of residents (78% to 87%) said the interaction was "very positive" or "positive". As shown in Figure 2, around two-thirds (61 % to 66%) of respondents each gave the highest rating ("very positive") to police officers, detectives, dispatch/911 operators, C50s, and other staff. In addition, just over half (52%) reported feeling "very positive" about the records/front lobby staff. Figure 2 RESIDENTS' IMPRESSIONS OF CVPD STAFF BY POSITION 80% 66% 66% 65% 64% 60% 40% 20% 0% Officer Dispatch/911 (SO RecordsIFront Lobby o Not at a II Positive Detective Other II1II Very Positive . Somewhat Positive 0 Not too Positive TOTAL = 14 . 213 NOTES: Cases with missing information not included. Percentages may not equal 100 due to rounding. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 Individuals who reported any type of contact with CVPD staff in the previous 12 months were further queried if they had requested assistance from a uniformed officer and, if so, how, for what reason(s), and how satisfied they were with the way the situation was handled. Of the 313 respondents who answered, about half (49%) had made a phone call for assistance, 8 percent flagged down an officer, and 46 percent had done neither in the past year (not shown). Noise disturbances and suspicious activity were most common reasons for requesting police assistance. Of those who had requested assistance, the two most common reasons were noise disturbances (19%) and suspicious activity (17%). Other common reasons included vandalism/graffiti (12%), vehicle theft (10%), and traffic collisions (8%) (Table 4). 12 - - .... - - - - -- - -- - - -. .... -- -- -. - -- -- .... '""" - -- - - - - '"'" - '""" - _. - - .... .... .... .... - - '"'" '""" . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Table 4 TOP FIVE REASONS FOR REQUESTING OFFICER ASSISTANCE Noise disturbance Suspicious activity Vandalism/graffiti Vehicle Theft Traffic Coli ision 19% 17% 12% 10% 8% 176 TOTAL NOTES: Cases with missing information not included. Percentages are based upon multiple responses. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 These same individuals who requested assistance also were given the opportunity to describe if they were satisfied with the way the situation was handled by the officer and the reasons related to this feeling. As Figure 3 shows, most were satisfied (61 %), 26 percent said they were not satisfied, and 13 percent did not know how or whether the problem was resolved. Figure 3 SATISFACTION LEVELS OF RESIDENTS REQUESTING OFFICER ASSISTANCE 100% 80% 61% 60% 40% 26% 20% 13% 0% Satisfied Not Satisfied Don't Know How Resolved TOTAL = 176 SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 13 Of the 108 respondents who said they were satisfied with the outcome, 41 explained why, noting that: . the officer was polite and professional (51 %); . the situation was resolved (29%); . response time was quick (27%); . the officer was helpful (12%); . the officer was knowledgeable and thorough (12%); and . there was adequate follow-up (7%) (not shown). Of the 46 who were not satisfied, 38' gave descriptions why. These individuals noted that: . the officer was non-responsive (14); . the problem was not resolved (10); . the response time was slow (9); . the officer did not behave in a professional manner (4); or . there was no follow-up (3) (not shown). Finally, in previous years, respondents who reported having contact with uniformed officers in the past year were asked to make additional ratings regarding how they were treated. Specifically, using a 4-point scale (1 being "strongly agree" and 4 "strongly disagree"), they were asked to rate whether they agreed with statements that could be used to describe the officer's behavior. Table 5 presents the percent of respondents who "strongly agreed" or "agreed" with each of the descriptions for each of the five survey years. The results showed that 93 percent each felt that the CVPD officer treated them fairly, displayed professional conduct, and was respectful, and 91 percent felt that the officer had adequate knowledge to do his/her job. Since 1997, these ratings have remained fairly stable, with the exception of responding in a reasonable time. While more than three-quarters agreed with this statement in 2007, it was lower compared to the previous four surveys. Most resident' who had contact with staff felt they were profe,sional, fair, and respectfu I. Table S RESIDENTS' IMPRESSIONS OF CVPD OFFICERS 1997 2000 2003 200S 2007 Had adequate knowledge 92% 91% 93% 92% 91% Showed fair treatment 92% 87% 93% 91% 93% Displayed professional conduct 94% 91% 94% 91% 93% Had a respectful attitude 92% 89% 93% 90% 93% Responded in a reasonable time 85% 85% 87% 83% 78% TOTAL 621 - 689 466 - 505 626 - 680 303 -312 148 - 152 NOTE: Cases with missing information or Uno opinion" not included. SOURCE: SANDAG, (hula Vista Resident Opinion Survey Final Report, 2007 5 Because the number of respondents is less than 50, frequencies rather than percentages are shown. 14 - - - ...., ...., ...., ...., ...., - ...., - - - - ...., ~; - ...., ...., .-. ...., - - ...., - - - ...., - -.. - ...., ...., ...., - ...., ...., .-, - .... ~ ...., - - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Knowledge of Police Programs The CVPD coordinates a number of community programs for youth and adults (see Appendix D for program descriptions). Although in 2007 residents were again asked if they had heard about these programs, the question was slightly revised by omitting the option to indicate if they had used any of the programs. Possibly as a result, in 2007 slightly fewer respondents reported any knowledge of these programs compared to 2005 (81 % versus 86%) (not shown). As Table 6 shows, residents who knew of any programs were most familiar with the Neighborhood Watch Program, Senior Volunteer Patrol Program, and the School Safety Patrol Program. However, the percentages reporting knowledge in 2007 were lower than in 2005 for all programs that were included on both surveys. Additional analysis also revealed that residents from racial backgrounds other than White and those who did not speak English were less likely to have program knowledge, compared to Whites and those who spoke English (not shown). Acknowledging that the CVPD could better promote these programs to the community, one resident suggested, "Advertise more of the different types of programs that you offer. Maybe more citizens of Chula Vista would use them or become volunteers." Residents were most familiar with the Neighborhood Watch Program. Table 6 RESIDENTS' FAMILIARITY WITH CVPD PROGRAMS 1991 2000 2003 2005 2001 Youth Programs School Safety Patrol 79% 68% 49% 62% 61% Shop-With-A-Cop 36% 34% 32% 36% 26% Police Activity League SO% 43% 31% 31% 23% Juvenile Offender Diversion 39% 42% 28% 32% 9% 8ullying Prevention N/A N/A 20% 26% 15% Community Programs Neighborhood Watch 91% 87% 69% 85% 79% Senior Volunteer Patrol 87% 85% 70% 74% 73% Reserve Officers 68% 64% 51% 55% 28% School Resource Officers N/A N/A N/A 43% 30% Domestic Violence Response Team N/A 42% 32% 39% 21% Citizens' Adversity Support Team 30% 29% 22% 26% 10% Police Citizens' Academy N/A N/A 21% 23% 10% Crime Free Multi-Housing N/A 27% 20% 21% 4% School Watch N/A N/A N/A N/A 29% Juvenile Citizens' Academy N/A N/A N/A N/A 5% TOTAL 1,008 - 1,101 - 1,269 - 139 - 720 1,045 1,142 1.336 171 NOTES: Cases with missing information not included. NIA is shown when the question was not asked during that survey year. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 15 - - - -.. Perceptions and Concerns Regarding Crime and Safety -.. - Perceived Change in Amount of Crime - As in the previous surveys, residents in the 2007 survey were asked whether they thought crime had increased, decreased, or stayed the same in the past year in three areas: (1) their own neighborhood; (2) the City of Chula Vista; and (3) San Diego County as a whole. With almost identical findings as in 200S, residents were more likely to think crime had increased in areas outside their own neighborhood (59% for the County, compared to 38% for Chula Vista and 29% for their own neighborhood) (Figure 4). In actuality, the F81 Index Crime rate" in Chula Vista decreased between 2005 and 2006 (from 38.84 to 35.72 crimes per 1,000 population), as did the crime rate for the County (36.68 to 34.87) (8urke, 2007). Additional analyses revealed that females and individuals from households earning more than $50,000 per year were more likely to perceive crime had increased (not shown). -.. -- -- -.. - -.. -, -.. -.. Figure 4 RESIDENTS' PERCEPTIONS OF HOW CRIME HAS CHANGED IN PAST YEAR -.. - ~ 100% - 80% -- - 60% 59% - 60% 52% - 40% 38% 36% - 29% - 20% - - 0% Neighborhood '-"; Chula Vista County - III Increased . Decreased 0 Stayed the same - TOTAL = S83 - 652 - NOTES: Cases with missing information not included. Percentages may not equal/OO due to rounding. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 -.. - -- -- -- -.. -- 6 The FBI Index Crime rate is a measure of how many Part J crimes were reported to law enforcement per 1,000 residents. Part I crimes include homicide. rape, robbery, assault burglary, motor vehicle theft, and larceny. - - - 16 - - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Feelings of Safety :: In an ongoing effort to measure any changes in residents' feelings of safety at home and around their neighborhood, the 2007 survey asked residents to rate, on a 4-point scale that ranged from "very safe" (1) to "very unsafe" (4), how safe they felt at home alone, walking alone in their neighborhood, and walking alone in commercial areas of (hula Vista during both the day and night. As Figure 5 shows, around nine out of every ten residents reported feeling safe in these locations during the day (88% to 94%). However, these percentages varied more at night, with those reporting they felt safe outside their homes decreasing to the greatest degree. One significant predictor of feelings of safety was gender. with females generally more likely to report feeling unsafe than males in all areas7. Other predictors included income and sector residence (with those with lower incomes and who resided in Sectors 1 and 2 feeling less safe) (not shown). Females are more likely to feel unsafe in all areas except commercial areas during the day. Figure 5 RESIDENTS' FEELINGS OF SAFETY DURING DAY AND NIGHT 100% 94% 80% 60% 40% 20% 0% Home 91% 88% Neighborhood 8usiness areas IiIIDay . Night TOTAL = 804 - 873 NOTES: Cases with missing information not included. Percentages are based upon multiple responses. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 7 The association of gender and fear of crime has been reported elsewhere, including in the United Kingdom, IhttD:/Jwww.safercambs.oralcambridae/CC Fear Of Crime.odf ). 17 - "..,.., - - Avoidance of Areas - - As in previous surveys, additional questions allowed respondents to report whether they avoided using public parks, shopping centers, transit stations, and specific streets due to feeling unsafe. Overall, 51 percent said they avoid at least one area, a figure that was somewhat higher than the 42 percent who reported doing so in 2005 (not shown). As shown in Figure 6, with the exception of transit stations (which were avoided by 54% in 2007 versus 51 % in 2005), avoidance of all other areas decreased or stayed roughly the same, including streets (55% to 45%), parks (from 42% to 41 %), and shopping centers (27% to 26%). As in 2005, males who were 55 years and older were less likely to report avoiding these areas (not shown). - - -- -- - - - Figure 6 RESIDENTS REPORTING AVOIDING AREAS IN CHULA VISTA - - - 100% - 80% 60% 55% 40% 20% 0% Streets - -- -- -- - -- - -- - - Transit Parks Shopping Centers - I'll 2005 (n=357) . 2007 (n=347) - NOTE: Cases with missing information not included. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report. 2007 -. - - - - - - - - - - - - - 18 - - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . As shown in Table 7, residents were asked which specific locations they avoided, and while respondents shared a variety of responses, a number of locations were noted fairly consistently. For particular streets, Broadway was noted most frequently (33%), with about one-quarter (26%) noting all streets in the western portion of the city. In terms of public transit, the H Street trolley stop was noted most frequently (45%), with one-third (33%) saying they avoided them all". Almost one-quarter (23%) of individuals who avoided parks said they avoided them all, and the most frequently mentioned park was Lauderbach (20%), located in the 300 block of Oxford Street. Finally, the Chula Vista Center was the most common shopping center avoided (60%), with an additional 14 percent saying they avoided them all. Table 7 SPECIFIC AREAS MOST OFTEN AVOIDED BY RESIDENTS Streets Transit Parks ShoDDing Centers Broadway (33%) H Street (45%) All (23%) CV Center (60%) Western area (26%) All (33%) Lauderbach (20%) All (14%) Main (14%) Palomar (22%) Marina (11 %) Home Depot (9%) Third (7%) E Street (21 %) Eucalyptus (10%) Costco (6%) Woodlawn (6%) Bus Stops (4%) Hilltop & Memorial Target (5%) (7% each) TOTAL = 134 TOTAL = 146 TOTAL = 104 TOTAL = 78 NOTES: Cases with missing information not included. Percentages based upon multiple responses. Only most common responses shown here. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 8 In January 2007, the City of Chula Vista and Metropolitan Transit System (MTS) installed surveillance cameras at all three trolley stations. As a result, questions were added to the 2007 survey regarding personal use of Chula Vista trolley stops and whether respondents were aware that these transit stops had surveillance cameras. Just over one-quarter (26%) had used a Chula Vista trolley station since January 2007 and about half that (12%) reported knowing there were surveillance cameras at these stations. 19 - - - While the issue of gangs/juveniles was noted less frequently than in 2005, it was still one of the top five most common reasons for avoiding each location type shown in Table 8 (15% to 28%). Another reason cited consistently across location types was the types of people who congregate in each location (14% to 21 %). Other common reasons included avoiding areas at night, perceived crime that occurs, and homeless/transients. - - - ........ - - Table 8 TOP FIVE REASONS FOR AVOIDING SPECIFIC AREAS - - Streets Gangs Certain people At night Crime Transients - 22% 19% 17% 16% 12% - - - -, Transit Stations Crime Certain people Transients Gangs At night - 24% 21% 15% 15% 15% - - - - - 27% 25% 22% 19% 14% - - - - Shopping Centers Gangs At night Crime Certain people Feels unsafe - 28% 28% 20% 15% 10% - - - - TOTAL 71 - 124 - NOTES: Cases with missing information not included. Percentages based upon multiple responses. Only most common responses shown here. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report 2007 - - - - - ....... - - - - 20 - - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Issues of Concern As in the prior surveys conducted, questions were included asking respondents to rate their level of concern with different types of neighborhood issues. These ratings 'were made on a 4-point scale that ranged from "very concerned" (1) to "not at all concerned" (4). Respondents also were able to indicate that they had no opinion. The percent of residents who were "very concerned" or "somewhat concerned" is presented in Table 9. In all five years, speeding vehicles were the issue that generated the most concern from residents, with. 2007 showing the highest percentage to date (87%) compared to 82 percent to 85 percent in prior years. Other top concerns in 2007 included vehicles running red lights (80%), aggressive driving (79%), and identity theft (77%). Speeding vehicles remain residents' number one concern. Table 9 RESIDENTS REPORTING CONCERN WITH NEIGHBORHOOD ISSUES 1997 2000 2003 200S 2007 Speeding vehicles 83% 83% 82% 85% 87% Vehicles running red lights N/A N/A 74% 76% 80% Aggressive driving N/A N/A N/A 81% 79% Identity theft N/A N/A 69% 73% 77% Graffiti 80% 76% 67% 69% 72% Traffic accidents 69% 68% 68% 70% 71% Auto theft N/A N/A 65% 67% 70% Having things stolen from vehicle N/A N/A 63% 63% 68% BurglarylTheft from home 82% 78% 63% 64% 67% Drug sa les 74% 64% 62% 60% 67% Gangs 77% 67% 60% 64% 66% Bullying at school N/A N/A 55% 60% 62% Illegal possession of firearms 70% 63% 55% 56% 61% Alcohol sales to youth 68% 58% 50% 50% 55% Homelessness/transients 60% 54% 49% 52% 54% Assa ult 68% 59% 50% 50% 53% Getting mugged N/A N/A 47% 46% 51% Other noise disturbances N/A N/A 44% 46% 49% Public drunkenness 56% 44% 43% 43% 49% Noisy parties N/A N/A 42% 45% 49% Condition of neighbors' residences N/A N/A 45% 43% 48% Hate crimes 59% 51% 41% 40% 45% Abandoned cars N/A N/A 39% 36% 44% Domestic Violence N/A N/A N/A N/A 44% Prostitution 48% 38% 36% 35% 40% TOTAL 957- 978- 1.155- 619- 697- 1,047 1.082 1.428 798 845 NOTES: Cases with missing information and IIno opinion II not included. NIA is shown when the question was not asked during that survey year. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 21 More than half of residents also expressed concern about graffiti, traffic accidents, motor vehicle theft, having things stolen from vehicles, burglary, drug sales, gangs, bullying at schools, illegal possession of firearms, alcohol sales to youth, homelessnessltransients, assault, and getting mugged. However, it is worth noting that, with the exception of traffic accidents and speeding vehicles, the percent reporting concern with each of the issues listed in Table 9 decreased from 1997 to 2007. Victimization in the Past Year Of the 2007 survey respondents, 16 percent said that they or someone else in their household had been a victim of crime in the past year and 86 percent of these individuals also said that the crime had occurred in the City of Chula Vista. Of those who had been a crime victim, 64 percent had been victimized once and 36 percent more than once in the past year (not shown). As Table 10 shows, residents in 2007 who said someone in their household was a victim of a crime in Chula Vista were most likely to report that this crime was larceny (which includes something being stolen from one's vehicle) (38%), followed by vandalism/graffiti (26%). Other types of victimization included motor vehicle theft, burglary, and identity theft/fraud. Larceny was the most frequently reported crime by those victimized in the last yea r. Table 10 TYPE OF CRIMES REPORTED BY RESIDENTS VICTIMIZED IN CHULA VISTA Larceny (including theft from a motor vehicle) Vandalism/Graffiti Motor vehicle theft 8urglary Identity theft/Fraud Robbery Harassment Assault Hit and run Public Disturbance 38% 26% 18% 13% 8% 6% 5% 5% 4% 2% TOTAL 114 NOTES: Cases with missing information not included. Percentages based upon multiple responses. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 National estimates suggest that in 2005, only 47 percent of violent crimes and 40 percent of property crimes were reported to law enforcement officials (Bureau of Justice Statistics, 2006). However, 78 percent of the surveyed Chula Vista residents who said they or someone in their household was a crime victim said they had reported at least one of the incidents (if there was more than one) to the police" (not shown). This relatively high reporting rate also was seen in previous 9 Sixty-seven percent (67%) reported the one incident to law enforcement and 11 percent reported one or some, but not all of the incidents to police. 22 - ".. - - - - - - - - - -. - - - ..., - - ..., - - - - ..., - ..., ..., - - ..., - ..., - ~ ..., ..., ..., ..., ..., ..., ..., ..., ..., - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . years (69% to 75%) and suggests that there could be a higher crime reporting rate among Chula Vista residents compared to the rest of the nation, or alternatively, that individuals who returned the survey have a higher reporting rate than residents who were not surveyed or chose not to return the survey (not shown). When individuals who did not report an incident to law enforcement were asked their reason for not sharing this information, the most common reason (reported by 31 %) was that they did not think it would do any good. In addition, others said they did not think the incident was important enough (19%) or they didn't have enough information or evidence to give to the police (14%) (Table 11). Table 11 REASONS RESPONDENTS GAVE FOR NOT REPORTING CRIME TO POLICE Did not think it would do any good Not important enough Did not have enough evidence/information Took care of situation on own Reported to someone else Fear of retaliation Items were replaced Did not think of it The police notified me about the crime 11 7 5 4 3 2 1 1 1 36 TOTAL NOTES: Cases with missing information not included. When the number of respondents is less than 50, frequencies rather than percentages are shown. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 The Baja California peninsula of Mexico borders the U.S. at San Diego County approximately seven miles south of the City of Chula Vista. Because of a high rate of traffic flowing across this international border, the CVPD opted in 2007 to ask residents if any of the crimes they had experienced in the last year had occurred in Baja California. Only seven percent of the 132 residents who had been victimized in the last year stated the crime had occurred over the border in Baja (not shown). Residents' Suggestions At the end of the survey, residents were asked to share suggestions for how the CVPD could provide better service. Of the 888 respondents, 30 percent provided specific feedback, with the other 70 percent saying nothing or noting their overall satisfaction. For example, one resident commented, "I have lived in Chula Vista 34 years. I have always felt very safe with CVPD personnel patrolling our city. Thanks for your protection!!" 23 As Table 12 shows, the most common suggestions related to increasing the resources for the police department (so that they could hire more officers and be more visible in the community) (9%) and that the department focus more on traffic enforcement (9%), especially with regard to speeding and other aggressive driving problems. As one resident commented, "The Chula Vista Police Department could better serve by being more visible during peak hours to help eliminate the running of traffic lights, stop signs, etc." Others expressed the need for increased officer professionalism and cultural relations, more visibility in the East portion of the city specifically, and more community outreach/education. Recommendations from another two percent each included greater emphasis on quality of life issues and gangs, and focusing on problem areas. One percent or less also expressed the opinion that response times should be decreased, there should be more problem analysis, officers should be paid more, officer training should be increased, there should be more follow-up, there should be less emphasis on traffic issues, and specific crimes should be targeted (not shown). Table 12 RESIDENTS' SUGGESTIONS FOR IMPROVING CVPD SERVICES Increase police resourceslvisibility Focus more on traffic enforcement Increase officer professionalism/cultural relations Increase visibility in East portion of city Increase community outreach/educationlcontact Focus more on gangslgraffiti Focus on quality of life issues Focus on problem areas 9% 9% 4% 4% 3% 2% 2% 2% TOTAL 888 NOTE: Percentages based upon multiple responses. SOURCE: SANDAG, Chula Vista Resident Opinion Survey Final Report, 2007 SUMMARY SANDAG surveyed a sample of 2,987 Chula Vista residents on behalf of the Chula Vista Police Department to assess their satisfaction with police department services and their perceived feelings of safety and received 888 completed surveys and 196 single-question postcards. Most respondents reported feeling safe in their home, neighborhood, and within commercial areas of the city during the day. Residents' top five concerns about neighborhood issues in 2007 were associated with traffic-related issues (specifically speeding and other aggressive driving problems) and identity theft. Just over half of surveyed residents said they avoided certain areas due to feeling unsafe. The areas most avoided by residents were specific streets and public transit stations. Residents avoided certain areas in the city most often because of youth or gang activity, perceived crime, or because they felt unsafe at night in these areas. Of the respondents who "I am glad we have a police department that cares about what the community thinks and feels about their services. 