HomeMy WebLinkAboutReso 2025-163RESOLUTION NO. 2025-163
RESOLUTION OF THE CITY COUNCIL OF THE CITY OF
CHULA VISTA REVISING CITY COUNCIL POLICIES 100-01
CITY IDENTIFICATION PROGRAM: USE OF SEAL AND
LOGO AND 840-04 PUBLIC VENDING MACHINES IN CITY
FACILITIES
WHEREAS, City Council policies are the official description of a City procedure, policy,
or practice; and
WHEREAS, the City is in the process of reviewing City Council policies to identify which
ones need revisions and which ones can be rescinded; and
WHEREAS, first adopted in 1985, Council Policy 100-01 City Identification Program: Use
of Seal and Logo was approved to provide guidelines for consistent and authorized uses of the
City’s official seal and logo, which serve as symbols of the City’s authority, integrity, and unified
identity; and
WHEREAS, the City Council desires to update Council Policy 100-01 City Identification
Program: Use of Seal and Logo, attached hereto as Exhibit 1, to ensure clarity of guidelines,
consistency in application across City departments, and continued protection of the City’s official
marks; and
WHEREAS, first adopted in 2006, Council Policy 840-04 Public Vending Machines in
City Facilities was approved to establish nutritional standards for food and beverages sold in public
vending machines located in City facilities, supporting the City’s interest in public health; and
WHEREAS, the City Council desires to update Council Policy 840-04 Public Vending
Machines in City Facilities, attached hereto as Exhibit 2, to improve clarity of nutritional
guidelines, ensure alignment with updated state standards, and promote healthier options for the
community.
NOW, THEREFORE, BE IT RESOLVED by the City Council of the City of Chula Vista,
that it approves revised Council Policies 100-01 City Identification Program: Use of Seal and Logo
and 840-04 Public Vending Machines in City Facilities, attached hereto as Exhibits 1 and 2,
respectively, in the forms presented, with such minor modifications as may be required or
approved by the City Attorney.
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Resolution No. 2025-163
Page No. 2
Presented by Approved as to form by
Courtney Chase Marco A. Verdugo
Deputy City Manager City Attorney
PASSED, APPROVED, and ADOPTED by the City Council of the City of Chula Vista,
California, this 23rd day of September 2025 by the following vote:
AYES: Councilmembers: Chavez, Fernandez, Inzunza, Preciado, and McCann
NAYS: Councilmembers: None
ABSENT: Councilmembers: None
John McCann, Mayor
ATTEST:
Kerry K. Bigelow, MMC, City Clerk
STATE OF CALIFORNIA )
COUNTY OF SAN DIEGO )
CITY OF CHULA VISTA )
I, Kerry K. Bigelow, City Clerk of Chula Vista, California, do hereby certify that the foregoing
Resolution No. 2025-163 was duly passed, approved, and adopted by the City Council at a regular
meeting of the Chula Vista City Council held on the 23rd day of September 2025.
Executed this 23rd day of September 2025.
Kerry K. Bigelow, MMC, City Clerk
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Exhibit 1
CITY COUNCIL POLICIES
POLICY NAME:POLICY NUMBER:
Effective Date: Last Revised Date:
Status:Page:
I. BACKGROUND
On August 6, 1985, the City Council adopted a new City seal and a new City logo. On September 13, 2005, the City
Council approved an acceptable alternative version of the City logo to accommodate horizontal layouts. These
symbols of the City form the basis for a comprehensive identification program, which includes consistent use of the
City’s seal and logos. The identification program is intended to present a unified, positive impression that is readily
recognizable.
Proper implementation of the City’s identification program should eliminate uncoordinated or unauthorized
representations of the City, such as various graphic symbols, designs, layouts, and colors.
A “Graphic Standards” handbook provides detailed information on the proper use of both versions of the logo. The
City Manager or their designee will update the Graphic Standards handbook as needed to maintain the integrity of the
City’s identification program.
The City Seal is a symbol of the City's authority and integrity. Its use must be strictly controlled to maintain its sanctity
and ensure it represents the official actions and interests of the City. By law, the City Seal is maintained by the City
Clerk as part of the official duties and responsibilities of the office (California Government Code section 40801 and
Chula Vista Charter section 502). The City Seal serves as an official mark of the city and is used to authenticate and
validate official documents, such as resolutions, ordinances, contracts, and other legal and administrative documents.
The City Clerk’s role in maintaining the seal ensures that it is used properly and consistently in accordance with the
city's rules and legal requirements. By keeping the seal in their possession, the City Clerk ensures its security and
proper use, and that it is not misused or forged. This responsibility is part of the City Clerk’s broader role in maintaining
public records and ensuring that the City’s official documents are properly handled and archived.
II. PURPOSE
The purpose of this policy is to provide guidelines for the implementation of the City’s identification program and
consistent uses of the official logos and seal.
III. POLICY
The City Council establishes the following policy concerning all uses of the City’s seal and logos:
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Exhibit 1
CITY COUNCIL POLICIES
POLICY NAME:POLICY NUMBER:
Effective Date: Last Revised Date:
Status:Page:
City Seal
1. Authorized Use
a. The City Seal shall be used exclusively for official city purposes, including but not limited to:
i. Authentication of official documents (e.g., ordinances, resolutions, contracts, and other legal instruments).
ii. Certifications of official actions by the City Council, City Manager, and other authorized officials.
iii. Correspondence, proclamations, and other documents that require formal recognition of the City’s
authority.
b. The City Seal may also be used for:
i. Apparel: Official clothing provided for the exclusive use of elected officials, executive staff, and staff
assigned to elected offices, including but not limited to jackets, shirts, and other items worn at official
functions or events.
ii. Business Cards: Business cards for elected and appointed officials, where the Seal is used to represent the
official capacity of the individual.
iii. City Stationery: Letterheads, envelopes, and other official City stationery for use in correspondence and
communications that are conducted in the official capacity of the City.
c. Except as otherwise expressly provided in this policy, the City Seal may only be affixed to documents by the
City Clerk, or other individuals expressly authorized by the City Clerk, in accordance with this policy.
2. Prohibited Use and Alteration
a. The City Seal may not be used for any unofficial, personal, or commercial purposes.
b. The official City Seal graphic files must not be altered, modified, or edited in any way. This includes changes
to the proportions, colors, design elements, or text of the Seal. The City Seal must remain intact and
unmodified in its original form for all official uses.
c. Unauthorized use of the City Seal on materials, communications, or events that do not serve the interests of
the City or its government functions is prohibited.
3. Exceptions
a. Exceptions to the allowable use of the City Seal may be granted under specific circumstances. All requests
for exceptions must be submitted in writing to the City Clerk, detailing the purpose and intended use of the
City Seal. The City Clerk will review and seek approval from the City Council or City Manager before
granting an exception.
City Logo
1. Authorized Use
a. Except for specific ceremonial uses of the City Seal, the City logos will be the sole identifying