24 - - - - - - - - - ..., ..., ..., ..., - - - ..., - - ..., - - - - ..., - - ..., ..., .- - ..., - ..., - - - ~ - - ..., - ..., ..., reported that they or someone else in their household had been a crime victim, most were a victim of a property crime and more than two-thirds reported the incident to police. Overall, the residents of this survey reported being very satisfied with the services provided by the CVPD, and those who interacted with department staff in the past year felt that staff was knowledgeable, fair, professional, and respectful. The most common suggestions from respondents for improving police services included increasing police visibility and resources, as well as enhancing focus on traffic enforcement. METHODOLOGY The random sample of 2,987 households in 2007 who received surveys was sampled after stratifying by the five zip codes (91910,91911,91912,91913, and 91914) in the City of Chula Vista. Ofthe 2,987 surveys mailed, a total of 8S8 surveys were returned (yielding a 30% response rate), and a total of 196 single-question postcards were received, raising the response rate to 36 percent. According to SANDAG's 2006 estimate of 75,081 occupied households in Chula Vista, 26 percent were in Sector 1, 40 percent in Sector 2, and 31 percent were located in Sector 3. The surveys were mailed to a similar distribution pattern for each sector: 25 percent to Sector 1; 41 percent to Sector 2; and 34 percent to Sector 3. The response rates did not vary by sector (30% Sector 1, 27% Sector 2, and 33% Sector 3), and the sample of survey respondents reflected the population geographically (with 25% of the 888 surveys from residents of Sector 1, 37% from Sector 2, and 38% from Sector 3). While the survey was anonymous, identification numbers were included on the instrument to ensure that only one survey per household was returned. To encourage participation in 2007, respondents were sent one postcard per week prior to mailing the survey to let them know they had been selected to participate. Surveys were then sent the first week of May 2007. Two four-page surveys (with one in English and one in Spanish), a cover letter explaining the survey, and a postage-paid return envelope were sent to the sampled households. In 1997 and 2000, participants had to specifically request a Spanish survey be mailed to them. The inclusion of a translated survey increased the percent of Hispanic and Spanish-speaking residents in the sample, and ten percent of the 2007 surveys were completed in Spanish. Copies of these surveys and accompanying material are included in Appendix B. Approximately three weeks after the first mailing, a second mailing went out to residents who had not yet returned a survey. As in 2005, single-question postcards were again sent out two weeks after the second mailing of the survey. This allowed residents to complete just one question regarding their satisfaction with the Chula Vista Police Department's services and add any additional comments. Participants were offered the choice of returning a hard copy of the written surveyor completing it via the Internet. As a result, 12 percent of the surveys were completed electronically, the same as in 2005. Despite these additional efforts, the response rate for 2007 (30%) was lower than either 1997 (37%) and 2000 (39%), but about the same as 2003 and 2005 (31 % each). However, with the addition of having the option of mailing in the postcard, the response rate was 36 percent. 25 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . APPENDIX A THREE SECTORS MAP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . '" N i ~ J . 6;~ jii i~ D~. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . APPENDIX B ENGLISH AND SPANISH SURVEY INSTRUMENTS . . . . . ~~ft.. ~.- --~~~ ~- COY OF CHULA VISTA 2007 CHULA VISTA RESIDENT OPINION SURVEY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . The City of Chula Vista is conducting a survey of residents to find out their attitudes and opinions about the Police Department, disorder, and crime. Please take a few minutes to complete this survey - your rasponses are vary important. You may complete this survey online or return it in the enclosed postage-paid envelope: If more space is needed when answering the questions, you may include additional pages. If yoll would like to complete the survey online, go to htto:lJwww.sanda",.oralcvDd to access the !SlIrvey and enter the 10 numbar located on the top of thi$ page. Please complete the survey within the next 2 weeks. The San Diego Association of Governments (SANDAG) is aS$i$ting U$ with the study. If YOll hava qlleations abollt the survay, con\8ct Liz Doroski with SANDAG (619) 699-6921. Thank you for your time and input. 1. During the past year, do you think that crime in the following areas has increa$ed, decreased, or stayed about the same? (Please circle the number under your response) Increased Decreased Staved About the Same Don1 Know/No Crime . Crime in your neighborhood 2 3 4 . Crime in the City of Chula Vista 2 3 4 . Crime in the County of San Diego 2 3 4 2. How $afe do you feel in each of the following situations? For each situation, please circle the number under the response that best describes how safe you feel. Very Reasonably Somewhat Safe Safe Unsafe . Being in your neighborhood park in Chula Vista 1 2 3 . Using transit locations in Chula Vista 1 2 3 Durina the Dav . Walking alone in your neighborhood 1 2 3 . Walking alone in the business areas of Chula Vista 1 2 3 . Being at home alone 1 2 3 Durina the Niaht . Walking alone in your neighborhood 1 2 3 . Walking alone in the business areas of Chula Vista 1 2 3 . Being at home alone 1 2 3 Very Unsafe 4 4 Don't Know/ No DDlnion 5 5 4 4 4 5 5 5 4 4 4 5 5 5 3. Do you avoid any of the following specific areas in Chula Vista because you feel they are not safe? (Please check all that apply) o Public parks (If checked, please specify which park(s)) II checked, why do you avoid the park(s)? o Shopping centers (If checked, please specify which shopping center(s)) If checked, why do you avoid the shopping center(s}? Inransit stations (If checked, please specify which transit station(s)) If checked, why do you avoid the transit station(s}? oSpecitic streets (II checked, please specify which street(s)) If checked, why do you avoid the street(s}? oOther locations (II checked, please specify which location(s)) If checked, why do you avoid the location(s)? o Do not avoid any of these areas 4. Some trolley stops in San Diego County have surveillance cameras. Do you know if Chula Vista trolley stops have surveillance cameras? 1 Yes, they do have cameras 2 No, they do not have cameras 3 Don't know 5. Have you personally used a Chula Vista trolley stop since January 20071 Yes 2 No 33 - ~ - 6. How concerned are you about the following issues in your neighborhood? (Please circle the number under your response) Vety Somewhat Not Too Not At All Don1 Know! Concerned Concerned Concerned Concerned No Ooinion . Drug sales 1 2 3 4 5 . Gangs 1 2 3 4 5 . Illegal possesSion of firearms 1 2 3 4 5 . Public drunkenness 1 2 3 4 5 . Alcohol sales to youth 1 2 3 4 5 . Prostitution 1 2 3 4 5 . Transients 1 2 3 4 5 . Someone stealing from your home 1 2 3 4 5 . Aggressive driving 1 2 3 4 5 . Getting mugged 1 2 3 4 5 . Identity thelt 1 2 3 4 5 . Being assaulted 1 2 3 4 5 . Auto thelt 1 2 3 4 5 . Having things stolen from your Car 1 2 3 4 5 . Hate crimes 1 2 3 4 5 . Graffiti 1 2 3 4 5 . Traffic accidents 1 2 3 4 5 . Sp<leding vehicles 1 2 3 4 5 . Vehicles running red lights 1 2 3 4 5 . Noisy parties 1 2 3 4 5 . Other noise disturbances 1 2 3 4 5 . Bullying in schools 1 2 3 4 5 . Abandoned cars 1 2 3 4 5 . Condition of neighbors' residences 1 2 3 4 5 . Domestic violence 1 2 3 5 5 . Other (SpecifY) 1 2 3 4 5 . Other (SpecifY) 1 2 3 4 5 7. Were you, or anyone in your household, the victim of a crime during the past 12 months? 1 Yes 2 No (Skip to question 8) .7a. How many times were you, or anyone in your household, a victim of a crime during the past 12 months? 7b. Did any of these crimes occur in Chula Vista? 1 Yes 2 No (Skip to question 7f) - - -. - - - - - - - - - - - - - - - - - - - - - - - - - 7c. What crime or crimes occurred in Chula Vista? (Please describe) - - - 7d. Did you report the crimes that occurred in Chula Vista to the police? 1 Yes (Skip to question 7f) 2 No 3 Reported one/some, but not all - - 7e. If you did not report all of the crime(s) to the police, why not? (Please explain) - - - 7f. Did any of these crimes occur in Baja California? 1 Yes 2 No - - - 34 - - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8. In the Dast 12 months, did vou have contact with am of the followino Chula Vista Police DeDartment staff: Staff Type Type of Contact Impression Based on Most Recent Contact (Checkan~ataoow) (Check an that aoolv) (Check one for each staff tvDe) '.J None (Skip to question 10 ClDispatcher (911 Operator c:> oVery positive o Somewhat positive o Not too positive o Not at all positive Cl Police Officer (dark blue oTelephone [iln Person oVery positive oSomewhat positive o Not too positive [J Not at all positive uniforml o Community Service Officer oTelephone o In Person oVery positive [J Somewhat positive o Not too positive o Not at all positive Iliaht blue uniform \ Cl Detective (following up on oTelephone Din Person oVery positive o Somewhat positive [] Not too positive o Not at all positive easel ClRecordslFront Lobby Staff oTelephone Din Person oVery positive oSomewhat positive o Not too positive o Not at all positive ClOther: oTelephone Din Person oVery positive oSomewhat positive o Not too positive oNot at all positive 9. During the past 12 months, did you call the CVPD and request assistance from a uniformed officer, or did you flag down a uniformed officer on the street? (Please circle.2m! response) 1 Yes, called CVPD to request an officer 2 Yes, flagged down an officer on the street 3 Both, called AND flagged down an officer 4 Neither, didn't call or flag down an officer (Skip to question 10) 9a. Thinking about vour most recent request for uniformed police assistance, please circle the public safety concern that best describes the reason you requested police assistance: (Please circ/e.2m! response) 1 Domestic Violence 2 Other family dispute (parent-child, sibling, etc.) 3 T ransienVhomeless person 4 Traffic collision 5 Vehicle theft 6 Noise disturbance (loud party, music) 7 Check on a person's well being 8 Vandalism/graffiti 9 FighVassault (not domestic violence) 10 Suspicious activity 11 perty theft (theft less than $400) 12 Car break-in 13 Home break-in 14 Illegally parked vehicle 15 Mental health issue 16 Person creating a disturbance 17 Reckless driver 88 Other (please specify): 9b. Were you satisfied with the way the situation was handled? (Please circle one response) 1 Yes 2 No 3 Don't know how it was resolved Please explain: 9c. Thinking about your last contact with a uniformed officer, please circle the number under the response that best describes how you felt about that officer's behavior. The uniformed officer I last had contact with: Strongly Somewhat Somewhat Strongly Aaree Aaree Disaaree Disaaree 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 . Responded in a reasonable time Treated me fairly Was professional Seemed knowledgeable Treated me with respect No ODin;on 5 5 5 5 5 . . . . 35 - - 10. Have you heard about the following Chula Vista Police Department programs? (Please check all of the programs you have heard of) _ Police Activities League (PAL) _ Shop-With-A-Cop Program _ School Safety Patrol Program _ Juvenile Offender Diversion Program _ Bullying Prevention Program Reserve Officers _ Citizens' Adversity Support Team (CAST) _ Crime Free Multi-Housing Program _ Domestic Violence Response Team (DVRT) _ Senior Volunteer Patrol Program (SVPP) _ Juvenile Citizens' Academy _ School Watch Program _ School Resource Officers (SROs) _ Neighborhood Watch Program _ Police Citizens' Academy ..-,. - - - - - - - 11. In general, how satisfied are you with the services of the Chula Vista Police Department? (Please circle one) 1 Very Satisfied (Skip to Q 12) 2 Somewhat Satisfied (Skip to Q 12) 3 Not too Satisfied 4 Not at All Satisfied 5 No Opinion - - - 11a.lf not too satisfied or not satisfied, please explain: - - 11 b. If not too satisfied or not at all satisfied, would you be willing to participate in a follow-up survey? 1 Yes 2 No - 12. Do you have any suggestions for how the Chula Vista Police Department could better serve you? (Please describe) - - - PLEASE NOTE: The following questions are asked to help us obtain a general profile oHheresidentallul'VSyed. AllallsWSrs are strictlyenonymous end confldentlalandwiU be used for research purposes only. . 1. Whatisyourage? __ 2. What is your gender? (Please circle one) 1 Female 2 Male 3. What is your ethnic background? (Please circle one) 1 Hispanic 2 Black 3 White 4 Asian I Pacific Islander 5 Other or Mixed (Specify) 4. How long have you lived in your current neighborhood?_ _ years - - - 5. What language is spoken most of the time in your home? (Please circle one) 1 English 2 Spanish 3 Tagalog 4 Other language (Specify) 6. What was your total annual household income in 2006? (Please circle one) 1 Under $20,000 2 $20,000 to $34,999 3 $35,000 to $49,999 4 $50,000 to $74,999 5 $75,000 or greater - - - - - - - - - - - - - - Please use the enclosed postege-peid envelope to .sturn the survey within the next two weeks. - - - - - - 36 - - . . . ~I!?- .~ COY Of .HULA VlsrA ENCUEST A DE OPINION DE RESIDENTES DE CHULA VISTA PARA EL ANO 2007 La. eluded' de Chula Vista .eatS haelendo una 'en cuesta a 8US reaidentes para conacer sus' opinlones . V' attitudes acercI 'del .Departamento.. de Polier. y del desorden y el crimen. Por favor,tome unos minutos para contestar Is encuesta.Sus respuestas son Inuy ImportanteS. Puede contestarl. en linea a devolverla en Glsobre con Sello decorreos adjuRto. 51 neceslta masespaclo alcontestar las preguntas,' agregue mils hojas. $1 d""""conteslar la ancueala en linea vlya I httD:/Jwww.88ndID.DralcvDdsp para.ccedere .stae ingr... el numerD de Idlnliliceci6n qUe aparece>en laparte superior de esta p6glna.Por fayor,conteste yctevuelV8 18 encuesta,dentro de I.sdos semanas slaulantes. 'La Asoclacl6nde ()obiernosdeSan Diego (SANDAG, porsus 8iglas en Ingles) nos est6 ayudeindocon este estudio. Sitiene preguntas acerQa de laencuesta.,uame I Liz Dorolki cOn SANDAG, II telMono(619) 6!iH921.Grllcias por su tlempo y sUs opinion.... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1. Durante el ana pasado, Lusted cree que eI crimen en las siguientes partes aumenta, disminuyO 0 qued6 c8si igual? (Encierre en un ciraulo el numero debajo de su respuesta) Aument6 Disminuv6 Qued6 casi iaual No s6INo hubo crimen . EI crimen en su vecindario 1 2 3 4 . EI crimen en la Ciudad de Chula Vista 1 2 3 4 . EI crimen en el Condado de San Diego 1 2 3 4 2. LQue grado de segurldad siente en cada una de las siguientes circunstancias? Para cada una, encierre en un circulo el numero debajo de la respuesta que mejor describa el grado de seguridad que usted siente. Mucha Razonable Cierta Mucha NoSBI Seauridad Seauridad Inseauridad Inseauridad No ooino . Cuando va al parque de su vecindario en Chula Vista 1 2 3 4 5 . Cuando usa lugares de trayecto en Chula Vista 1 2 3 4 5 Durante el dia . Cuando camina solo en su vecindario 2 3 4 5 . Cuando camina solo en las zonas comerciales de Chula Vista 2 3 4 5 . Cuando esta solo en su casa 2 3 4 5 Par Is noche . Cuando camina solo en su vecindario 2 3 4 5 . Cuando camina solo en las zonas comerciales de Chula Vista 2 3 4 5 . Cuando esta solo en su casa 2 3 4 5 LEvita usted alguna de las siguientes partes de Chula Vista porque piensa que son inseguras? (Marque todo 10 perlinente.) Parques publicos (Si 10 mareo, anote cual parque 0 cuales parques.) (Si 10 marc6, GPor que evita ese parque 0 esos parques? [] Centros comerciales (Si 10 marc6, anote cual centro comereial 0 cuAles centros comerciales.) (Si 10 marc6, Gpor que evita ese centro comercial 0 esos centros comereiales? o Estaciones de transito (Si 10 marc6, anote cual estaci6n de transito 0 cuales estaciones de transito.) (Si 10 marc6, Gpor que evita esa estaci6n de transito 0 esas estaciones de transito? Ciertas calles (Silo marc6, anote cual calle 0 cuales calles.) (Si 10 marc6, Gpor que evita esa calle 0 esas calles? o Otros lugares (Si 10 marco. anote cuallugar 0 cusles lugares.) (Si 10 marc6, Gpor que evita ese lugar 0 esos lugares? [] No evito ninguna de las partes mencionadas. Algunas paradas del tranvia en el Condado de San Diego tienen camaras de vigilancia. LSabe usted si las paradas del tranvia de Chula Vista tienen camaras de vigilancia? 1 Sf tienen camaras 3. D D 4. 2 No tienan camaras 3 Nose 5. LHa utilizado usted alguna parada del tranvfa de Chula Vista desde enero de 2007? 1 Si 2 No 37 - p 6. l.Hasta que grado Ie preocupan 108 siguientes problemas en el sector donde reside? (EncJem3 8/ nt1mero debajo de su respuesta.) Me Dreocuoan Me Df8OCuoan No me Dreocuoan No me oisocuoan No 581 mucho il!!JQ !1!JJgjJQ !1M!il No Onino . Venta de drogas 1 2 3 4 5 . Pandillas 1 2 3 4 5 . Pasesion i1egal de annas de fuego 1 2 3 4 5 . Ebriedad en la via pUblica 1 2 3 4 5 . Venta de alcohol a j6venas 1 2 3 4 5 . PrO$tiltJ<;i6n 1 2 3 4 5 . Personas de paso en la ciudad 1 2 3 4 5 . Que alguien robe en su casa 1 2 3 4 5 . Que conduzesn vehfculos agresivamente 2 3 4 5 . Que 10 asalten paJB robar 1 2 3 4 5 . Robe de identidad 1 2 3 4 5 . Que lo.agredan 1 2 3 4 5 . Roba de automovil 1 2 3 4 5 . Que Ie roben casas de su autom6vil 2 3 4 5 . Crfmenes de odio 2 3 4 5 . Graffiti (rayados de vllndalos) 2 3 4 5 . Accidentes de translto 2 3 4 5 . Vahfculosque van aalta velocidad 2 3 4 5 . Vehiculos que se pasan la luz raja 2 3 4 5 . Fiestas escandalosas 1 2 3 4 5 . Otros ruidos que alteran la paz publica 1 2 3 4 5 . Intimidaci6n yagresion enlas escuelas 2 3 4 5 . Autom6viles abandonados 2 3 4 5 . Condiciones de lasresldencias de los vecinos 2 3 4 5 . Violencia domestica 1 2 3 4 5 . Otro (Precise.) 1 2 3 4 5 . Dtro (Precise.) 2 3 4 5 7. i.Fue usted, 0 alguien en su casa, victims de un crimen en los pasados doce meses? 1 Si 2 No (Pase a fa pregunta 8.) 7a. i.Cuantas veces usted, 0 alguien en su casa, fue victima de un crimen en 105 12 meses pasados? 7b. t.Alguno de esos crimenes ocurri6 en Chula Vista? 1 Si 2 No (Pase a fa pregunta 71.) 7c. t.Cu" crimen 0 cuales crimenes ocurrieron en Chula Vista? (Describa por favor.) - - - - - - - - """ """ - - """ """ - - - - - - - - - - - - - -- - """ """ 7d. t.Report6 usted el crimen 0 105 crimenes que oeurrieron en Chula Vista a la polieia? - 1 Sf (Pase a /a pregunta 7f.) 2 No 3 Reporte uno/algunos, para no tadas. - 7e. Si no report6 todos los erimenes que ocurrieron a la pollcia, t.por que no 10 hlzo? (Expllque par favor.) """ - 7f. c,Alguno de dichos crimenes ocurri6 en Baja California? 1 Si 2 No - - - - - 38 - - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8. En los Dasados 12 meses, . tuvo cantacta con alauno de los siaulentes emoleados del Deoartamento de Policis de Chula Vista? Clase de empleado Tlpo de cantaeta Impresi6n basada en el cantacta m4s reciente IMaraue todo 10 oertinente.J IMaraue todo io ""rtinente.J (MarQue un" DOr cads e/sse de eme/eadel o Ninguno (Pase a fa pregunta 10.) CJ Despachador/Operador del 911 0:> o Muy positiva o Alga positiva D No muy positiva o Nada positiva Cl Agente de la pOlieia (uniforme o Par telelono 0 En persona fJ Muy positiva o Alga positiva o No muy positiva C Nada positiva azul oscuro) CJ Agente de Servicio Comunitario o Par telelono 0 En persona LJ Muy positiva o Alga positiva o No muy positiva o Nada positiva (unilonne azul claro\ CJ Detective (que investiga un caso) o Par tel6fono 0 En persona o Muy positiva o Alga positiva o No muy positiva o Nada positiva CJ Empleados en el departamento o Por telefono 0 En persona n Muy positiva o Algo positiva o No muy positiva n Nada positiva de archivo 0 en la antesala W Olro: o Por telefono 0 En persona [J Muy positiva [J Algo positiva o No muy positiva o Nada positiva 9. En los pasados 12 meses, i.,lIam6 usted al Departamento de Policia de Chula Vista para pedir la ayuda de un poliela uniformado 0 para a un polieia uniformado en la via publica? (Eneierre en un eirculo una respuesta.) 1 Sf. L1ame aI Departamento de Palicia de Chula Vista para pedir la ayuda de un.policfa. 2 Sf. Pare a un policfa en la vIa publica. 3 Hice ambas casas: L1ame pidiendo \a ayuda de un palicfa Y pare a un policfa. 4 Ninguna dalas dos cosas: Ni lIame pidiando \a ayuda de un palicia ni pare a un policfa. (pase a la pregunta 10.) 9a. Pensandoen 18 mas reciente ocasion en aue usted pidi6 la ayuda de un polieia uniformado, encierre en un eirculo el problema de seguridad publica que mejor describa 18 razon par 18 que usted pidi6 la ayuda de la polieia. (Encierre en un circulo una respuesta.) 1 Violencia domestica 2 Otro conflicto familiar (entre padre e hijo, hermano, etc.) 3 Persona de paso en la ciudadlvagabundo 4 Choque de transito 5 Robo de vehiculo 6 Alboroto (fiesta 0 musica ruidosa) 7 Averiguar que una persona este bien 8 Vandalismo/graffiti 9 Riiialagresi6n (no relacionada con violencia domestica) 10 Actividad sospechosa 11 Hurto (par un valor menor a $400) 12 Entrar a un carro con intenci6n delictiva 13 Entrar a una casa con intenci6n delictiva 14 Vehfculo estacionado i1egalmente 15 Problema de salud mental 16 Persona que altera la paz publica 17 Conductor imprudente BB Olro (Precise.): 9b. i.,Qued6 satisfecho con la manera en que se condujo la situaci6n? (Enelerrs en un circulo!!!Jii respuesta.) 1 Sf 2 No 3 No se c6mo se resolvi6 la situacl6n Expllque par favor: 9c. Pensando en su contacto mas reeiente con un policia uniformado, encierre el numero debajo de la respuesta que mejor describa su opinion sobre la conducts de este. EI policfa uniformado con quien tuve contacto ultimamente: Estoy muy Estoyalgo Estoy en cierlo Estoy en No de acuerdo de acuerdo desacuerdo total desacuerdo oDino . Respondi6 en un tiempo razonable. 1 2 3 4 5 . Me trat6 adecuadamente. 1 2 3 4 5 . Fue profesional. 1 2 3 4 5 . Parecfa competente. 1 2 3 4 5 . Me trat6 con respeto. 1 2 3 4 5 39 - - 10. L liens conoclmiento de los siguientes programas del Departamento de Policia de Chula Vista? (Marque fodos /05 programas de 105 que tenga conocimiento. ) _ Police Activities League (PAL) (Liga de Actividades de la Poliefa) _ Shop-With-A-Cop (Programa de ''Compras con la PolieiaM) _ School Safety Patrol Program (Patrulla de Seguridad Escolar) ~ Juvenile Offender Diversion Program (Rehabilitaci6n de J6venes lnfractores) _ Bullying Prevention Program (Prevenci6n de Intimidaci6n y Agresi6n) _ Reserve Officers (Oliciales de la Reserva) _ Citizens' Adversity Support Team (CAST) _ Crime Free Multi~Housing Program (Prevenci6n del Crimen en (Apoyo Ciudadano Ante Is Adversidad) Multifamiliares) _ Domestic Violence Response Team (DVRT) _ Senior Volunteer Patrol Program (SVP?) (Patrulla de Personas - - - - - - - (Grupo de Respuesta a la Viotencia Domestica) ~ Juvenile Citizens' Academy (Academia de J6venes Ciudadanos) ~ SChool Resource Officers (SROs) (Policla Auxiliar Escolar) ~ Police Citizens' Academy (Instrucci6n sobre la Labor de la Policia) - Mayores Voluntarias) ~ School Watch Program (Programa de Vigilancia en Escuelas) _ Neighborhood Watch Program (Programa de Vigilancia en Vecindarios) - - - 11. En general, Lque grado de satisfacci6n siente con los servlcios que presta el Departamento de Policia de Chula Vista? (Encierre uno en un c(rculo.) 1 Estoy muy satisfecho (Pase a la pregunta 12.) 2 Estoy alga satisfecho (Pase a la pregunta 12.) 3 Estoy algo inconforme 4 Estoy muy lnconfonne 5 No opino - - - 11a. Si esm algo inconforme 0 muy Inconforme, explique la razon: - - 11b. SI esm algo inconforme 0 muy inconforme, (.estarra dlspuesto a partlclpar en una encuesta de seguimiento? 1 Sf 2 No - 12. LOeses recomendar maneras en que el Departamento de Po.licia de Chuta Vista pudlera servirle mejor a usted? (Describa por favor.) ..... - ..... NOTA: Le hacemos las sigulentes preguntas con el objeto de tener un perfil general de los resldentes encuestados. Todas las respuestas son estrictamente an6nlmas v confidenciales vs6la Be usarjncon fines de investigacl6n. - - 1. LCul!ilessuedad?__ 5. Leual es el idioma que mas se habla en su casa? (Encierre uno en un cfrcula.) 5 Ingles 6 Espanal 7 Tagalo B Otro idioma (Precise.) - 3. Usted es: {Encierre uno en un c(rcula.j 1 Mujer 2 Hombre - - - 3. LOe que grupo etnico procede? (Encierre uno.) 1 Hispano 2 Negro 3 Blanco 4 Asiatica/Natural del Pacifico 5 Otro 0 mixto (Precise.) - 6. LCual fue el ingreso anual total en su hogar en el 2oo6? ..... {Encierre uno en un c(rculo.J 1 Menos de $20,000 2 $20,000 a $34,999 3 $35,000 a $49,999 4 $50,000 a $74,999 5 $75,0006 mas - - 4. LCuantos anos tiene de vivir en su vecindarlo actual? - anas - - Se Ie agradece que se haya tomado el tiempo para lIenar la encuesta. Si deses que el Departamento de Policia de Chula Vista Ie mande Informacl6n sobre m.neras de protegerse en su veclndarlo, anote au correo electr6nlco en los cuadros de abaio. (SI nos da su correo electr6nico, Ie responderemos aparte para asegurar que sus respuestas queden an6nimas.) - - - Por favor, devuelva 18 encuesta en el sabre con sello de correos adjunto dentro de las dos semanas slauientes. - - 40 - - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . APPENDIX C DEMOGRAPHIC COMPARISON OF THE 1991, 2000, 2003, 2005, AND 2001 SAMPLES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . DEMOGRAPHIC COMPARISON OF THE 1997. 2000. 2003. 2005, AND 2007 SAMPLES Table C.1 RESIDENTS' GENDER* Chula Vista Resident Opinion Surveys, 1997,2000,2003,2005, and 2007 1997 2000 2003 2005 2007 Male 57% 54% 44% 44% 53% I. Female 43% 46% 56% 56% 47% TOTAL 1,045 1,147 1.466 833 873 NOTE: Cases with missing information are not included. 'Significant at Q. < .001. Table C.2 RESIDENTS' RACElETHNICITY* Chula Vista Resident Opinion surveys, 1997, 2000, 2003, 2005, and 20.07 1997 2000 2003 2005 2007 White 58% 56% 47% 43% 45% Hispanic 28% 28% 35% 36% 34% Black 2% 3% 3% 3% 3% Asian/Pacific Islander 9% 10% 10% 13% 13% Other/Mixed 3% 3% 4% 4% 4% TOTAL 1,065 1,138 1.484 832 863 NOTES: Cases with missing information are not included. Percentages may not equa/100 due to rounding. 'Significantat Q. < .001. Table C.3 RESIDENTS' AGE Chula Vista Resident Opinion Surveys, 1997, 2000, 2003, 2005, and 2007 1997 2000 2003 2005 2007 18 to 34 21% 19% 17% 19% 11% 35 to 54 38% 38% 41% 41% 46% 55 and older 41% 42% 43% 40% 42% TOTAL 1,074 1,147 1,495 818 856 NOTES: Cases with missing information are not included. Percentages may not equa/100 due to rounding. 43 - -- ..... - Table C.4 LANGUAGE SPOKEN IN RESIDENTS' HOMES. Chula Vista Resident Opinion Surveys, 1997, 2000, 2003, 200S, and 2007 - - - 1997 2000 2003 2005 2007 English 79% 84% 75% 71% 70% Spanish 9% 11% 17% 19% 15% Other 12% 5% 8% 11% 14% TOTAL 1,078 1,OS1 1.492 835 873 ..... - ..... - - NOTES: Cases with missing information are not included. Percentages may not equal 100 due to rounding. 'Significant at II < .001. - - ..... """\ Table C.5 RESIDENTS' RESIDENCE LOCATION BY SECTOR. Chula Vista Resident Opinion Surveys, 1997, 2000, 2003, 2005, and 2007 ..... - - 1997 2000 2003 2005 2007 Sector 1 39% 34% 36% 28% 25% Sector 2 39% 34% 36% 38% 37% Sector 3 23% 32% 29% 34% 38% TOTAL 1,060 1,136 1,530 857 887 - ..... ..... -. ..... NOTES: Cases with missing information are not included. Percentages may not equal 100 due to rounding. 'Significant at II < .001. ...... ..... -. - Table C.6 RESPONDENTS' LENGTH OF TIME IN CURRENT NEIGHBORHOOD. Chula Vista Resident Opinion Surveys, 1997, 2000, 2003, 2005, and 2007 - ..... ..... 1997 2000 2003 2005 2007 Less than one year 4% 6% 10% 4% 2% One to six years 25% 24% 37% 46% 38% Seven or more years 71% 71% 52% 50% 60% TOTAL 1,080 1,155 1.491 820 858 - - - - - NOTES: Cases with missing information are not included. Percentages may not equal 100 due to rounding. 'Significant at II < .001. - - - ..... ..... - 44 - - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Table C.7 RESIDENTS' HOUSEHOLD INCOME* Chula Vista Resident Opinion Surveys, 1997, 2000, 2003, 2005, and 2007 1997 2000 2003 2005 2007 Under $20,000 25% 19% 18% 15% 9% $20,000 to $34,999 26% 19% 21% 18% 13% $35,000 to $49,999 18% 19% 17% 16% 16% $50,000 or more 31% 42% 44% 52% 62% TOTAL 1,010 1,068 1.382 771 802 NOTES: Cases with missing information are not included. Percentages may not equa/100 due to rounding. 'Significant at /2. < .001. 45 . It . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . APPENDIX D POLICE PROGRAM DESCRIPTION . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . POLICE PROGRAM DESCRIPTIONS YOUTH PROGRAMS Police Adivities League (PAL) The specific purpose of PAL is to assist young people in the community in making life choices and not use illegal drugs or associate with gangs. This improvement of young people's intellectual, physical, creative, and social skills is achieved by using the CVPD officers and employees as role models, teachers, mentors, and associates. School Safety Patrol Program Comprised of more than 2,000 fifth and sixth graders from 35 elementary schools, the School Safety Patrol maintains the safety and security of all students coming and going to and from school. A CVPD School Resource Officer coordinates the program. Bullying Prevention Program A collaborative effort between the CVPD, Chula Vista Elementary School District, and the Chula Vista Coordinating Council, this initiative seeks to reduce bullying at three pilot schools - Vista Square, Harborside, and Otay - by implementing a research-based program that has reduced bullying significantly in other communities. Shop-With-A-Cop Program Sponsored by law enforcement agencies countywide, this program raises money throughout the year so that underprivileged children can go shopping with police officers for gifts during the December holiday season. Juvenile Citizens' Academy This program provides an opportunity to broaden the police department's outreach to the community. The goal is to facilitate a sharing of perspectives, answer questions about law enforcement practices, and provide youth with informative lectures and exciting hands-on exercises. Juvenile Offender Diversion Program Co-sponsored by South Bay Community Services and the CVPD, this program offers counseling services for first-time offenders and their families to prevent them from having further negative contact with the juven i1e justice system. COMMUNITY PROGRAMS Neighborhood Watch Under this program, CVPD officers provide training and guidance to assist neighborhoods in establishing watch groups to be alert to public safety problems. CVPD representatives educate community members on what should be reported to the police and how best to report suspicious and criminal activity. 49 Senior Volunteer Patrol The Chula Vista Senior Volunteer Patrol is comprised of formally trained, uniformed volunteers, SO years of age and older, who perform such services as commercial district foot patrols, vacation house checks, and assist with crime prevention programs and special events. Reserve Officers The Chula Vista Police Reserve is a volunteer organization comprised of academy trained Police Reserve Officers that augment the department by assisting with routine patrol functions, special events, traffic, and the bicycle team. School Resource Officers School Resource Officers (SROs) work closely with students, their families, and faculty throughout the school' year to resolve identifiable problems through community involvement and law enforcement. SROs make in-class presentations, mentor youth, provide a positive presence on school campuses and at school-related events, and intervene in and investigate criminal activity in and around school property. Domestic Violence Response Team Co-sponsored by South Bay Community Services and the CVPD, this program provides immediate follow-up, risk assessment, and safety planning for domestic violence incidents that occurred when ch i1dren were present. Citizens' Adversity Support Team (CAST) CAST provides 24-hour trauma coverage for the community. Trained volunteers provide emotional support, arrange for follow-up services, serve as advocates for rape victims, and generally assist families with their unique needs in times of trauma. Police Citizen's Academy The Citizens' Police Academy is an 11-week program structured after the regular Police Academy that all sworn officers attend, which provides Chula Vista residents with first-hand information and experience about how their Police Department works. Crime Free Multi-Housing This program is designed to meet the crime prevention needs of apartment communities through management training, environmental design, resident participation, and partnerships with the CVPD. School Watch Program This is a Community Crime Prevention Awareness Program that partners schools with neighborhood residents, nearby businesses and law enforcement. The goal is to have schools watching the neighborhoods, and the neighborhoods watching the schools. Working together the CVPD hopes to heighten awareness, share information, and report any criminal activity or suspicious behavior. SO - - - - - - - - - - - - - - - - -- - - -. - - - - - - - - - - - - - - - - - - - - - - - . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . APPENDIX E REFERENCES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . REFERENCES Bureau of Justice Statistics (2006). National Crime Victimization Survey - Criminal Victimization, 2005. [On-line]. Available at www.oic.usdoi.aovlbis. Burke, C. (2007). Twenty-five Years of Crime in the San Diego Region: 1982 . 2006. San Diego, CA: San Diego Association of Governments. SANDAG (2006). San Diego Region City/County population and Housing Estimates, January 2006. [On-line]. Available at www.sandaa.ora. Smith, S. K., Steadman, G. W., Minton, T. D., Townsend, M. (1999). Criminal Victimization and Perceptions of Community Safety in 12 Cities 1998 NCJ 173940. Washington, DC: Bureau of Justice Statistics. U.S. Census Bureau (2000). Cumulative Estimates of population Change for Incorporated Places over 100,000, Ranked by Percent Change: April 1, 2000, to July 1, 2004. [On-line]. Available at httc:/Iwww.census.aov/cocestlcitieslSUB-EST2004.html. S3 CITY COUNCIL AGENDA STATEMENT ~!~CI1YOF .~ mULA VISTA ITEM TITLE: SUBMITTED BY: REVIEWED BY: 10/02/07, Item-L- RESOLUTION OF THE CITY COUNCIL OF THE CITY OF CHULA VISTA APPROVING A SIX MONTH CONTRACT IN THE AMOUNT OF $96,507.00 BETWEEN THE CITY OF CHULA VISTA AND THE CHULA VISTA CHAMBER OF COMMERCE FOR THE PROVISION OF CHULA VISTA CONVENTION AND VISTORS BUREAU PROMOTIONAL SERVICES AND VISITOR AND TRANSIT INFORMATION SERVICES, AND AUTHORIZING THE MAYOR TO EXECUTE THE AGREEMENT ECONOMIC DE~VELOf.lJJl N.' IF FFF~ICER \17 CITY MANAGER ffJ~ 4/5THS VOTE: YES D NO [!] BACKGROUND In 1994, in conjunction with consideration of the scheduled rate increase in the Transient Occupancy Tax (TOT), Council received a request from the Chamber of Commerce and Chula Vista Motel Association to create a Convention and Visitors Bureau. Similar bureaus serve North County, Car1sbad, East County, and the San Diego metropolitan area. Since 1995, the City has contracted annually with the Chula Vista Chamber of Commerce (Chamber) to provide Convention and Visitors Bureau services. According to Council Policy #230-01, the Council considers a budget and related contract with the Chamber for the provision of Chula Vista Convention and Visitors Bureau Promotion Services, and Visitor and Transit Information Services at the Chula Vista Visitor Information Center and Chamber of Commerce Main Office. Staff recommends approval of an initial six month fee for service contract and appropriate funding with the Chula Vista Chamber of Commerce, for the period of June 1,2007 through December 31, 2007. Subsequent to Council's mid-year budget deliberations, staffwi11 recommend an additional six month contract to account for services that will be rendered during the remainder of the 2008 fiscal year. 1-1 10/02/07, ItemL Page 2 of 4 ENVIRONMENTAL DETERMINATION The Environmental Review Coordinator has reviewed the proposed activity for compliance with the California Environmental Quality Act (CEQA) and has determined that the activity is not a "Project" as defined under Section 15378 of the State CEQA Guidelines; therefore, pursuant to Section 15060 (c )(3) of the State CEQA Guidelines the activity is not subject to CEQA. Thus, no environmental review is necessary. RECOMMENDATION That Council adopts the resolution approving the six month contract between the City of Chula Vista and the Chula Vista Chamber of Commerce for the provision of Chula Vista Convention and Visitors Bureau Promotion Services, and Visitor and Transit Information Services at the Chula Vista Visitor Information Center and Chamber of Commerce Main Office. BOARDS/COMMISSION RECOMMENDATION Not applicable. DISCUSSION Bacwound The City Council adopted a Council Policy (#230-01, see Attachment "A") to support a Chula Vista Convention and Visitors Bureau (CVConvis) at its March 21, 1995 meeting. Convention and Visitors bureaus typically conduct advertising campaigns, produce brochures, attend trade shows, and operate tourist-oriented facilities to promote the City. The focus of the Chula Vista bureau, as established in 1995, is to promote Chula Vista destinations, including the U.S. Olympic Training Center, entertainment venues, golf, Yacht Harbor, local motels, restaurants, shopping, and special events such as Celebrate Chula Vista and Taste of the Arts. CVConvis also promotes Chula Vista during major conventions and events in the region, which in the past has included the Super Bowl and World Series. Also, at the March 21, 1995 meeting, Council approved increasing the TOT rate from 8% to 10% and approved a draft budget for CVConvis. The funds to operate CVConvis were included in the approved City budget for fiscal year 1995-96, subject to negotiation of a contract with the Chamber. The last contract was approved by Council in 2002, and has subsequently been extended, via contract amendments, through June 2007. On a related subject, the City has had a contract with the Chamber since 1994, for operation of the Visitor Center at the Bayfront/E Street Trolley Station and the provision of general visitor and transit information at both that location and the Chamber's main officel. Since opening in 1986, the Visitor Center has had four commercial operators, none of whom were 1 The Bayfront/E Street Trolley Station is jointly owned and operated by the City of Chula Vista and the Metropolitan Transit System (MTS). The site includes the Visitor Center, which has been administered by the City under a separate agreement. J :\COMMDEV\ST AFF .REP\2007\ 1 0-02-07\CONVIS\Half Year Appropriation CONVIS 2008 StaffReport.doc 1-2 10102/07, Item~ Page 3 of 4 able to operate the center at a profit. In late 1994, after considering four proposals to run the Visitor Information Center, the Council approved a contract with the Chamber, which has been extended annually, via contract amendments. Since its opening in 1986, the City has paid the costs of utilities, exterior maintenance, building repairs, major improvements and landscaping. The Center serves a daily average of more than 200 people who request visitor and transit information. The major focus of the Visitor Center is to provide mass transit information and ticket sales to trolley and bus riders, promote visitor-serving attractions and businesses in the City, and to provide accurate information to visitors concerning Chula Vista and the San Diego region including Tijuana and Baja California, Mexico. With the limited retail opportunities at the Visitor Center plus the main focus on providing service to the tourist and transit riders, an annual subsidy for the operation is required. Part of the Strategic Plan (see Attachment B) developed by the Chamber for CVConvis and the Visitor Center is to identify other revenue opportunities, as well as other goals and objectives for the Center. Terms The terms of this six month contract are similar to the terms in the previous contract with the Chamber for CVConvis and Visitor and Transit Information Services. Assigned responsibilities include: . Promote and market the City and the City's visitor destinations, meeting facilities, tourism, and related businesses (see Operating Rules, Attachment C) . Respond to inquiries about transit; provide transit information about trolley and bus schedules, routes, prices and stops; and sell transit passes . Provide information about Chula Vista (e.g. major hotels/motels, restaurants, shopping), San Diego County visitor attractions, Southern California, and Northern Baja, Mexico . Provide general information about the City, including City maps and brochures . Operate the Visitor Center between 8:00 a.m. - 4:30 p.m. on weekdays and 8:30 am. - 4:00 p.m. on weekends and holidays Subsequent to Council's mid-year budget deliberations, staff will recommend an additional six month contract and appropriate funding to account for services that will be rendered during the remainder of the 2008 fiscal year. Visitor Center Maintenance - City In addition to the CVConvis and Visitor Center budget allocation per the proposed contract, the City also funds the maintenance of the Visitor Center. These maintenance costs are included in the Chula Vista Transit's FY 2007-2008 budget for the BayfrontIE Street Trolley Station and are the City's responsibilities. Staff and the Chamber are committed to maintaining and operating a safe and responsive Visitor Center. The image of the City is very important and the Chamber is committed J :\COMMDEV\ST AFF .REP\2007\1 0-02-07\CONVIS\Half Year Appropriation CONVIS 2008 StaffReport.doc 1-3 10/02/07, Item~ Page 4 of 4 through this contract to promote a positive, friendly and responsive image as desired by the City. DECISION MAKER CONFLICT Not Annlicable Staff has reviewed the decision contemplated by this action and has determined that it is not site specific and consequently the 500 foot rule found in California Code of Regulations section l8704.2(a)(1) is not applicable to this decision. FISCAL IMPACT The Council-approved City budget includes $96,507.00 in funding dedicated for six months worth of services to the Chamber for Chula Vista Convention and Visitor Bureau activities, Visitor Center operations and to provide Chamber Information Services at the main office. Included in the six month figure is the $6,688.00 that the City pays the Chamber for general information services. ATTACHMENTS Attachment A - Council Policy #230-01 Attachment B - CONVIS Strategic Plan Attachment C - Operating Rules Prepared by: Gustavo Perez, Senior Community Development Specialist, Economic Development Office J :\COMMDEV\ST AFF .REP\2007\1 0-02-07\CONVIS\Half Year Appropriation CONVIS 2008 StaffReport.doc 1-4 AI 1(;..,.1... I" ,\V,\~ COUNCIL POLICY CITY OF CHUrA VISTA SUBJECT: SUPPORT FOR A CHULA VISTA VISITORS AND CONVENTION BUREAU, SUBJECl' TO ANNUAL APPROVAL OF A BUDGET AND RELATED CONTRACl' POLICY NUMBER 230-01 EFFECTIVE DATE 07-01-95 PAGE 20F2 WOPTED BY: Resolution No. 17843 I DATED: 03-21-95 If the annual T.O.T. revenue exceeds $2.5 million, the proposed VISitors and Convention Promotion Budget would be $200,000. The City would then review this Council Policy, including discussing it with the Chamber of Commerce and the Chula VISta Motel Association, to determine whether the policy should be revised to provide any additional guidelines for proposed VISitors and Convention Promotion funding beyond the $200,000 maximum proposed annual amount provided in this policy. ~. The Chula VlSta Chamber of Commerce and the Chula Vista Motel Association are forming a Chula VlSta Visitors and Convention Bureau, and representatives of those agencies and the City will be involved in formulating a proposed VISitors and Convention Promotion Budget to be considered by the City Council each fiscal year. It is anticipated that some projects included in the Visitors and Convention Promotion Budget will continue to be administered by the City or be for services for which the City has previously contracted with the Chamber of Commerce. It is also anticipated that a significant portion (probably the majority) of the Visitors and Convention Promotion Budget will be for specified services for which the City will execute an annual one-year contract with the Chamber of Commerce, on behalf of the Visitors and Convention Bureau. The Chamber will ptovide quarterly reportS to the City to be specified in the annual contract, including appropriate accounting data. This policy shall be set for review approximately five years after its adoption date. That review should include, but not be limited to, the appropriateness of continuing to establish Visitors and Convention Promotion budgets in relationship to the amount of T.O.T. revenue collected, the guidelines for such relationships, and the appropriateness of the Chamber of Commerce continuing to act as the contracting arm of the VISitors and Convention Bureau compared to other organizational arrangements such as the establishment of a stand-alone Visitors and Convention Bureau. 1-5 ATTACHMENT B chula Vista Convention & VISitors Bureau Stratl!l!ic PWi Mission: The Chula Vi.tta Con'Yelltion &; VISiton Bureau foC1JSes 011 developing CImIa VISla as a destinzlicn ciiy by gCllClal:ing lIIld promoting tourism, while cxpmdi:ng md. attracting visiton to our =1IIIity. Thion: It is our vision to c:rea!e a Visi10r Center offiCll tbat ~ and Intemat:icmal. VJ.Sitor Information Center using the latest in technology lI!lll an lme:acttve environment; to welcOllle and assist guests from aJ1 over the world. : Goal: Partner wiJ:h The City of Chula Vista to creat: a visitor <=ter in a central, 'lisib1e, high traffic, mCet level, aq:e:ssible location in the City of Chula Vista.. Provide a site fer public DU!reach fer the c=mrlty of Chula Vista and our visitors. Create an atmosphere which promotes oar city as a great place to live, work and play...Catch the Spirit! We W2llt vwtors to: . Seloc:t CbuIa Visia 8< San Diego Cotmty as a destioaticn; . Feel welc:omed, manned and educated so they tako full advantage of Cbula Visia at!ncli0ll3, acc:ommodations, dining and shopping, as well as cummt scheduled entertainmenr, activities lIlld events; · Tm1 the VISiter Information Center (VIe) as an allractiOll- the window to the rest of their stay- a destinatiOll in itself . Maintain Dr lengthen the dmation of their stay; . Say "WOWlW ok c:onsequClItly promote the City ofChula Visia through positive word-of-mouth; . Retum to Chula Vista and its attn.ctiOllS often. Obj ectives: . . 1. The ultimate objective is te ensure that the Chula VLsta VISitor Information Center (VIe) and Chula Vista ConYelltiOll 8< VlSitea Bureau (CONVIS) supports and promote Chula Vista's sales and 1IIlId:=ting eftbrts by reapouding to visitor inquiries in a profeS3ional, friendly, accurate and timely m=. The VIC and CONVIS will render valuable infOrmatiOll servi= to visitors from around the world lI!lll projoc:t a positive image while rejl=enting the Ciiy of Chula Vista, San Diego County 8< Port of San Diego. 2. To ma.rim;7.lIlleIIda:o"" at aU of the attractiQllS., ac:commodatiOllS and activities in Chula Vista lIlld San Diego COIlIlty by providing pertinent intbrmatiOll via the latest in multi-media technology as well as through. La ] olla 8< San Diego O:flicial Visitor Guides, broc:h1Jres, maps lIlld promotioca.l matmals fer guests visiling the Chula Vista VIC and Chula Vista CONVlS. 3. That the VIC becomes the primary resource fer Chu1a Vista in order to assist and 5Upport local attn.ctions, concierges, etc. 4. To may;m;70 revenue generatioo. through retail sales, attraction and tour ticket sales, =taurmt reservations me! sponsorsbip opportunltics; and optiOllll services such as === to the Internet lI!lll ....mail, phone card vending machine, travel books, visitor SIJZIdries and souvenir1 5. To further support a team ofvo!Imteen by c=ti",}ing to develop a foana1 vobml=er program that includes recruitmenr, tr3ining, scheduling and motivating C<mIIIlUIIity volUl1teers to assist with infomwioo dWemi:nation in a liiendly and unbillsed rilmner and in a variety of fomp . Jangua,,-. IS. Collaborm with the City ofChula Vista, the Chula Vista Chamber ofCmmn=e lI!lll CONVIs for mn ltimedla cov=ge to fiJrther market the City of Chula V~ Le. press, I3di0, te1=visi.oo, m"gl'mes sed promatillIIlIl matmal. 1-6 In order to suc:cesstaDy ac!lien tile V&iOIl, Goals lllId Objcctlves listed above, there are three cat=!lories wmch m1lSt be addressed. 1. uterual space Deeds 1. EmlruallocatlOD Deeds 3. Resources 1. INTERNAL SPACE NEEDS: lYlllk-in center 1200 sq. ~ Public Space: . Reception area . Sig:nage in sevenllangaages and fur people with 'Iarlous c&abilities . Counter space . Professionally designed intbnnation and inl=pretive displays fur the City of Chula Vista, San Diego Comity, Port . . Pleasing graphics thai: depict the City of Chula Vista and San Diego CollIlty . Interactive displays, videos, kiosks with inf=ation and scenes re: Chula V"LSta and San Diego Comity . . Slate of the art information retrieval systenu (example, CD's with headphones and/or video sereens to viewllisten to informatiou of ChuIa Vista; (viltua.l. reality) . 1mer.aet aa:ess for visit~ to sendlreceive ..mail . Retail sales area and gift shop . Postage st:uIlp vending machine . Attractiou &: tour ticket sales area . Broc:hure distribution raW . Public phones, including one for the hearing impaired (1DD) . Regional locator map and public lnrlsportation map displayed for viewing . Wall space and backlit display space to lease for advertising purposes . Thematic decor, ambiance to coordinate with ChuIa Vista and San Diego Convis l\dvertising and promotional themes- any out the Chula Vista "brand. ~ . Welcoming dl!cor- balmers, flags, displays, mpas, light and bright, a visual experience, -We're glad you are hen" . Accessible features fer 1r.rvelers with disabilities. . Public restrooms for each gender, tlmtiIies and people with disabilities as well as daily CllStodial services (this will depend on location and public restrooms in the area) BeJtiDd the Scenes . Office space for :JUP.ervisor and staff with bookcases, file cabinets, computers, phones and desk space fer voluntcm . . Space fer office maWnes: fax, copier, postage mac:hine, printers., typewriters, telepbone and voice mail equipment . Wiring for computer.s, internet, phone lines .. . Stonge for visitor guides, broclwrcs, office supplies, promotional itl:ms, retailltcms, cleaning equipmect, light bulbs, historical records . Bnak room- with refrigerator, microwave, toaster even, coffee, sink, lockers for staff; water cooler . Rcstrooms for staff . Coat nck . Cash register and built in safe . Pbmle syslmlllrat int=::t'.Ic::s with Chula Vista CONVIS . Approprlate heating and air coadit:icming " 1-7 2. EXTERNAL LOCATION NEEDS: a C=.tral awJa VJBtt lccttion a A=s3 Ie public tr.mspcrUtiou a Ground floor, stt=t level, drive by access a Atll'aclivc ~ design a Parldng areal amng=m!s for mff .t vobmteers . a Sev<nll5 milmI:= free parldngplaces for visitors wammg to "run in .tpick up agnidc:" and/er metered and validated parldng lDUS a F~ and from: c:IIlr.mCl: facing major m=t- =tlyE Street . a Necn sigm and directioDaI sip (m sevm.I Ianguagcs er inn.m~rlonal symbol signs) from freeways and major arteries, to attract visitors to:VJ.Sitor Center (and 5Ubsequently, ChuIa V"LStr. b~es} a W dllil- =tl: sease of "safllty" fer area . 24-ho1lr security . a 24 hour information awilabl= via met dial phones 011 exterier efvisitor =tter and or elec:tron.ic visiter inf'otmalicI1 kiw a Area fer leased ccfi'ee cart opc:raticn Revenue Soureesl Customer Service! Retail Sales . Sdlloll1' and attraction tickets . Sell Chula Vn t-sllirts, sweatshirts, caps, bags, lege items a Sell trmsit lick=t! pass=! . Muse\Im lickel3l Balboa Parle passport a Sauvellirs . Sundries, lil:m, suntan lotien . Postcards, videos a Maps . Souvomir penny machine with Qw1a Vista and San Dieog scenes a Phone card vending machine a Sell sponsor3hip space . a Multilingual staff; guides, information =<lan:es a Accommodation and/or =taurant reservation service . Advertising panel with dedic:ated phone lines fer self sllZ'Vice reservations and info a Mexican insll1'ance lease space a Services! business cClIler o Public phones- including for the deaf o P!ac: to 3il and go tbrollgb infOImation they have gathered o Change machine o S1:ampS o Access 10 inlemlOt and to puck up their e-mail o C=cy exchange lease space 3. CONVISI VIe RESOURCES: . Bilingual stafl'with it combined tola! of IS y= ofvisitcr cenler experience a Establish a voh:lmeer progmIl with dedicated, .lm9W1edgeable, trained voltmteers a Establish a motel association to bring together moteIIhotel OWIIcrs and maDagm and the City of Cbula Vista Police Il<:partm.enl and City Cede cnibrc==at to W<lrls: on raWni the baf (work on increasing AM rating3) a Proven mGcds ofinmnnm,," diss2minm"'l a ~ "hcspilality trai:ning" pl"Ogram.'S fer high school, conege a R=gional, !l2licmal and. intemIlionallllllrketing oppartmlities 1-8 P'Ul'lDLNG AND MANAGEMENT RECOMMENDATIONS: 1. The City of ClluJa VJ$l and Downtcwn Business Alaociation PBm and spOll.9Cl'3 share operating and SlafB:ag cost:s. 2. Cost recovery l'eVt:I1W is obtained tbraagh tile on"""..rcJ:isted p:reviOllll.ly. 3. ChuJa Vista CONVIS and the City of ChuJa VJ$l work together to obtain a major cctpCl'3tl: .spomer (i.a.. Airlinell, American E;qlress Tav=!, =tc) . 4. The Cem:r be managed and apera:t=Q by the Chula V"lSta Chamber of Cczmn= The Chula Vista Visitor Infonnation Center (VIC) plays a crucial role within and fer our City. In many iIIs"'u= they are the fim and final link in ChuIa Vista's Marlceting PIan- service to the Visitci-. By 1ttili:zmg San Diego's aggressive advo:rtisU:tg campaign, we will a;tract tile visitor and then t=pQDSlble for providing friendly and acspilahle servioe. The happy visitor is the I'llpeat visitor. Our ClmIa Vista Visitor Center is a site fer publio outreach fer Chula VlSta businesses. prcvidi:ng the timdamenla! visibility and lIl:=sibility to tnve.lers md residents alike ta the City af Cllula Vista. 1-9 ATTACHMENT C CHULA VISTA CONVENTION AND VISITORS BUREAU A DMSrON OF THE CHULA VISTA CHAMBER OF COMMERCE OPERATING RULES: 1. ORGANIZATION: This division shan be known as the Chula Vista Convention and Visito~ Bureau rCONVlS") and VISitor In1ormation Center ("YtC") and shall be an integral part of the Chula Vista Chamber of Commerce (the 'Chamber"), a=rding to our Bylaws subject to the contractual relationshiJ; between the City of Chula VISta and the Ch ula Vista Chamber of Commerce which is incorporated under the laws of the State of California. 2. THE MISSION STATEMENT: The Chula VISta Convention and Visito~ Bureau focuses on developing Chula VISta as a destination city by generating and promoting tourism, while expanding and attracting visito~ to our community. 3. THE CREED: The Chula VIsla Convention and Vislto~ Bureau Is organized for the purpose of marKeting Chula Vista as a viable tourist dastination for the benetit of the community. 4. SUBCOMMITIEE; The Board 01' Dlrectc~ of the Chamber shail appoint a subcommittee to guide this division and advise the CONYIS AND VIC General Manager, who shall be the chair. it shall be governed according to the general rules of the Chamber pertaining to appointment and operation of committees.. The subcommittee members need not be Chamber members. At least seventy-live percents of the members shall ~ave employment or Interest in the entertainment, tourism or hotel industries. The Public Information Coordinator of the City ofChula Vista shall be an ex-ollicio member of the subcommittee. The recommendations of the Subcommittee shall be advisory only, subject to the approval of the Board of Directors of the Chamber. 5. GENERAL MANAGER: The division's day to day operations shall be conducted by the CONVIS AND ViC General Manager who shall be an employee of the Chamber. The General Manager shall be advised by the Subcommittee and shall report directly to the Cham ber Board of Directors. 6. FUNDS: All money paid to CONVIS and VlC shall be placed In a general operating fund under the Chamber's name but separate from the Chamber's other accounts. Money subscn"bed or contributed for a special purpose is to be placed In a separate acccunt fer such purpose. The Chula Vista Chamber of Commerce CEO and either the Treasurer of the Chamber or another Member of the Chamber Executive Committee must sign disbursements of the funds of CONVIS if the Treasurer is not available. Executive Committee and Chula Vista Chamber of Commerce CEO must approve expenditures over $2000 in advance. ,,: 7. BUDGET: The CONViS General Manager and the Chamber Finance Committee shall revlew and generate/negotiate the budget of estimated e;cpenses for the fiscal year as received from the City of Chula Vista, and submit it to the Chamber Bclard of Directors as part of the budget of the Chamber. a. ANNUAL AUDIT. The a=unts of CONVIS shall be examined annually in ccordination with the Chamber's annual aualt and shan under the supervision of the Vice Fresident Finance and Audit Committee, according to Section 5.A INTERNAL AUDIT COMMlTTEE. 1-10 RESOLUTION NO. 2007- RESOLUTION OF THE CITY COUNCIL OF THE CITY OF CHULA VISTA APPROVING A SIX MONTH CONTRACT IN THE AMOUNT OF $96,507.00 BETWEEN THE CITY OF CHULA VISTA AND THE CHULA VISTA CHAMBER OF COMMERCE FOR THE PROVISION OF CHULA VISTA CONVENTION AND VISTORS BUREAU PROMOTIONAL SERVICES AND VISITOR AND TRANSIT INFORMATION SERVICES, AND AUTHORIZING THE MAYOR TO EXECUTE THE AGREEMENT WHEREAS, the City of Chula Vista ("City") desires to have vIsItor and transit information available upon request, without cost, to persons entering the City from the Visitor Information Center located on the southeast corner of "E" Street and the Interstate 5; and WHEREAS, the Chula Vista Chamber of Commerce ("Chamber") occupies a unique public service position in the City and has provided general informational and promotional services to the public-at-Iarge for many years; and WHEREAS, the Chamber is experienced and staffed in a manner such that it can provide convention and visitor promotion services ("Promotion Services") and visitor and transit information services ("Information Services"); and WHEREAS, the Chamber has been providing the City with Promotion Services and Information Services pursuant to separate agreements through fiscal year 2007; and WHEREAS, the Chamber has a CONVIS Strategic Plan ("Strategic Plan") which establishes goals and objectives for providing convention and visitor promotion services and visitor and transit information services; and WHEREAS, the City desires to continue providing Information Services and Promotion Services pursuant to a six month agreement for the provision of these two types of services, based on the Strategic Plan, and on performance measures to gauge success in providing these services; and WHEREAS, the City's approved budget for fiscal year 2008 includes $96,507.00 in funding dedicated to the Chamber for these services; and WHEREAS, City staff will return to Council prior to December 31, 2007, with recommended funding for the final six months of the fiscal year. 1-11 Resolution No. 2007- Page 2 NOW, THEREFORE BE IT RESOLVED that the City Council of the City of Chula Vista approves the FY 2008 six month contract between the City of Chula Vista and the Chula Vista Chamber of Commerce for the provision of Chula Vista Convention and Visitors Bureau Promotional Services and Visitor and Transit Information Services. BE IT FURTHER RESOLVED, that the Mayor is authorized to execute the Agreement. PRESENTED BY APPROVED AS TO FORM ~ J1 Ann Moore - . o~bty Attorney Ann Hix Acting Community Development Director J:IAttomeyIRESOICOMM DEVIReso CONVIS 2008_IO-02-07.doc 1-12 THE ATTACHED AGREEMENT HAS BEEN REVIEWED AND APPROVED AS TO FORM BY THE CITY ATTORNEY'S OFFICE AND WILL BE FORMALLY SIGNED UPON APPROVAL BY THE CITY COUNCIL Dated: 8/rt;O/07- I I Agreement between City of Chula Vista and Chula Vista Chamber of Commerce for Chula Vista Convention and Visitors Bureau Promotion Services and Transit Information Services 1-13 Parties and Recital Page(s) Agreement between City of Chula Vista and CHULA VISTA CHAMBER OF COMMERCE (~Chamber") for Chula Vista Convention and Visitors Bureau Promotion Services and Visitor and Transit Information Services at the Chula Visitor Information Center and Chamber of Commerce Main Office. This agreement ("Agreement"), dated (add date) for the purposes of reference only, and effective as of the date last executed unless another date is otherwise specified in Exhibit A, Paragraph I is between the City-related entity as is indicated on Exhibit A, paragraph 2, as such ("City"), whose business form is set forth on Exhibit A, paragraph 3, and the entity indicated on the attached Exhibit A, paragraph 4, as Consultant, whose business form is set forth on Exhibit A, paragraph 5, and whose place of business and telephone numbers are set forth on Exhibit A, paragraph 6 ("Chamber"), and is made with reference to the following facts: Recitals Whereas, the City desires to have visitor and transit information available upon request, without cost, to persons entering the City and desiring same, from the Visitor Information Center located on the southeast corner of ~E" Street and the Interstate 5 (hereinafter ~Center") at an address commonly known as 750 ~E" Street, and from the Chamber of Commerce office, 233 Fourth Avenue, Chula Vista (hereinafter ~Main Office"); and Whereas, the Chamber occupies a unique public service position in the City and has provided general informational and promotional services to the public at large for many years; and Whereas, the Chamber hereby warrants and represents that it is experienced and staffed in a manner such that it can .provide the convention and visitor promotion services (hereinafter ~Promotion Services") and visitor and transit information services (hereinafter ~Information Services") as herein required in accordance with the terms and conditions of this Agreement; and Whereas, the City and Chamber have been party to separate agreements for: Convention and Visitors Bureau Promotion Services Page I 1-14 from FY 1997-98 as extended through amendments to FY 2007, a copy of which is on file with the City Clerk as Document No. CO 97-079, (hereinafter "Existing CONVIS Contract") and for Visitor and Transit Information Services from FY 1994-95 as extended through amendments to FY2007, a copy of which is on file with the City Clerk as Document No. CO 94-121, (hereinafter "Existing Information Contract"); and Whereas, the Chamber has a CONVIS Strategic Plan (hereinafter "Strategic Plan") which establishes goals and obj ectives for providing convention and visitor promotion services and visitor and transit information services; and Whereas, the City and Chamber desire to continue a single six month agreement for the provision of these two types of services, based on said Strategic Plan, and on performance measures to gauge success in providing said services. Whereas, Chamber warrants and represents that they are experienced and staffed in a manner such that they are and can prepare and deliver the services required of Chamber to City within the time frames herein provided all in accordance with the terms and conditions of this Agreement; (End of Recitals. Next Page starts Obligatory Provisions.) Page 2 1-15 Obligatory Provisions Pages NOW, THEREFORE, BE IT RESOLVED that the City and Chamber do hereby mutually agree as follows: 1. Chamber Duties A. General Duties Chamber shall perform all of the services described on the attached Exhibit A, Paragraph 7, entitled "General Duties"; and, B. Scope of Work and Schedule In the process of performing and delivering said "General Duties", Chamber shall also perform all of the services described in Exhibit A, Paragraph 8, entitled" Scope of Work and Schedule", not inconsistent with the General Duties, according to, and within the time frames set forth in Exhibit A, Paragraph 8, and deliver to City such Deliverables as are identified in Exhibit A, Paragraph 8, within the time frames set forth therein, time being of the essence of this agreement. The General Duties and the work and deliverables required in the Scope of Work and Schedule shall be herein referred to as the "Defined Services". Failure to complete the Defined Services by the times indicated does not, except at the option of the City, operate to terminate this Agreement. C. Reductions in Scope of Work City may independently, or upon request from Chamber, from time to time reduce the Defined Services to be performed by the Chamber under this Agreement. Upon doing so, City and Chamber agree to meet in good faith and confer for the purpose of negotiating a corresponding reduction in the compensation associated with said reduction. D. Additional Services In addition to performing the Defined Services herein set forth, City may require Chamber to perform additional consulting services related to the Defined Services ("Additional Services"), and upon doing so in writing, if they are within the scope of services offered by Chamber, Chamber shall perform same on a time and materials basis at the rates set forth in the "Rate Schedule" in Exhibit A, Paragraph 11 (C), unless a separate fixed fee is Page 3 1-16 otherwise agreed upon. All compensation for Additional Services shall be paid monthly as billed. E. Standard of Care Chamber, in performing any Services under this agreement, whether Defined Services or Additional Services, shall perform in a manner consistent with that level of care and skill ordinarily exercised by members of the profession currently practicing under similar conditions and in similar locations. F. Insurance Chamber represents that it and its agents, staff and subconsultants employed by it in connection with the Services required to be rendered, are protected against the risk of loss by the following insurance coverages, in the following categories, and to the limits specified, policies of which are issued by Insurance Companies that have a Best's Rating of "A, Class V" or better, or shall meet with the approval of the City: Statutory Worker's Compensation Insurance and Employer's Liability Insurance coverage in the amount set forth in the attached Exhibit A, Paragraph 9. Commercial General Liability Insurance including Business Automobile Insurance coverage in the amount set forth in Exhibit A, Paragraph 9, combined single limit applied separately to each project away from premises owned or rented by Chamber, which names City as an Additional Insured, and which is primary to any policy which the City may otherwise carry ("Primary Coverage"), and which treats the employees of the City in the same manner as members of the general public ("Cross-liability Coverage") . Errors and Omissions insurance, in the amount set forth in Exhibit A, Paragraph 9, unless Errors and Omissions coverage is included in the General Liability policy. G. Proof of Insurance Coverage. (1) Certificates of Insurance. Chamber shall demonstrate proof of coverage herein required, prior to the commencement of services required under this Agreement, by delivery of Certificates of Insurance demonstrating same, and further indicating that the policies may Page 4 1-17 not be canceled without at least thirty (30) days written notice to the Additional Insured. (2) Policy Endorsements Required. In order to demonstrate the Additional Insured Coverage, Primary Coverage and Cross-liability Coverage required under Chamber's Commercial General Liability Insurance Policy, Chamber shall deliver a policy endorsement to the City demonstrating same, which shall be reviewed and approved by the Risk Manager. H. Security for Performance. (1) Performance Bond. In the event that Exhibit A, at Paragraph 19, indicates the need for Chamber to provide a Performance Bond (indicated by a check mark in the parenthetical space immediately preceding the subparagraph entitled "Performance Bond"), then Chamber shall provide to the City a performance bond in the form prescribed by the City and by such sureties which are authorized to transact such business in the State of California, listed as approved by the United States Department of Treasury Circular 570, http://www.fms.treas.qov/c570, and whose underwriting limitation is sufficient to issue bonds in the amount required by the agreement, and which also satisfy the requirements stated in Section 995.660 of the Code of Civil Procedure, except as provided otherwise by laws or regulations. All bonds signed by an agent must be accompanied by a certified copy of such agent's authority to act. Surety companies must be duly licensed or authorized in the jurisdiction in which the Project is located to issue bonds for the limits so required. Form must be satisfactory to the Risk Manager or City Attorney which amount is indicated in the space adjacent to the term, "Performance Bond", in said Paragraph 19, Exhibit A. (2) Letter of Credit. In the event that Exhibit A, at Paragraph 19, indicates the need for Chamber to provide a Letter of Credit (indicated by a check mark in the parenthetical space immediately preceding the subparagraph entitled "Letter of Credit"), then Chamber shall provide to the City an irrevocable letter of credit callable by the City at their unfettered discretion by submitting to the bank a letter, signed by the City Manager, stating that the Chamber is Page 5 1-18 in breach of the terms of this Agreement. The letter of credit shall be issued by a bank, and be in a form and amount satisfactory to the Risk Manager or City Attorney which amount is indicated in the space adjacent to the term, "Letter of Credit", in said Paragraph 19, Exhibit A. (3) Other Security In the event that Exhibit A, at Paragraph 19, indicates the need for Chamber to provide security other than a Performance Bond or a Letter of Credit (indicated by a check mark in the parenthetical space immediately preceding the subparagraph entitled "Other Security"), then Chamber shall provide to the City such other security therein listed in a form and amount satisfactory to the Risk Manager or City Attorney. I. Business License Chamber agrees to obtain a business license from the City and to otherwise comply with Title 5 of the Chula Vista Municipal Code. 2. Duties of the City A. Consultation and Cooperation City shall regularly consult the Chamber for the purpose of reviewing the progress of the Defined Services and Schedule therein contained, and to provide direction and guidance to achieve the objectives of this agreement. The City shall permit access to its office facilities, files and records by Chamber throughout the term of the agreement. In addition thereto, City agrees to provide the information, data, items and materials set forth on Exhibit A, Paragraph 10, and with the further understanding that delay in the provision of these materials beyond 30 days after authorization to proceed, shall constitute a basis for the justifiable delay in the Chamber's performance of this agreement. B. Compensation Upon submitted Paragraph receipt of a properly prepared billing from Chamber to the City periodically as indicated in Exhibit A, 18, but in no event more frequently than monthly, on Page 6 1-19 the day of the period indicated in Exhibit A, Paragraph 18, City shall compensate Chamber for all services .rendered by Chamber according to the terms and conditions set forth in Exhibit A, Paragraph 11, adjacent to the governing compensation relationship indicated by a "checkmark" next to the appropriate arrangement, subject to the requirements for retention set forth in paragraph 19 of Exhibit A, and shall compensate Chamber for out of pocket expenses as provided in Exhibit A, Paragraph 12. All billings submitted by Chamber shall contain sufficient information as to the propriety of the billing to permit the City to evaluate that the amount due and payable thereunder is proper, and shall specifically contain the City's account number indicated on Exhibit A, Paragraph 18 (C) to be charged upon making such payment. 3. Administration of Contract Each party designates the individuals ("Contract Administrators") indicated on Exhibit A, Paragraph 13, as said party's contract administrator who is authorized by said party to represent them in the routine administration of this agreement. 4. Term. This Agreement shall terminate when the Parties have complied with all executory provisions hereof. 5. Liquidated Damages The provisions of this section apply if a Liquidated Damages Rate is provided in Exhibit A, Paragraph 14. It is acknowledged by both parties that time is of the essence in the completion of this Agreement. It is difficult to estimate the amount of damages resulting from delay in performance. The parties have used their judgment to arrive at a reasonable amount to compensate for delay. Failure to complete the Defined Services within the allotted time period specified in this Agreement shall result in the following penalty: For each consecutive calendar day in excess of the time specified for the completion of the respective work Page 7 1-20 assignment or Deliverable, the Chamber shall pay to the City, or have withheld from monies due, the sum of Liquidated Damages Rate provided in Exhibit A, Paragraph 14 ("Liquidated Damages Rate"). Time extensions for delays beyond the Chamber's control, other than delays caused by the City, shall be requested in writing to the City's Contract Administrator, or designee, prior to the expiration of the specified time. Extensions of time, when granted, will be based upon the effect of delays to the work and will not be granted for delays to minor portions of work unless it can be shown that such delays did or will delay the progress of the work. 6. Financial Interests of Chamber A. Chamber is Designated as an FPPC Filer. If Chamber is designated on Exhibit A, Paragraph 15, as an "FPPC filer", Chamber is deemed to be a "Chamber" for the purposes of the Political Reform Act conflict of interest and disclosure provisions, and shall report economic interests to the City Clerk on the required Statement of Economic Interests in such reporting categories as are specified in Paragraph 15 of Exhibit A, or if none are specified, then as determined by the City Attorney. B. Decline to Participate. Regardless of whether Chamber is designated as an FPPC Filer, Chamber shall not make, or participate in making or in any way attempt to use Chamber's position to influence a governmental decision in which Chamber knows or has reason to know Chamber has a financial interest other than the compensation promised by this Agreement. C. Search to Determine Economic Interests. Regardless of whether Chamber is designated as an FPPC Filer, Chamber warrants and represents that Chamber has diligently conducted a search and inventory of Chamber's economic interests, as the term is used in the regulations promulgated by the Fair Political Practices Commission, and has determined that Chamber does not, to the best of Chamber's knowledge, have an economic interest which would conflict with Chamber's duties under this agreement. Page 8 1-21 D. Promise Not to Acquire Conflicting Interests. Regardless of whether Chamber is designated as an FPPC Filer, Chamber further warrants and represents that Chamber will not acquire, obtain, or assume an economic interest during the term of this Agreement which would constitute a conflict of interest as prohibited by the Fair Political Practices Act. E. Duty to Advise of Conflicting Interests. Regardless of whether Chamber is designated as an FPPC Filer, Chamber further warrants and represents that Chamber will immediately advise the City Attorney of City if Chamber learns of an economic interest of Chamber's which may result in a conflict of interest for the purpose of the Fair Political Practices Act, and regulations promulgated thereunder. F. Specific Warranties Against Economic Interests. Chamber warrants and represents that neither Chamber, nor Chamber's immediate family members, nor Chamber's employees or agents ("Chamber Associates") presently have any interest, directly or indirectly, whatsoever in any property which may be the subject matter of the Defined Services, or in any property within 2 radial miles from the exterior boundaries of any property which may be the subject matter of the Defined Services, ("Prohibited Interest"), other than as listed in Exhibit A, Paragraph 15. Chamber further warrants and represents that no promise of future employment, remuneration, consideration, gratuity or other reward or gain has been made to Chamber or Chamber Associates in connection with Chamber's performance of this Agreement. Chamber promises to advise City of any such promise that may be made during the Term of this Agreement, or for 12 months thereafter. Chamber agrees that Chamber Associates shall not acquire any such Prohibited Interest within the Term of this Agreement, or for 12 months after the expiration of this Agreement, except with the written permission of City. Chamber may not conduct or solicit any business for any party to this Agreement, or for any third party which may be in conflict with Chamber's responsibilities under this Agreement, except with the written permission of City. Page 9 1-22 7. Hold Harmless Chamber shall defend, indemnify, protect and hold harmless the City, its elected and appointed officers and employees, from and against all claims for damages, liability, cost and expense (including without limitation attorneys fees) arising out of or alleged by third parties to be the result of the negligent acts, errors or omissions or the willful misconduct of the Chamber, and Chamber's employees, subcontractors or other persons, agencies or firms for whom Chamber is legally responsible in connection with the execution of the work covered by this Agreement, except only for those claims, damages, liability, costs and expenses (including without limitations, attorneys fees) arising from the sole negligence or sole willful misconduct of the City, its officers, employees. Also covered is liability arising from, connected with, caused by or claimed to be caused by the active or passive negligent acts or omissions of the City, its agents, officers, or employees which may be in combination with the active or passive negligent acts or omissions of the Chamber , its employees, agents or officers, or any third party. With respect to losses arising from Chamber's professional errors or omissions, Chamber shall defend, indemnify, protect and hold harmless the City, its elected and appointed officers and employees, from and against all claims for damages, liability, cost and expense (including without limitation attorneys fees) except for those claims arising from the negligence or willful misconduct of City, its officers or employees. Chamber's indemnification shall include any and all costs, expenses, attorneys fees and liability incurred by the City, its officers, agents or employees in defending against such claims, whether the same proceed to judgment or not. Chamber's obligations under this Section shall not be limited by any prior or subsequent declaration by the Chamber. Chamber's obligations under this Section shall survive the termination of this Agreement. 8. Termination of Agreement for Cause If, through any cause, Chamber shall fail to fulfill in a timely and proper manner Chamber's obligations under this Agreement, or if Chamber shall violate any of the covenants, Page 10 1-23 agreements or stipulations of this Agreement, City shall have the right to terminate this Agreement by giving written notice to Chamber of such termination and specifying the effective date thereof at least five (5) days before the effective date of such termination. In that event, all finished or unfinished documents, data, studies, surveys, drawings, maps, reports and other materials prepared by Chamber shall, at the option of the City, become the property of the City, and Chamber shall be entitled to receive just and equitable compensation for any work satisfactorily completed on such documents and other materials up to the effective date.of Notice of Termination, not to exceed the amounts payable hereunder, and less any damages caused City by Chamber's breach. 9. Errors and Omissions In the event that the City Administrator determines that the Chambers' negligence, errors, or omissions in the performance of work under this Agreement has resulted in expense to City greater than would have resulted if there were no such negligence, errors, omissions, Chamber shall reimburse City for any additional expenses incurred by the City. Nothing herein is intended to limit City's rights under other provisions of this agreement. 10. Termination of Agreement for Convenience of City City may terminate this Agreement at any time and for any reason, by giving specific written notice to Chamber of such termination and specifying the effective date thereof, at least thirty (30) days before the effective date of such termination. In that event, all finished and unfinished documents and other materials described hereinabove shall, at the option of the City, become City's sole and exclusive property. If the Agreement is terminated by City as provided in this paragraph, Chamber shall be entitled to receive just and equitable compensation for any satisfactory work completed on such documents and other materials to the effective date of such termination. Chamber hereby expressly waives any and all claims for damages or compensation arising under this Agreement except as set forth herein. 11. Assignability The services of Chamber are personal to the City, and Chamber shall not assign any interest in this Agreement, and Page 11 1-24 shall not transfer any interest in the same (whether by assignment or novation), without prior written consent of City. City hereby consents to the assignment of the portions of the Defined Services identified in Exhibit A, Paragraph 17 to the subconsultants identified thereat as "Permitted Subconsultants". 12. Ownership, Publication, Reproduction and Use of Material All reports, studies, information, data, statistics, forms, designs, plans, procedures, systems and any other materials or properties produced under this Agreement shall be the sole and exclusive property of City. No such materials or properties produced in whole or in part under this Agreement shall be subject to private use, copyrights or patent rights by Chamber in the United States or in any other country without the express written consent of City. City shall have unrestricted authority to publish, disclose (except as may be limited by the provisions of the Public Records Act), distribute, and otherwise use, copyright or patent, in whole or in part, any such reports, studies, data, statistics, forms or other materials or properties produced under this Agreement. 13. Independent Contractor City is interested only in the results obtained and Chamber shall perform as an independent contractor with sole control of the manner and means of performing the services required under this Agreement. City maintains the right only to reject or accept Chamber's work products. Chamber and any of the Chamber's agents, employees or representatives are, for all purposes under this Agreement, an independent contractor and shall not be deemed to be an employee of City, and none of them shall be entitled to any benefits to which City employees are entitled including but not limited to, overtime, retirement benefits, worker's compensation benefits, injury leave or other leave benefits. Therefore, City will not withhold state or federal income tax, social security tax or any other payroll tax, and Chamber shall be solely responsible for the payment of same and shall hold the City harmless with regard thereto. 14. Administrative Claims Requirements and Procedures No suit or arbitration shall be brought arising out of this agreement, against the City unless a claim has first been presented in writing and filed with.the City and acted upon by Page 12 1-25 the City in accordance with the procedures set forth in Chapter 1.34 of the Chula Vista Municipal Code, as same may from time to time be amended, the provisions of which are incorporated by this reference as if fully set forth herein, and such policies and procedures used by the City in the implementation of same. Upon request by City, Chamber shall meet and confer in good faith with City for the purpose of resolving any dispute over the terms of this Agreement. 15. Attorney's Fees Should a dispute arising out of this Agreement result in litigation, it is agreed that the prevailing party shall be entitled to a judgment against the other for an amount equal to reasonable attorney's fees and court costs incurred. The "prevailing party" shall be deemed to be the party who is awarded substantially the relief sought. 16. Statement of Costs In the event that Chamber prepares a report or document, or participates in the preparation of a report or document in performing the Defined Services, Chamber shall include, or cause the inclusion of, in said report or document, a statement of the numbers and cost in dollar amounts of all contracts and subcontracts relating to the preparation of the report or document. 17. Miscellaneous A. Chamber is not authorized to Represent City Unless specifically authorized in writing by City, Chamber shall have no authority to act as City's agent to bind City to any contractual agreements whatsoever. B. Chamber is not a Real Estate Broker and/or Salesman If the box on Exhibit A, Paragraph 16 is marked, the Chamber and/or their principals is/are licensed with the State of California or some other state as a licensed real estate broker or salesperson. Otherwise, Chamber represents that neither Chamber, nor their principals are licensed real estate brokers or salespersons. C. Notices Page 13 1-26 All notices, demands or requests provided for or permitted to be given pursuant to this Agreement must be in writing. All notices, demands and requests to be sent to any party shall be deemed to have been properly given or served if personally served or deposited in the United States mail, addressed to such party, postage prepaid, registered or certified, with return receipt requested, at the addresses identified herein as the places of business for each of the designated parties. D. Entire Agreement This Agreement, together with any other written document referred to or contemplated herein, embody the entire Agreement and understanding between the parties relating to the subject matter hereof. Neither this Agreement nor any provision hereof may be amended, modified, waived or discharged except by an instrument in writing executed by the party against which enforcement of such amendment, waiver or discharge is sought. E. Capacity of Parties Each signatory and party hereto hereby warrants and represents to the other party that it has legal authority and capacity and direction from its principal to enter into this Agreement, and that all resolutions or other actions have been taken so as to enable it to enter into this Agreement. F. Governing Law/Venue This Agreement shall be governed by and construed in accordance with the laws of the State of California. Any action arising under or relating to this Agreement shall be brought only in the federal or state courts located in San Diego County, State of California, and if applicable, the City of Chula Vista, or as close thereto as possible. Venue for this Agreement, and performance hereunder, shall be the City of Chula Vista. [end of page. next page is signature page.] Page 14 1-27 Signature Page to Agreement between City of Chula Vista and Chula Vista Chamber of Commerce to provide Chula Vista Convention and Visitors Bureau Promotional Services and Visitor and Transit Information Services at the Chula Visitor Visitor Information Center and Chamber of Commerce Main Office IN WITNESS WHEREOF, City and Chamber have executed this Agreement thereby indicating that they have read and understood same, and indicate their full and complete consent to its terms: Dated: , 200 City of Chula Vista by: Cheryl Cox, Mayor Attest: Susan Bigelow, City Clerk Approved as to form: Ann Moore, City Attorney Dated: Chula Vista Chamber of Commerce ~ <?~'c- &v.-.- Lisa Cohen, CEO Exhibit List to Agreement (X ) Exhibit A. Page 15 1-28 Exhibit A to Agreement between City of Chula Vista and Chamber of Commerce 1. Effective Date of Agreement: Fill-in date, or ftDate Agreement Last Executed" 2. City-Related Entity: (X) City of Chula Vista, a municipal chartered corporation of the State of California () Redevelopment Agency of the City of Chula Vista, a political subdivision of the State of California () Industrial Development Authority of the City of Chula Vista, a () Other: [insert business form] , a ( "City") 3. Place of Business for City: City of Chula Vista, 276 Fourth Avenue, Chula Vista, CA 91910 4. Chamber: Chula Vista Chamber of Commerce 5. Business Form of Chamber: ( ) Sole Proprietorship ( ) Partnership (X) Corporation 6. Place of Business, Telephone and Fax Number of Chamber: 233 Fourth Avenue Chula Vista, California 91910 Voice Phone (619) 420-6602 Page 16 1-29 Fax Phone (619) 420-1269 7. General Duties: CHULA VISTA CONVENTION AND VISITORS BUREAU The general purpose of this duty shall be to promote the City of Chula Vista and Chula Vista visitor destinations, meeting facilities, tourism and related businesses ("Promotion Services") . The Chamber will include in its operations a division known as the Chula Vista Convention and Visitors Bureau ("Bureau") to provide Promotion Services. This division will conduct advertising and marketing campaigns for the Bureau and have an advisory committee, appointed by the Chamber Board. The City shall be a member of said committee. Advisory participation on this committee shall be open to all interested parties, regardless of membership in the Chamber. Said open participation shall not preclude fund raising activities or fees for member and/or patron listings. VISITOR AND TRANSIT INFORMATION SERVICES AT THE CENTER The Chamber shall also provide Information Services, as more particularly described in this Agreement at the Center and Main Office for the benefit of the City of Chula Vista, the South Bay Region and visitors to the County. The Chamber has a duty to operate the Center and provide public services as specified in this Agreement. Al though portions of this Agreement have certain aspects of a lease, the parties agree that this is primarily a services agreement and it is not a lease. 8. Scope of Work and Schedule: A. Detailed Scope of Work: Dut~es Applying to Both Informational and Fromot~onal Servioes Pursuant to City Council Policy *230-01 as approved 3/21/95, the Chamber agrees to provide the following services as part of its Informational and Promotional services. (1) In general. The Chamber shall respond to all walk-in, phone and mail inquiries received making reasonable and appropriate requests for information by the Chamber from individuals, Page 17 1-30 groups, businesses, news media, etc., and persons referred by the City. Responses shall be accurate, complete, cooperative and promote goodwill on behalf of the City. Responses shall be made in a timely manner. Walk-in and phone inquiries shall be responded to as they are received unless additional research is required. Mail inquiries shall be responded to within three (3) working days after the receipt of such inquiries, unless extensive research is required. (2) Staffing The Chamber shall employ qualified competent staff who are neatly dressed and courteous at all times. The Chamber shall be encouraged, but not required, to schedule a minimum of two employees to provide Center services - although, an adequate number of personnel must be scheduled so that Permitted Commercial Activities do not significantly interfere with the primary responsibility of providing Information Services. The Chamber shall also provide an adequate number of personnel who are qualified and competent at the Main Office to provide Information Services during Main Office business hours. (3) Training The Chamber shall provide adequate training to ensure that personnel are able to respond to inquiries about transit and areas of interest from members of the public and to promote visitor-serving attractions and facilities in Chula Vista. The Chamber shall also provide adequate safety training, as determined by the City, to ensure that personnel safely maintain the Center. a. Extensive Knowledge. Center, Main Office, and CONVIS staff must have extensive knowledge of and be capable of disbursing complete and accurate information about the following: i. Chula Vista - including but not limited to, street locations, major hotels / motels, restaurants, visitor attractions, government offices, Chula Vista Nature Center, and major shopping areas. ii. Transit information including but not Page 18 1-31 limited to, Trolley schedules, prices, and stops, and Chula Vista Transit bus schedules and routes. iii. San Diego County visitor attractions including, but not limited to Sea World, San Diego Zoo and Wild Animal Park, Horton Plaza, airport, Gaslarnp Quarter, Mission Bay, beaches and other attractions, along with applicable admission prices, hours of operation and directions. b. Adequate knowledge. Center, Main Office, and CONVIS staff must have an adequate general knowledge of and be capable of dispensing general information about the following: i. Northern Baja, Mexico including but not limited to major highways, cities, insurance requirements, major hotels/motels, restaurants, shopping areas, major visitor attractions, and written information from governmental agencies regarding duty and visa regulations. ii. Southern California including but not limited to major highways, cities and visitor attractions. c. Visitor Services. Chamber shall provide information (e.g. locations, schedules, directions, applicable fees), on topics including, but not limited to the following: - Community clubs and organizations - Local events parades, displays, seasonal promotions - Chula Vista Nature Center - u. S. Olympic Training Center - Coors Amphitheatre - Knott's Soak City - Street Information directions, locations, closures, detours, etc. - Lodging facilities - Transit - Airports and Trains - Medical, Professional and real estate offices Page 19 1-32 - Business Referrals - Meeting Rooms - Government services/officials and referrals to appropriate departments - Churches and other places of worship SchoOls, including colleges and universities - Museums, historical and cultural sites - Mexico - information on tourist cards, parking, etc. - Tourist attractions Recreational sites, parks, picnic areas, and beach information - Newspaper and local publications - RV parking/mobile home parks - Chula Vista demographics (e. g. population, housing) d. Chula Vista Promotion. In an effort to promote Chula Vista, the Chamber shall always provide information on those businesses, facilities, and attractions in Chula Vista which pertain to the person's inquiry. The Chamber shall also suggest businesses, facilities or attractions which the Chamber believes may be of interest to a visitor. (4) City Image Enhancement The City, as a public entity, is concerned about the image portrayed and services provided by the Chamber and its personnel. The City shall have the right to inform in writing, the Chamber of actions by the Chamber or the Chamber's personnel, which do not conform with the image the City desires to have portrayed. This includes providing complete and accurate Promotion Services and Information Services and presenting a neat, clean, responsive, and friendly image of the City. The Chamber shall take all necessary steps to ensure that its actions project the image desired by the City as directed from time to time. (5) Standard Information The Chamber shall develop and utilize standardized packages of information for responding to general inquiries about Chula Vista as a visitor destination and for new or potential residents of the City. Such packages shall be maintained with current information and Page 20 1-33 shall meet with the approval of the City. The packages may be used, but shall not be deemed solely adequate, for inquiries, making reasonable, specific requests for information not routinely included in the packages. (6) Referrals - Other Agencies For inquiries beyond the expertise of the Chamber, referrals may be made to more appropriate entities. A tally of the number of inquiries referred to other entities, including date of inquiry, type of inquiry (walk-in, phone or mail), entity referred to, and subject of inquiry shall be recorded and reported in the quarterly summary to the City. The Chamber will provide the name and address of the person or business making the inquiry, if appropriate. (7) Referrals - Businesses Responses to inquiries shall show no preferential treatment to Chamber members or any other group or individual persons or businesses. Wherever possible, however, referrals to businesses shall be made to businesses in the City of Chula Vista. Referrals shall be rotated among businesses qualified to provide the service or services requested. The Chamber shall coordinate with the Development Department on responses business relocation inquiries. City's Community to significant (8) Customer Feedback During a specified period of this Agreement (as determined by the City and Chamber) the Chamber shall develop and make available to the public unstamped response cards addressed to the City's Community Development Department to obtain feedback on the quality of information provided. Each response to mail inquiries shall include such a card. All cards returned to the Chamber shall be forwarded to the City's Community Development Department. (9) Information The Chamber shall exercise care in ensuring the Center has new, pertinent information as it arises, such as Page 21 1-34 special events, lists of visitor-oriented businesses and attractions. As part of this effort, the Chamber shall include the Center on the Chamber's mailing list. Furthermore, the Chamber shall keep updated information at the Center and the Main Office and maintain a website containing said information (~Websiten). (10) Free Services The Chamber shall not charge the public a fee for providing services unless specifically approved in writing by the City. City maps will be sold to the City at cost, and sold at the Center and Main Office for no more than cost plus 15% to the general public. Notwithstanding this prohibition, fees charged by credit card companies for may be passed along to the purchaser. (11) Sample Survey The Chamber shall conduct a sample survey over a two-week period that covers all of the hours and days that the Visitor Center is open to determine who is using the Visitor Center and for what reason. The answers/results from the survey shall be provided to the City. Promotion Services and the Chula Vista Convention and Visitors Bureau (1) Marketing and Promotion Chamber shall hire adequate marketing staff (~CONVIS staff") to coordinate an advertising and marketing campaign. for the Chula Vista Convention and Visitors Bureau (~Bureau"). In addition, CONVIS staff will oversee Center operations and the sale and display of advertising therein. Incidental Chamber support and liaison by CONVIS staff would be anticipated by this Agreement, with such support and liaison being in conj unction wi th, but not detracting from, the performance of primary CONVIS staff responsibilities. For illustrative purposes, duties of a proposed General Manager of CONVIS are attached as Exhibit B. Chamber shall ensure that CONVIS staff do not have any conflict of interest that would negatively impact its provision of Promotion and Information Services. Page 22 1-35 (2) San Diego CONVIS membership Chamber shall maintain membership in the San Diego Convention and Visitors Bureau for the City of Chula Vista and/or Chula Vista Convention and Visitors Bureau. (3) Distribution of Visitor Brochure and Nature Center Brochure. Chamber shall distribute and place Brochures specified by the City at all major brochure racks in San Diego County, including but not limited to those at airports, cruise ship terminals, bus and train stations, hotels, motels, visitor centers and convention centers. (4) Design and Printing of Brochures At City's request, Chamber shall design and print the brochures, flyers, and/or other publications that focus on promoting Chula Vista and its attractions - such as general visitor brochures or folders, calendar of events, dining and lodging guide, attraction coupon and golf course flyer. The Chamber shall exercise its best efforts to have the costs for the design and/or printing of these publications (i.e. dining and lodging guide) fully or partially reimbursed by the promoted attractions. Any deficit in production costs shall be paid for by Chamber. (5) Advertising Notwithstanding the printing and designing of brochures, Chamber shall spend at least $12,500 of the compensation awarded under this six month Agreement for advertising. Advertising design, content and placement shall focus on promoting Chula Vista and Chula Vista attractions within the region and maintaining primarily a visitor and/or convention orientation. Target media may include but are not limited to: regional magazines, recreational vehicle or auto club publications, motel room event and attraction listings, San Diego CONVIS publications, etc. Advertisements shall be placed in at least three tourist- oriented publications and the response/success of those advertisements communicated to the City. For any ad placement or series of placements in the same publication for which the total price shall exceed $6,000, said placement shall be subject to review and approval by the Page 23 1-36 City's Contract Administrator. The Chamber shall also be encouraged to engage in cooperative advertising campaigns, with participation by the City and by local visitor-oriented businesses. The maximum City and Chamber participation via this Agreement in any such cooperative advertising shall be 60% of the cost of advertising production and placement. The other 40% of advertising expenses shall be borne by the local participants. Such cooperative advertising shall be open to all visi tor-oriented Chula Vista businesses, regardless of membership in the Chamber. For those items that would entail graphic or display design (e.g. Advertising, Visitor Brochure, Chula Vista display at the u.S. Olympic Training Center, etc.), the Chamber shall work with City on initial design concepts and obtain the prior written design approval of the City's Community Development Department and Office of Communications. Said approval shall be in addition to any other required design review or other discretionary City approvals. (6) Specific Promotional Activities As part of this Agreement, the Chamber shall also perform these specific promotional activities: a. Hold at least three meetings per year for the operators of hotels and motels in Chula Vista. Adequate written notice of the time, place and subject matter of these meetings shall be provided (at least 30 days prior to such event). At these meetings, the Chamber and lodging providers will work on develop marketing strategies and communicate ways to improve their businesses and stature within the community. b. At least once per year, organize FAM (familiarization) tours to the City's major attractions (e. g., Olympic Training Center, Coors Amphitheatre, Knott's Soak City, the Chula Vista Nature Center, three golf courses, etc.) for San Diego CONVIS members, meeting/convention planners, and concierges from around the County. c. Promote and market the City and the following Page 24 1-37 visitor-serving attractions at industry trade shows: i. Restaurants ii.Shopping iii. Arts and cultural activities iv. Golf v. Local history vi. Libraries vii. Parks and recreation facilities viii.Entertainment venues Information Services - Visitor Information and Transit Center (750 E Street) The Chamber shall operate a first-class Visitor Information Center according to the following standards for the term of this Agreement as same may be from time to time extended. (1) Hours of Operation The Chamber shall operate the Center at least eight and one-half hours per day on weekdays and seven and one-half hours per day on weekends and holidays. Operating hours shall be 8:00 am to 4:30 pm on weekdays and 8:30 am to 4:00 pm on weekends, subject to amendment by separate written Agreement of the Chamber and City Contract Administrator. The Center may be closed on Easter Sunday, Thanksgiving Day, Christmas Day and New Year's Day. The Center may also close early on Christmas Eve and New Years' Eve, at the Chamber's discretion. (2) Transit Passes The Chamber will make available for sale to the public, transit passes issued by the Metropolitan Transit System (MTS) and Chula Vista Transit. The Chamber will also make change for transit fares as requested by the public to the extent feasible. (3) Precedence of Services Commercial activities, promotion and/or referrals shall not interfere with the Chamber's ability to provide free, reliable, complete and true information in response to requests from public users of the Center. Page 25 1-38 (4) Signage The Chamber may be required to post a "Free Visitor Information" sign at each of the three entrances to the Center or at the counter. Size and design of the sign will meet with the approval of the City. The cost of supplying and installing any such signs(s) shall be borne by the City. (5) The Chamber is prohibited from erecting or creating any signs on the Center that are visible from the outside or in any area within the jurisdiction of the City without prior written approval of the City. Interior signage or advertising is subject to the City's approval. (6) Display Advertising The Chamber shall be permitted to sell display advertising space, which shall be limited to the Dura Trans Board. Display advertising on surfaces other than windows is limited to those areas indicated on the Design Layout as herein defined and as it may be modified with the City's Approval. (7) Wall Space Except as provided herein or otherwise approved by the City, interior and exterior wall space will be posted only with public service information consistent with material identified in this Agreement. Display material supplied or approved by the City designed to promote visitor attractions in Chula Vista may also be posted on walls. (8) Information Counter Display of retail merchandise on the information counter top shall not significantly interfere with its ability to be seen and used for providing Information Services. Display or additional retail merchandise behind the counter shall present a neat, uncluttered appearance. (9) Pay Phone The Chamber shall be required to maintain at least one public pay phone at the Center. Page 26 1-39 (10) Restroom Access Due to health and safety concerns there are no public restrooms at the Center, although the City reserves the right to allow MTS and Chula Vista Transit bus drivers to have access to the Center's restrooms, with said access only being through the exterior restroom doors. Exterior doors to the restrooms shall be locked when not being utilized by Center or transit employees. Interior doors opening into the restrooms shall be locked when the Center is closed - i.e., transit employees will only be provided keys to the exterior doors. (11) Compliance with the Law Operation of the Center shall comport with all local, state, and federal laws and regulations, including but not limited to, those provisions of the Chula Vista Municipal Code ("CVMC") relating to the sale of adult materials (as defined in CVMC 5 19.04.007) and the County of San Diego Health Department's regulations relating to food sales and consumption. (12) Center Design Layout The Chamber agrees to maintain the current layout of the Center ("Design Layout") which includes a color scheme, theme, lighting, and physical location of furniture, fixtures and equipment such as tables, chairs, racks, shelves, vending machines, display advertisements, etc. The City will work with the Chamber and a space designer (to be provided by the City) to make any changes to the Design Layout necessary for improving Americans with Disabilities Act (ADA) access, improving City image, and improving Information Services and retail revenue. Approval will be subject to all City rules and regulations, including but not limited to Design Review. City may terminate any use in the interior of the Center or layout of the interior facilities, which it finds objectionable; and the Chamber is prohibited from use or decoration of the exterior areas without the advance written approval of the City. The Chamber shall not make any structural improvements or changes to the Center except in accordance with the Design Layout, which has been reviewed and approved by Page 27 1-40 the City. The Chamber's operation of the Center will conform to the approved Design Layout. Any changes to the approved Design Layout must have prior approval of the City. The Chamber shall maintain displays in the Center, including, but not limited to, the following: a. One bulletin board of community activities of a size and design acceptable to the City. The Chamber shall insure that current information concerning upcoming special events wi thin Chula Vista are displayed at all times. b. Display map of the City of Chula Vista; c. Display stand of scenes of Chula Vista; d. Display space on the information counter for brochures designated by the City about Chula Vista attractions. The Chamber will further provide space for transit brochures designated by the City in a location mutually agreeable to the parties; and e. At least one fully stocked brochure rack in the lobby area of the Center containing brochures, which provide information on the major visitor attractions in Chula Vista and San Diego County. (13) Maintenance, Repairs, Utilities and Improvements of the Center: a. Regular Maintenance The Chamber shall operate the Center in a safe and reasonable manner. The Chamber shall be responsible for keeping the interior and exterior of the Center free of trash and in good order and condition. This includes, but is not limited to, the vending machine area and private restrooms. Cleanliness, repair and maintenance shall be done to the City's satisfaction. Restrooms will be cleaned at least once per day. The Chamber shall provide restroom supplies such as Page 28 1-41 toilet paper and paper towels. The Chamber shall be responsible for all costs and supplies necessary for the proper cleaning of the interior of the Center, including graffiti removal that does not require painting, and minor maintenance such as replacing interior light bulbs. The Chamber shall be responsible for the professional cleaning of the interior floors and vending machine area floor at least once every three months using professional equipment and/or personnel. The Chamber shall be responsible for maintenance of the exterior advertising panels, steam cleaning of the exterior patios and walkways of the Center when needed, trash pick-up and removal, and exterior ashtray cleaning. b. Facility Repairs The City shall be responsible for repairing and maintaining the exterior of the Center. This responsibility extends to, but is not limited to, the interior, the roof, exterior walls, landscaping, and exterior graffiti removal. The City shall be responsible for repairing and maintaining all permanent interior improvements to the Center. Said improvements shall include, but not limited to, plumbing, utility systems, windows, fixtures, painting, and wall coverings. c. Emergency Repairs The City authorizes the Chamber to make emergency repairs of up to $500 for items the City is responsible for repairing and maintaining. Emergency repairs include but are not limited to broken windows and roof leaks. The City will reimburse the Chamber for reasonable costs up to $500 for such necessary emergency repairs within sixty (60) days of submitting an invoice to the City's Contract Administrator. d. Negligence Page 29 1-42 Notwithstanding the foregoing subsections, the Chamber will be responsible for all repairs required as a result of negligence of the Chamber or the Chamber's employees. Costs of said repairs shall not be deemed ~Applicable Operating Expenses." e. Utilities The City shall be responsible for all water, sewer, and electricity utility costs associated with the use of the Center, including the restrooms. The Chamber shall be responsible for all trash disposal, alarm service and telephone costs. Telephone billing records and long distance charges shall be subject to review and audit by the City. f. Improvements and Personal Property; Title upon Termination Unless otherwise provided in writing by both parties, all improvements to the Center shall be the responsibility of the City, and upon termination of this Agreement, all improvements to the Center (regardless of who performed improvement), all inventory and all personal property remaining on the Center shall be deemed to be the property of City. (14) Right to Inspect Operations The City Contract Administrator shall have the right to enter the Center, inspect same and review the operations of the Chamber under this Amended Agreement at any time during the term of this Agreement. (15) Evaluation of Visitor Center Location Chamber and City shall meet to evaluate the location of the Visitor Center and make a recommendation to the City Manager by January 1, 2008. Information Services - Chamber's Main Office (223 Fourth Avenue) and Off-Site In recognition of the fact that not all services can be solely performed at the Center, due primarily to the walk-in oriented Page 30 1-43 business attracted to the Chamber's Main Office, the Chamber shall continue to provide limited General Information Services for the City at its Main Office. The Chamber shall also continue to represent the City at selected trade shows, work with the City's economic development staff to obtain materials and displays, as appropriate, and represent the City at selected special events to promote the City to visitors and enhance its regional image. (1) Main Office Services - Hours of Operation Chamber staff shall be available to provide Main Office Services Monday through Friday from 9:00 am to 5:00 pm, except for New Year's Day, Martin Luther King Day, President's Day, Memorial Day, Independence Day, Labor Day, Columbus Day, Veterans Day, Thanksgiving Day, the day after Thanksgiving Day and Christmas Day. Holidays cited above falling on a Saturday will be observed on Friday. When a holiday occurs on Sunday, it will be observed on the following Monday. (2) Consolidation of Services Where possible and practical, the Chamber shall endeavor to consolidate Main Office service with that provided at the Center. Efforts to consolidate shall include, but not be limited to, White Pages listing of the Center phone number and site as the Chamber's ~General Information/Tourism" contact and review of phone and mail handling procedures. Performance Meetings and Minor Amendments to Agreement The Chamber and City shall meet on at least a quarterly basis to review items including, but not limited to: quarterly reports, scope of services, hours of operation, permitted commercial activities, Design Layout, and scope and consolidation of Main Office Services. The Chamber and City Contract Administrator may, in a separate addendum to this Agreement, amend the scope of services or operating conditions relating to: form and content of quarterly reports, hours of operation, permitted commercial activities and Design Layout. Any other changes shall be Page 31 1-44 subject to a formal written amendment approved by the City Council. B. Date for Commencement of Chamber Services: ( ) Same as Effective Date of Agreement (x) Other: July 1,2007 C. Dates or Time Limits for Delivery of Deliverables: December 31, 2007 D. Date for completion of all Chamber services: December 31, 2007 9. Insurance Requirements: (x) Statutory Worker's Compensation Insurance (x) Employer's Liability Insurance coverage: $1,000,000. (x) Commercial General Liability Insurance: $1,000,000. () Errors and Omissions insurance: None Required (included in Commercial General Liability coverage) . Errors and Omissions Insurance: $250,000 (not included in Commercial General Liability coverage) . 10. Materials Required to be Supplied by City to Chamber: A. Duty to Make Center Available for the Use and Occupancy of the Chamber City agrees to make the Center available to the Chamber in order to provide the Information Services and Promotion Services herein required, and to conduct such other collateral uses herein permitted, which availability shall be to the exclusion of all other commercial uses of the Center. The Chamber has no independent right to occupy the Center except to provide its duties outlined in this Agreement. B. Duty to Allow the Chamber to Conduct Certain Commercial Activities (1) Permitted Commercial Activities On the terms and conditions herein specified, including accordance with the approved Design Page 32 1-45 Layout, the Chamber shall have the right, and City shall permit the Chamber, to conduct the following commercial activities or sales at the Center: - Transit tickets and passes - Phone Cards - ATM Services - Pay Phone Services _ ~Chula Vista": T-shirts, Hats; Bumper Stickers; Key Chains; Buttons; Pens; Pencils; and Postcards - Film, Flashbulbs and Batteries - Maps/ Guide Books - Mexican Auto Insurance - Newspapers and Magazines Travelers Checks/American Express services - Soft Drinks/ Coffee - Candy/ Gum/ Ice Cream/Snack Foods - Sunglasses _ Suntan Lotion/Chap Stick/First Aid items - such as pain relief medicines - Postage Stamps - Kleenex/Pocket Combs - Lottery Tickets - Tour and Excursion Tickets - Video/ vending machines - Display advertising space as permitted herein The sale of products or services not listed above is subject to the City's approval. Such approval shall not be unreasonably withheld, but shall be consistent with the approved Design Layout. 11. Compensation: A. (x) Single Fixed Fee Arrangement. For performance of all of the Defined Services by Chamber as herein required, City shall pay a single fixed fee in the amounts and at the times or milestones or for the Deliverables set forth below: Single Fixed Fee Amount for 6 months of service: $96,507.00, payable as follows: Promotion Services & Center Information Services: $89,819.00; payable in two quarterly increments of $44,909.50. Main Office Information Services: $6,688.00; payable in two quarterly increments of $3,344.00. Page 33 1-46 For purposes of computing net profits, monies received from the San Diego County Community Enhancement Program or the San Diego Unified Port District for the Visitor Center Chula Vista Convention and Visitors Bureau would not be counted as Visitor Center revenues. 1. Interim Monthly Advances. The City shall make interim monthly advances against the compensation due for each phase on a percentage of completion basis for each given phase such that, at the end of each phase only the compensation for that phase has been paid. Any payments made hereunder shall be considered as interest free loans which must be returned to the City if the Phase is not satisfactorily completed. If the Phase is satisfactorily completed, the City shall receive credit against the compensation due for that phase. The retention amount or percentage set forth in Paragraph 19 is to be applied to each interim payment such that, at the end of the phase, the full retention has been held back from the compensation due for that phase. Percentage of completion of a phase shall be assessed in the sole and unfettered discretion by the Contracts Administrator designated herein by the City, or such other person as the City Manager shall designate, but only upon such proof demanded by the City that has been provided, but in no event shall such interim advance payment be made unless the Contractor shall have represented in writing that said percentage of completion of the phase has been performed by the Contractor. The practice of making interim monthly advances shall not convert this agreement to a time and materials basis of payment. B. () Phased Fixed Fee Arrangement. For the performance of each phase or portion of the Defined Services by Consultant as are separately identified below, City shall pay the fixed fee associated with each phase of Services, in the amounts and at the times or milestones or Deliverables set forth. Consultant shall not commence Services under any Phase, and shall not be entitled to the compensation for a Phase, unless Page 34 1-47 City shall have issued a notice to proceed to Consultant as to said Phase. 1. Interim Monthly Advances. The City shall make interim monthly advances against the compensation due for each phase on a percentage of completion basis for each given phase such that, at the end of each phase only the compensation for that phase has been paid. Any payments made hereunder shall be considered as interest free loans which must be returned to the City if the Phase is not satisfactorily completed. If the Phase is satisfactorily completed, the City shall receive credit against the compensation due for that phase. The retention amount or percentage set forth in Paragraph 19 is to be applied to each interim payment such that, at the end of the phase, the full retention has been held back from the compensation due for that phase. Percentage of completion of a phase shall be assessed in the sole and unfettered discretion by the Contracts Administrator designated herein by the City, or such other person as the City Manager shall designate, but only upon such proof demanded by the City that has been provided, but in no event shall such interim advance payment be made unless the Contractor shall have represented in writing that said percentage of completion of the phase has been performed by the Contractor. The practice of making interim monthly advances shall not convert this agreement to a time and materials basis of payment. C. () Hourly Rate Arrangement For performance of the Defined Services by Consultant as herein required, City shall pay Consultant for the productive hours of time spent by Consultant in the performance of said Services, at the rates or amounts set forth in the Rate Schedule hereinbelow according to the following terms and conditions: (1) Not-to-Exceed Limitation on Time and Materials Arrangement Notwithstanding the expenditure by Consultant of time and materials in excess of said Maximum Compensation amount, Consultant agrees that Consultant Page 35 1-48 will perform all of the Defined Services required of Consultant for $ all Materials, and other "reimbursables" Compensation") . herein including ( "Maximum (2) ( ) Limitation without Further Authorization on Time and Materials Arrangement At such time as Consultant shall have incurred time and materials equal to ("Authorization Limit"), Consultant shall not be entitled to any additional compensation without further authorization issued in writing and approved by the City. Nothing herein shall preclude Consultant from providing additional Services at Consultant's own cost and expense. Rate Schedule Category of Employee of Consultant Name Hourly Rate Hourly rates may increase by 6% for services rendered after [month], 19 ,if delay in providing services is caused by City. 12. Materials Reimbursement Arrangement For the cost of out of pocket expenses incurred by Consultant in the performance of services herein required, City shall pay Consultant at the rates or amounts set forth below: (x) None, the compensation includes all costs. Reports, not to exceed $ Copies, not to exceed $ Cost or Rate Page 36 1-49 Travel, not to exceed $ Printing, not to exceed $ Postage, not to exceed $ Delivery, not to exceed $ Long Distance Telephone Charges, not to exceed $ Other Actual Identifiable Direct Costs: not to exceed $ , not to exceed $ 13. Contract Administrators: City: Gustavo Perez, Senior Community Development Specialist, City of Chula Vista 276 Fourth Avenue Chula Vista, CA 91910 (619) 476-2300 Chamber: Lisa Cohen, CEO, Chula Vista Chamber of Commerce 233 Fourth Avenue Chula Vista, CA 91910 (619) 420-6602 14. Liquidated Damages Rate: ( ) $ per day. (x) Other: None 15. Statement of Economic Interests, Consultant Reporting Categories, per Conflict of Interest Code: (x) Not Applicable. Not an FPPC Filer. FPPC Filer Category No.1. Investments and sources of income. Category No.2. Interests in real property. Category No. property and regulatory, department. 3. Investments, interest in real sources of income subject to the permit or licensing authority of the Page 37 1-50 Category No.4. Investments in business entities and sources of income which engage in land development, construction or the acquisition or sale of real property. Category No.5. Investments in business entities and sources of income of the type which, within the past two years, have contracted with the City of Chula Vista (Redevelopment Agency) to provide services, supplies, materials, machinery or equipment. Category No.6. Investments in business entities and sources of income of the type which, within the past two years, have contracted with the Category No.7. Business positions. ( ) List "Consultant Associates" interests in real property within 2 radial miles of Project Property, if any: 16. ) Consultant is Real Estate Broker and/or Salesman 17. Permitted Subconsultants: As approved in advance by the City and corresponding to the terms of this Agreement. Sub-contractors may provide: Mexican Insurance Indoor ATM Machine Pay Phone Soft drink and snack vending machines Any revenues derived from these contracts shall be include the totals for Gross Sales. If physical changes to the Center, Design Layout or grounds are needed to accommodate these types of sub-contractors, the Chamber must receive written approval in advance from the City. 18 Bill Processing: Page 38 1-51 A) Consultant's Billing to be submitted for the following period of time: ( ) Monthly (x) Quarterly Paid in advance. For FY Second Quarter; beginning October 1, 2007: $48,2.53.50 $48,253.50 Other: B) Day of the Period for submission of Consultant's Billing (x) First of the Month ( ) 15th Day of each Month ( ) End of the Month ( ) Other: C) City's Account Number: 19 Security for Performance ) Performance Bond, $ ( ) Letter of Credit, $ (x) Other Security: Type: In lieu of providing a security deposit or bond, the Chamber hereby agrees that compensation for it services provided under this Agreement may be withheld in payment for, and in proportion to, any repair or maintenance work required as a result of Chamber's failure to maintain the Center in accordance with Exhibit A, Paragraph 9, section C(13) . Amount: $ Retention. If this space is checked, then notwithstanding other provisions to the contrary requiring the payment of compensation to the Consultant sooner, the City shall be entitled to retain, at their option, either the following "Retention Percentage" or "Retention Amount" until the City determines that the Retention Release Event, listed below, has occurred: Retention Percentage: % Retention Amount: $ Retention Release Event: ( ) Completion of All Consultant Services Other: Page 39 1-52 CITY COUNCIL AGENDA STATEMENT , 10/2/07, Item~ SUBMITTED BY: REVIEWED BY: RESOLUTION DECLARlNG THE CITY'S INTENTION TO REIMBURSE CERTAIN EXPENDITURES RELATING TO THE PHASE 3 CIVIC CENTER IMPROVEMENTS FROM THE PROCEEDS OF THE SALE OF TAX EXEMPT OBLIGATIONS DIRECTOR OF FIN . C~~Tl)E.#SURER~ CITY MANAGER V1Y~ 4/5THS VOTE: YES D NO ~ ITEM TITLE: BACKGROUND The Public Facility Development Impact Fee ("PFDIF") was established to fund a number of specific projects in the City, including the Civic Center Renovations. The PFDIF funds may only be used for those projects specifically approved by the City Council in the ordinance establishing the PFDIF and its subsequent amendments. Phase 3 of the project is funded by a combination of the PFDIF (88.87%) and the General Fund (11.13%). The first two phases of the project have been completed in accordance with the budget approved by the City Council. Phase 3 of the project includes the renovation of the former police department building, the demolition of the Legislative Office Building and the Community Development Building and the construction of the additional parking and landscaped areas. The renovated former police department building will house the Human Resources Department, Community Development Department, Recreation Department, Information Technology Services Department, a portion of the Building and Planning Department and the Chula Vista Employees Credit Union. ENVIRONMENTAL REVIEW The Environmental Review Coordinator has reviewed the proposed project for compliance with the California Environmental Quality Act (CEQA) and has determined that the proposed action was adequately covered in previously adopted Mitigated Negative Declaration, IS-04-013. Thus, no further environmental review or documentation is necessary. 2-1 OCTOBER 2, 2007, Item~ Page 2 of2 RECOMMENDATION That Council adopt the resolution. BOARDS/COMMISSION RECOMMENDATION Not Applicable. DISCUSSION It was anticipated that PFDIF proceeds from the sale of Community Facilities District (CFD) bonds would be available to pay for the construction costs of Phase 3, but due to the downturn in the housing market, the sale has been delayed and the funds are not yet available. This reimbursement agreement allows the City to secure the PFDIF obligations for the Phase 3 Civic Center Renovations if and when CFD bonds are sold. The City will be able to reimburse the PFDIF fund for expenditures made 60 days prior to the resolution and no later than 18 months after the later of the date of the original expenditure is paid or the date the Phase 3 Civic Center improvements are placed in service, but in no event more than three years after the original expenditure is made. A similar reimbursement agreement for Phase 2 Civic Center improvements was approved by City Council on February 14, 2006. DECISION MAKER CONFLICT Staff has reviewed the property holdings of the City Council and has found a conflict exists, in that Councilmember Jerry Rindone has holdings within 500 feet of the boundaries of the property which is the subject of this action. FISCAL IMPACT There would be a positive fiscal impact to the PFDIF Fund of up to $11.5 million from the anticipated reimbursement for expenditures relating to Phase 3 Civic Center Renovations. There would be no impact to the General Fund. ATTACHMENTS Not Applicable. Prepared by: Nadine Mandery, Treasury Manager, Finance 2-2 RESOLUTION NO. 2007- RESOLUTION OF THE CITY COUNCIL OF THE CITY OF CHULA VISTA DECLARlNG THE CITY'S INTENTION TO REIMBURSE CERTAIN EXPENDITURES RELATING TO THE PHASE 3 CMC CENTER IMPROVEMENTS FROM THE PROCEEDS OF THE SALE OF TAX EXEMPT OBLIGATIONS WHEREAS, the Public Facility Development Impact Fee Fund (PFDIF) was established to fund a number of specific projects in the City, including the Civic Center Renovations; and WHEREAS, the PFDIF funds may only be used for those projects specifically approved by the City Council in the ordinance establishing the PFDIF and its subsequent amendments; and WHEREAS, Phase 3 of the Civic Center renovations is funded by a combination of the PFDIF Fund (88.87%) and the General Fund (11.l3%); and WHEREAS, Phase 3 includes the renovation of the former police department building, the demolition of the Legislative Office Building and the Community Development Building and the construction of the additional parking and landscaped areas; and WHEREAS, it was anticipated that PFDIF proceeds from the sale of Community Facilities District (CFD) bonds would be available to pay for the construction costs of Phase 3, but due to the downturn in the housing market, the sale has been delayed and the funds are not yet available; and WHEREAS, this reimbursement agreement allows the City to secure the PFDIF obligations for the Phase 3 Civic Center Renovations if and when CFD bonds are sold; and WHEREAS, the City will be able to reimburse the PFDIF fund for expenditures made sixty days prior to the resolution and no later than eighteen months after the later of the date of the original expenditure is paid or the date the Phase 3 Civic Center improvements are placed in service, but in no event more than three years after the original expenditure is made; and WHEREAS, a similar reimbursement agreement for Phase 2 Civic Center improvements was approved by City Council on February 14,2006. NOW, THEREFORE, BE IT RESOLVED, that the City Council of the City of Chula Vista declare the City's intention to reimburse certain expenditures relating to the Phase 3 Civic Center improvements from the proceeds of the sale of tax exempt obligations. Presented by Approved as to form by Maria Kachadoorian Director of Finance/Treasurer J:lAttorneyIRESO\fINANCE\Civil:CtrPbua3inlellllOraimburllllpendit_10.02.07.doc 2~3 CITY COUNCIL AGENDA STATEMENT ,l; .:S'Yf:. CITY OF =......... CHULA VISTA 10/02/2007 Item 3 SUBMITTED BY: Report on Chula Vista Transit (CVT) Funding and Operations DIRECTOR OF PUBLI~~~R~;t-/ CITY MANAGER ~y ASSIST ANT CITY MAGER ,>7 ITEM TITLE: REVIEWED BY: 4/5THS VOTE: YES NO X BACKGROUND At the Council meeting of April 4, 2006, Transit staff presented the fourth annual report to Council on the City of Chula Vista's transit system, Chula Vista Transit (CVT). This is an updated report on CVT's funding and operations. CVT is an independent municipal transit system that forms part of the Metropolitan Transit System (MTS), which is a network of local and regional transit operators. The MTS provides a seamless transit system composed of local, regional and ADA paratransit services. MTS coordinates funding, planning, fares, transfers, routes and information services to the region. ENVIRONMENTAL REVIEW The Environmental Review Coordinator has reviewed the proposed activity for compliance with the California Environmental Quality Act (CEQA) and has determined that there is no possibility that the activity may have a significant effect on the environment because the action is only to accept a status report; therefore, pursuant to Section 15061(b)(3) of the State CEQA Guidelines the activity is not subject to CEQA. Thus, no environmental review is necessary. RECOMMENDATION That Council accept this report. BOARDS/COMMISSION RECOMMENDATION Not Applicable 3-1 10/02/07, Item 3 Page 2 of 14 DISCUSSION SIGNIFICANT EVENTS MTS Comprehensive Operational Analvsis (COAl Implementation At the Council meeting of March 7, 2006, Council received a presentation by Mr. Conan Cheung, Director of Planning and Performance Monitoring for the MTS, on the Comprehensive Operational Analysis (COA). The objective of this analysis was to take a comprehensive look at all MTS routes, and to realign services with today's travel demand and within current financial constrains. The COA plan was implemented between June 2006 and June 2007 with the majority of CVT routes adjusted on September 3, 2006. Transit staff will expand on the COA changes to CVT routes in the Operations section of this report. Citv/MTS Joint Procurement Aareement On February 20, 2007, Council approved a new transit services contract. This contract was part of a joint procurement with MTS. The new five-year base term and with three one-year options contract was implemented on June 17, 2007. This process involved an initial Request for Proposal (RFP) followed by a negotiated procurement. MTS combined three of their current transit contracts in this solicitation, with a goal of achieving improved economies of scale and reducing transit cost in the region. Adding CVT to the larger procurement process increased the attractiveness and competitiveness of the CVT contract package, which accounts for 15% of the MTS region's transit contracted services. City Transit staff actively participated in all phases of the procurement process. The MTS procurement had the following objectives: · Reduce Costs · Achieve Economies of Scale · Reduce Contractor Overhead · Consolidate Services Under One Contractor · Long-Term Contract - Five-Year Base, Three One-Year Options . Fixed Purchased Transportation Cost Over Eight Years · Potential savings converted to more transit services The City procuring services on its own would have cost the region an estimated $2.72 million more over the five-year term versus the joint regional procurement. 3-2 10/02/07, Item -3 Page 3 of 14 Transition of CVT to the MTS On Thursday, July 19, 2007, City and MTS staff (the City Manager and Mr. Paul Jablonski, MTS CEO present) met to discuss the transition of City Of Chula Vista transit services, CVT to MTS. Both the City and MTS are open to an amiable transition of CVT. The following issues were discussed at the meeting and with some issues needing further discussion and possible negotiations: . Mitigate Loss of Transit Fund Contributions to General Fund . Use of City's Transit Yard . Transition of City Transit Staff to MTS The City Manager instructed the City Attorney's office to begin work on a transition agreement. The agreement is in process and will be presented to Council in the near future. OPERATING BUDGETS CVT operating funds come from a combination of State Transportation Development Act (TDA) funds (a Y. of 1 percent of the State Sales Tax) and passenger fares, which are used for operations and for capital programming. Prior to July 2001, the City would receive a direct allocation of its TDA funds, but in 2001 regional transit funds were consolidated under the Metropolitan Transit Development Board (MTDB), now the MTS. FY 06/07 Budqet Transit operations' expenditures ended the year $439,839 under budget and revenues were $60,549 above projections. Transit staff's goal is to maximize the effectiveness of transit funds while recognizing the revenue constraints facing the region. The following line items had the most significant savings: .:. Public Liability and Property Insurance .:. CNG Fuel (lower than expected costs and Alternative fuel tax Credit) .:. City Staff Support Services (As needed basis) .:. Purchased Transportation The following line item had higher than expected costs: .:. Engine Rebuilds 3-3 Service Budget (1) Actual (2) Difference Chula Vista Transit- $6,843,852 $6,404,013 $439.839 Expenditures Chula Vista Transit - Revenues $2,512,924 $2,573,474 $60,549 Chula Vista Transit Centers: Bayfront/E Street $115,167 $105,256 $9,911 H Street Southwestern ColleQe Net Positive Variance $510,299 ~ 10/02/07, Item -"" Page 4 of 14 Table I (1) Mid-year Adjusted Budget (2) Unaudited FY 07/08 BudQet Since the funding consolidation, Transit staff actively participates in the MTS budget process. Each year City Transit staff presents its proposed operating budgets. Various budget meetings are held and budgets are adjusted according to the available funds and MTD Board funding policies. The following are the current FY 07/08 operating budgets for CVT: Service Total Budget Fare Net Subsidy Revenue Chula Vista Transit - $7,971,061 (1) $2,636,576 $5,334,485 Expenditures Chula Vista Transit Centers: Bayfront/E Street $116,676 $0 $116,676 H Street Southwestern College Total $8,087,737 $2,636,576 $5,451,161 Table 2 (1) MTS encumbers the cost for Purchased Transportation ($5,904,599) The budget includes approximately $236,908 for Non-Transit City Staff charge- backs and Specialized Services, see Table 3. These funds reimburse the City's General Fund. The Non-Transit City Staff support Transit operations on an as- needed basis. Activi Non-Transit Ci Staff S ecialized Services Ba ront Visitor Center Total Table 3 Available Fundin $194,332 $15,900 $26,676 $236,908 All annual approved budgets are adjusted during the year based on actual and/or projected costs and revenues. 3-4 10/02/07, Item " Page 5 of 14 FY 07/08 BudQet Deficit MTS was notified by SANDAG that both TransNet and TDA transit funds had been over projected. The result is $9.2 million less than expected. CVT's operating funds are programmed through the MTS budget process. MTS staff has taken steps to address this shortfall. Across-the-board budget reductions will affect all operators. MTS staff has informed Transit staff that CVT's share of this reduction is $320,000 for FY 07/08. Although MTS has not officially asked Transit staff to reduce our budget, as a prelude, City Transit staff has identified budget line item for reductions. The Administration and Finance Departments have been informed of this pending reduction. If reductions are implemented, Council has the option to use prior-year TDA Unallocated funds to mitigate the impact on the General Fund. TDA UNALLOCA TED FUNDS Part of the terms of the transit financing consolidation permitted the respective agencies to keep control of any unallocated balance and capital reserves. These funds can be used for a variety of transit projects or placed in a discretionary fund for future opportunities. The City's current unspent and uncommitted unallocated transit funds total $879,349. These funds are available to the City to spend on Transit related capital projects and/or operations. Table 4 Unallocated TDA Funds Soending Plan Total Funds Available Notes Unallocated TDA Reserves $510,510 Capital Reserve Account - Southwestern College $50,000 Drivewav Upqrades Other Credits $318,839 Balance @ the City of I Chula Vista Total TDA Funds Available -0 ..$879,349 " FEDERALLY FUNDED CAPITAL PROJECTS Proiects The funding consolidation allows the City to participate in available Federal Transit Administration (FTA) capital fund programs. City Transit staff has submitted various capital project funding requests to MTS. The Capital projects committee, composed of staff from the various transit agencies, then ranks these requests. The requests are ranked according to: safety, replacement value, operating cost benefit, travel time savings and customer benefit. 3-5 The installation of security cameras at all City of Chula Vista Transit Centers was a joint project with MTS, CV Police Department (CVPD) and Public WorksfTransit Division. This project was completed during the first quarter of FY 06/07. Cameras have a direct monitoring link to Trolley security and the CVPD. Cameras were installed at all Chula Vista Transit Centers (Trolley Stations). The City contributed $250,000 of its FTA Capital funds allocation. An additional $5,000 will be contributed for signage at all Transit Centers to let people know about the surveillance cameras. CCTV Cameras FTA Grant Amount - $250,000 Transit Road Supervisor Vehicles FTA Grant Amount - $77,000 One van and two sedans were added to the non-revenue fleet. One sedan was transferred to the Transit Contractor's road supervision division. The City's Transit staff will use the other sedan for route monitoring and field work. The van was specified with accessible components to assist in the transportation of riders with disabilities. The van will improve customer service to the disabled in case of any accessibility problems with our regular bus fleet. Solar Lighting and Bus Stop Improvements FTA Grant Amount - $150,000 "':/ 10/02/07, Item .) Page 6 of 14 .,. .. lo' tr~. This Property prOl" Surveillance Cameras Currently Transit staff is working on a bus stop solar lighting/transit furniture project. The purpose is to improve customer amenities at bus stops and increase security. MTS is currently working on a similar project. Transit staff will participate in the MTS request for proposals process with the option to participate or withdraw based on the results of the proposals submitted. Pilot Project - Bus Stop with Solar Lighting (E Street and 4th Avenue) 3-6 10/02/07, Item 3 Page 7 of 14 BUS STOPS FACILITIES & MAINTENANCE Transit staff continues its project to upgrade existing transit facilities in all areas of the City. Upgrade priority is given to requests by citizens, improved wheelchair access and high ridership bus stops. In addition to the Federal Transit Capital funds, City Transit staff has used over $200,000 in developer fees to install and upgrade transit facilities in the Eastlake and Otay Ranch areas of the City. City Transit staff has coordinated with the Planning and General Services Departments in the creation of Developer transit capital deposit accounts. The Developers deposit an estimated amount of monies based on' future transit services in their respective areas. Bus Stop Maintenance Transit staff has tried to be responsive to the community by addressing issues related to trash, graffiti, and weed abatement at or near our bus stops. Transit funds half the salary of a Public Works Senior Maintenance Worker to respond to bus stop maintenance issues. In our efforts to be pro-active, the Transit Division continues to work with MTS and volunteers for bus stop maintenance and clean up services. The acquisition of a Street Sweeper with Transit funds in 2005 is contributing to the maintenance of the City's transit centers. A noticeable improvement to the aesthetics of the transit centers, which are located at critical gateways to the City, has been made. OPERATIONS The City Of Chula Vista's Department of Public Works, Transit Division, manages CVT. Three full-time City employees, the Transit Manager, the Transit Operations Coordinator, and an Administrative Technician administer and manage the transit system. The Department of Public Works and Transit Division also share one full-time employee: a Senior Maintenance Worker. Transit also employees a part-time Intern staff person to help monitor customer service and performance of our Transit Contractor (ghost-rider type program). Other City staff provide additional support on an as-needed basis. City Transit staff duties and responsibilities include: recommending service plans, schedule adjustments, contract monitoring (operational and maintenance), community relations, budget preparation and monitoring, funds programming, transit facilities monitoring (bus stops, shelters, buildings), regional coordination and operations/capital procurements. Some tasks are coordinated with MTS. The actual operation of CVT is privatized and operated by Veolia Transportation Services, Inc. As mentioned in the "Significant Events" section, the current transportation services were procured jointly with MTS, with MTS awarding the contract. The Transit Contractor is responsible for the daily operations of the 3-7 10/02/07, Item "7 Page 8 of 14 system and the maintenance of the fleet. All the personnel associated with the direct operations of CVT are employees of the Contractor; i.e. management, road supervisors, mechanics, and bus operators. Veolia employs approximately 96 Full-Time Equivalent employees. The contractor is compensated monthly, based on the number of Revenue Miles operated. Route Descriptions As mentioned previously, the COA plan for Chula Vista was implemented in September 2006. Both City Transit staff and MTS Planning staff collaborated in the preliminary planning and final service change recommendations. Chula Vista Transit has experienced positive results with the COA. Total rideship, 3,357,668 in FY 06/07 increased 2.55% over FY 05/06. Unproductive routes were eliminated, some routes were consolidated, and service was added to the most productive routes. Table 5 summarizes CVT routes presently operated and the routes eliminated: CHULA VISTA TRANSIT ROUTES Route Description COAIMPACT Comments 701 Serves the H Street Trolley Station and the Palomar Minor Route Modifications. Route now serves most of Trolley Station via F Street, Hilltop Drive and Main Hilltop Drive Street Frequency was increased from 30 minutes to every 15 minutes 702 Served the H Street Trolley Station and the Palomar Route Eliminated Combined with new Trolley Station via 4'" A venue, 2"d Street, Melrose Route 704 Avenue and Palomar Street 703 Served the H Street Trolley Station and the Palomar Route Eliminated Combined with new Trolley Station via 3'd A venue, J Street, Crest Street, Route 704 Oleander Avenue and Orange Avenue 704 Serves the BayfronUE Street Trolley Station and Major Route Modifications Combination of Routes Palomar Street Trolley Station via E Street, 4th Avenue, 702, 703 and former 704 Naples Avenue, Medical Center Drive, Brandywine Frequency was increased Avenue and Orange Avenue from 30 minutes to every 15 minutes 705 Serves the BayfronUE Street Trolley Station and Plaza Minor Modifications Route alignment remained Bonita via E Street, Bonita Road. Limited trippers the same provided to Southwestern Colleae bv Route 705A 706 "Downtowner", was a clockwise loop route serving Route Eliminated MTS Route 929 serves the H Street Troll71 Station and business district via the 706 service area at 4th Avenue and 3' Avenue 15 minute frequency 706A "Downtowner" was a counterclockwise loop route. . Route Eliminated MTS Route 929 serves serving the Bayfront Trolley Station. the Chula Vista the 706A service area at Marina, KOA Campgrounds and the Chula Vista 15 minute frequency downtown business district 707 Served the H Street Trolley Station, Sharp Chula Route Eliminated Service area is now Vista Medical Center and Rancho Del Rey Plaza via served by Routes 704 East H Street, Paseo Ranchero, and Paseo Ladera and 709 707 Serves Otay Ranch Town Center and Southwestern New Route This is a community based College via Eastlake Parkway, Lane Avenue, Proctor route that serves the new Valley Road and E. H Street developments of eastern Chula Vista Table 5 3-8 10102/07, Item :;. Page 9 of 14 709 Serves the H Street Trolley Station, Southwestern Minor Modifications College, and Otay Ranch Town Center via H Street, E. Palomar (Otay Ranch Village 5), Olympic Parkway and Frequency was increased Eastlake Parkway. This Route also provides express from 30 minutes to every , . 15 minutes service between Southwestern College and H Street Tiolley Station on a limited basis. The Eastlake and Rolling Hills area is served on a limited basis by an extension of Route 709. 711 Served Plaza Bonita Shopping Center, Route Eliminated Worst petforming CVT SflUthwestern College and Eastlake via Bonita Mesa route Road, Bonita Road, Central Avenue, Corral Canyon Road, East H Street and Otav Lakes Road 712 Serves the Palomar Trolley Station and Southwestern Major Modification Route was extended east College via East Palomar Street, and La Media Road. on E. Palomar to Limited "express" buses serve Southwestern College Frequency was increased Southwestern College d~ring the school peak times from 30 minutes to every from its former terminal at I 15 minutes Sharp Medical Center, Operational Statistics The COA changes have made it difficult to compare year-to-year and route-by- route statistics. Statistical comparisons will be conducted on annual results for the system. The statistics for the following routes, 701, 709 and 712, which remained relatively unchanged have been compared to last fiscal year. FY 06/07 had the second highest ridership total in CVT history, only 2,747 riders less than highest total in FY 00/01. Additionally fare revenue collected was the highest in CVT history. Annual Statistics 05-06 06-07 % Chanae Revenue Ridershio 2,322,662 2,418,189 4.11% Total Ridershio 3,274,136 3,357,668 2.55% Revenue Miles 1,404,103 1,325,061 -5.63% Revenue Hours 110,512 117,512 5.95% Passenqers oer Rev. Mile 2.33 2.53 8.67% Passenaersl Rev. Hour 29.52 28.57 -3.21% Ooeratina Cost $6,556,143 $6,404,013 -2.32% Fare Revenue $2,520,788 $2,573,474 2.09% Operating $2.002 $1.908 -4.69% Cost/ Passenaer Operatinq Cost/Mile $4.669 $4.835 3.56% Avg. Fare $0.770 $0.766 -0.52% Revenue/Passenaer Subsidv/Passenaer $1.232 $1.142 -7.31% Farebox Recoverv Ratio 38.45% 40.16% 4.45% 3-9 10/02/07, Item ~5 Page 10 of 14 Route Statistics Route 701 05-06 06-07 % Chanae Revenue Ridership 366,062 465,936 27.28% Total Ridership 517,688 639,617 23.55% Revenue Miles 227,241 270,005 18.82% Revenue Hours 19,018 26,216 37.85% Passengers per Rev. Mile 2.28 2.37 3.98% Passengers/ Rev. Hour 27.22 24.40 -10.37% Route 709 05-06 06-07 % Change Revenue Ridership 568,218 694,070 22.15% Total Ridership 829,357 995,385 20.02% Revenue Miles 309,741 337,793 9.96% Revenue Hours 21,099 28,909 37.01% Passengers per Rev. Mile 2.68 2.95 10.05% Passenqers/ Rev. Hour 39.31 34.43 -12.40% Route 712 05-06 06-07 % Chanae Revenue Ridership 137,987 538,577 290.31% Total Ridership 191,153 728,020 280.86% Revenue Miles 66,020 251,474 280.91 % Revenue Hours . 6,552 23,820 263.56% Passengers per Rev. Mile 2.90 2.90 0.00% Passenqers/ Rev. Hour 29.17 30.56 4.76% 3-10 -.;: 10/02/07, Item ~ Page 11 of 14 Transit Contractor (Veolia Transportation Services, Inc.) Fiscal year 06/07 was Veolia Transportation's fifth and final year as the City's transit contractor. City Transit staff worked with Veolia as an equal partner in the delivery of a safe, reliable, efficient and cost effective public transit service to the visitors and residents of Chula Vista. We emphasize to Veolia that their employees provide and represent a City service that is to be delivered with the highest level of professionalism. The following is a list of accomplishments over the last five-years by transit as part of this team effort: Table 6 AccomDlishment Description Performance .:. On-Time Performance Regional Goal 90.0% improved from 88.44% to 98.85% (excludes events out of operator's control) .:. Trip Completion - 99.93% Regional Goal 99.8% .:. Total Miles per Road Call- Industry Standard 9-12K Miles per 19,490 Roadcall .:. ADA Bus Stop Call-Outs improved from 80.18% to 91.11% .:. $697K in savings Effective assignment of maintenance personnel resources Stand-By Buses To better serve our riders Stand-By buses were stationed at the H Street Transit Center, Palomar Transit Center and at Southwestern College to meet passenger peak-load demands. Stand-By buses can quickly respond to service qualitv issues. Bus Roadeo Initiated the Annual Bus Roadeo. City has hosted the Roadeo at the I Public Works Center for the last 4 vears. TransitlMaintenance Veolia's maintenance auditors designated the Transit Maintenance Shop ShoD as a "Maintenance Center of Excellence". 3-11 10/02/07, Item ':l., Page 12 of 14 Transit staff continued to emphasize the highest standards in the delivery of service. The customer service based Rider1ST orientation program created by City Transit staff is presented to all Veolia employees. Rider1ST emphasizes the importance of providing the highest quality of service to our transit users. Rider1ST elevates the word "PUBLIC" in "Public Transit" and connects the word "SERVICE" to 'Transit". "Public Transit" is a Public Service. All new Veolia employees are made aware of the "Human Element" connected to the service they provide to our community. The following bullet points summarize some of the main topics presented: · Public Service · Human Element of Service · Serving our Riders rather than Processing Them · Bus Operators connect the Service to the Rider · Not Only Meet, but Exceed Our Riders' Expectations · Emphasis on "Exceptional Service" · Bus Operators have the Responsibility to Make Things Better for the Riders · Make the City's Values their Own: Professionalism, Accountability, Respect, Teamwork, and Integrity · "Riders' Needs -----. CVT Makes the Connection" Rider1ST _.~' ,..-:of;;J;. .~,' ,I CRjderlST AWARD @ lllIII!I'llIl2D P=tedro Frederick ROdriguez In P..x"gui,i"""fR..o:p'''':''''''''1I U,u.loV.."", Ir......... IlI:_U'J~",j<,., t.C Our f'o.u<-nll<:n '~__,..."o..._,L."..__~ ;~'''''"'r~o(n '~...--__r -~~ ~ The City's Transit Manager conducts the Rider1ST presentations. All Veolia employees attended the first session and consequently all new employees are presented the Rider1ST program. Organized Labor Activities On Thursday, February 1, 2007 Veolia employees voted to decertify their union membership. The employees had twice voted down the labor contracts negotiated between the Amalgamated Transit Union, Local 1309, and Veolia management. TRANSIT RELATED CAPITAL ASSETS Vehicles The Table below shows the current CVT bus fleet. The complete transition of the fleet from Diesel to CNG should be completed within the next four years. 3-12 10/02/07, Item ..., .I Page 13 of 14 Table 7 CVT VEHICLE FLEET INVENTORY Manufacturer Model Yr Quantitv Lenath 1Ft) Fuel Status EI Dorado 2005 6 30 CNG Active New Fiver 2001 10 40 CNG Active New Fiver 2000 15 40 CNG Active New Flyer 2000 2 40 Diesel Reassigned from National City I Transit Gilliq' 1995 2 35 Diesel Active GiIIiC 2001 1 35 Diesel Active Orion 1991 2 35 Diesel Active (1 l/Out-of-Service (1) I Total 38 The CNG buses are owned by MTS and leased to the City for one dollar a year per bus via an agreement approved by Council on January 12, 1999. Major Capital Fixed Assets Public Works Center - Transit 0 Using the City's Transit Development Act (TDA) reserves, CVT contributed $7.8 million dollars to the construction of the new, fully equipped Public WorkslTransit Maintenance Yard at 1800 Maxwell Road. Bayfront/E Street Visitor Information Center The City's Public Information and Transit personnel manage the BayfrontlE Street Visitor Information Center (BVIC). This facility was built in cooperation with the County of San Diego to better serve both the visiting public and permanent residents. The City contributed $3.4 million toward the construction of this facility. Regional TDA funds are allocated for the operation and maintenance of the BVIC. The City's responsibilities include: . Administration of visitor information center leases . Operation and maintenance of the Information Center and grounds . Administer portion of the budget Southwestern College Transit Stop (SWCTS) The SWCTS was built in 1995 by the County of San Diego with the City agreeing to the responsibility for major maintenance and repairs. Transit staff ensures the City's maintenance responsibilities are met. 3-13 10/02/07, Item , "3 Page 14 of 14 CONCLUSION "The next couple of years will be very challenging, for the COA will affect the travel patterns of CVT riders. It is our analysis that our riders will adjust to the route changes and will benefit from the increase in service frequency." The positive ridership numbers have made Transit staff's statement (above) very insightful. City Transit staff will continue to work closely with MTS and SANDAG staff to increase services in the new developing areas of Chula Vista where funding is available. DECISION MAKER CONFLICT Not Applicable Staff has reviewed the decision contemplated by this action and has determined that it is not site specific and consequently the 500 foot rule found in California Code of Regulations section 18704.2(a)(1) is not applicable to this decision. FISCAL IMPACT CVT operations and capital programming contains no General Fund contribution. The CVT's operating and capital programming costs are funded by MTS Consolidated TDA Article 4.0 funds and Federal Transit Administration 5307 funds. All City Staff costs are reimbursed by the MTS funds. ATTACHMENTS Graphs: 1. Total Ridership by Fiscal Year 2. Total Ridership by Month 3. FY 07 Costs vs. Revenues 4. FY 07 Fare Recovery Ratios 5. Natural Gas Cost per Therm @ Meter 6. Compressed Natural Gas Cost per Therm @ Dispenser 7. FY 07 Compressed Natural Gas Gallon Equivalent Cost Prepared by: Andy Trujillo - Transit Manager, Department of Public Works, Transit Division 3-14 Appendix Department of Public Works Transit Division Graphs E;xhibit 1 - Graph demonstrates ridership for the last 13 fiscal years. Note ridership downtrend after FY 00/01. This is how significant the effect of the terrorist act of 9/11 I was on ridership. It took up to FY 05/06 for ridership to rebound. I Exhibit 2 - Graph demonstrates total ridership by month for the last 8 years. After the ir),plementation of the Comprehensive Operation Analysis plan, only the month of December had lower ridership that the previous year. I Exhibit 3 & 4 - The blue shaded area is the subsidy required to operate the transit system. The fare recovery ratio is the percentage of the costs covered by the fares tollected, fares divided by costs. I Exhibit 5 - Graph demonstrates the cost of natural gas for our bus fleet at the inlet. The cost of natural gas remained relatively steady compared to the major fluctuation in r 05/06. Exhibit 6 - Graph displays the fully loaded cost of natural gas at the dispenser. The rate includes all the costs associated with the compression of the natural gas: commodity, electricity, maintenance & capital replacement. I Exhibit 7 - Graph displays a comparison of the use cost of compressed natural gas (CNG) versus a gallon equivalent of diesel/gasoline. The red bars represent the cost of CNG. 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EI ~ '~I ,t:: ;w vA.. :Cl :0 0 i+i f.8 'E <? ..... i Q) !.c ~ ~0 <VI a: \>' "@I ,01 ~v il OS , ~(ft- :::~ ~ ~~---- ~-- - Mayor and City Council City Of Chula Vista 276 Fourth Avenue Chula Vista, Ca 91910 619.691.5044 - 619.476.5379 Fax MEMO ellY OF CHULA VISTA September 27,2007 RE: ~~~_tJty City Clerk Jennifer Quijano, Constituent Services Manage(j(f- Youth Action Council ~~V-ol TO: FROM: Mayor Cox would like to recommend Johnny Flores for appointment as Ex-Officio to the newly established Youth Action Council. Please place Johnny's name on the October 2, 2007 Council agenda for ratification and schedule the oath of office for the October 9, 2007 Council agenda. Thank you. cc: Mayor Cox ~/ r '0 > , , "--" '- I J {-~.t''t-\_ \./~; ~, "i' , , Ir" I,' ," ~ . ..'; '. I - i f Chula Vista Municipal Code Title 5- Business Licenses, Taxes and Regulations [proposed] Chapter 5,66- Signature Gatherers and Petition Circulators 5,66,010 5,66,020 5,66,030 5,66,040 5,66,050 5,66,060 5,66,070 5,66,080 5,66,090 5,66,100 5,66,110 5,66,120 5.66.010 5.66.020 Definitions. Purpose and Intent. License Required. License Application- Solicitors and Employers. Grounds for Denial. Solicitor Possession of License Certificate, Violations. Employment of Persons Not Possessing License Prohibited. Duties of the Clerk. Penalty. Application Time and Renewal, License Fees. Definitions. A. B- e. D. E, "Signature" includes that which is defined in CA Elections Code 9 354.5, "City Measure" includes that which is defined in CA Elections Code 9 306. ''Municipal Election" includes that which is defined in CA Elections Code 9 330. "Residence" includes that which is defined in CA Elections Code 9 349, "Voter" includes that which is defmed in CA Elections Code 9359, Purpose and Intent. In addition to municipal revenue raising and general regulatory purposes, this chapter shall be read consistent with California Elections Code provisions, including but not limited to Sections 9209, 9022, and 104, The City of Chula Vista has an interest in preventing elections and ballot fraud and has an interest in enforcing California Elections Code 9 9209 to ensure that a circulator is a voter or is qualified to register as a voter of the city, and shall state his or her residence address at the time of execution of the declaration, 5.66.030 License Required. Any person who receives any compensation, including but not limited to monetary pay, rent reimburs=ent, or in kind services, for engaging in, supervising, =ploying, or being involved in gathering signatures and/or circulating petitions for any municipal election and/or any city measure must apply for and receive a business tax license from the city prior to engaging in, supervising, =ploying, or being involved in gathering signatures and/or circulating petitions for any municipal election and/or any city measure. 5.66.040 License Application- Solicitors and Employers. A. Any petition circulator and/or signature gatherer who solicits signatures and who is required to apply for and receive a business tax license in accordance with this chapter shall provide the city upon application valid proof of qualification to register as a voter of the city. Upon application, valid verification of qualification to register as a voter of the city shall be established by the applicant's residence address, and all applicants shall provide the city with his or her residence address upon application. B. Any petition circulator and/or signature gatherer (I) who compensates a person who solicits signatures and (2) who is required to apply for and receive a business tax license in accordance with this chapter shall provide the city upon application the full names and residence addresses of all compensated persons who solicit signatures. 5.66.050 Grounds for Denial. Any applicant and/or application under this chapter shall be denied for failure to provide valid proof of residence, within the city limits at the time of application, of any and all compensated signature solicitors. 5.66.060 Solicitor Possession of License Certificate. Any person who solicits signatures and who is required to apply for and receive a business tax license under this chapter shall keep on his or her person, at all times while engaged in soliciting signatures, (l) the original business tax license certificate, or a true and accurate copy of the business tax license certificate, and (2) personal identification evidencing the solicitor is the person named on the business tax license certificate. The solicitor shall produce his or her license certificate and personal identification upon reasonable request to do so. 5.66.070 Violations. Any person who receives any compensation, including but not limited to monetary pay, rent reimburs=ent, or in kind services, for engaging in, supervising, =ploying, or being involved in gathering signatures and/or circulating petitions for any city election and/or any city measure without first applying for and receiving a business tax license from the city consistent with this chapter is in violation of this chapter. 5.66.080 Employment of Persons Not Possessing License Prohibited. Any person who =ploys and/or compensates any other person in violation of this chapter is in violation of this chapter and subject to the same penalties as the violating employee, including voided signatures and petitions consistent with this chapter. 5.66.090 Duties of the Clerk At the time any person who submits to the city clerk any signatnre(s) for any municipal election and/or any city measure, the person who solicited the signature(s) shall provide the city clerk with identification sufficient to establish compliance with California Elections Code section 9209. 5.66.100 Penalty. Any person who is in violation of this chapter will be subject to a fine of $5 per signature and/or $100 per petition, not to exceed $500, and any signatures gathered by any violator of this chapter and/or any petitions circulated by any violator of this chapter, as a result of or during any violation of this chapter, shall be voided entirely by the city. 5.66.110 Application Time and Renewal. All applications will remain in effect for only 3 months on a quarterly basis, and applications shall not be automatically renewed. Applications will be granted by the city on a quarterly basis consistent with the calendar year, starting January I and ending December 31. 5.66.120 License Fees. License fees shall be paid by the applicant upon application and shall be paid quarterly upon each application period. The license fee shall be $IO.OO/quarter/person engaging in, involved in, supervising, and/or employing petition circulation and/or signatnre gathering. Page 2 of2 West!aw. Page I West's Ann.Cal.Elec.Code Ii 9209 f> Effective: January 01, 2002 WEST'S ANNOTATED CALIFORNIA CODES ELECTIONS CODE DIVISION 9. MEASURES SUBMITTED TO THE VOTERS CHAPTER 3. MUNICIPAL ELECTIONS ARTICLE l.lNlTlATlVE ..!i 9209. Declaration Each section shall have attached thereto the declaration of the person soliciting the signatures. This declaration shall be substantially in the same form as set forth in Section 9022, except that the declaration shall declare that the circulator is a voter or is qualified to register as a voter of the city, and shall state his or her residence ad- dress at the time of the execution of the declaration. Current through Ch. 255 of 2007 Reg.Sess. urgency legislation @ 2007 Thomson/W est END OF DOCUMENT @2007Thomson/West.NoClaimtoOrig. US Gov. Works.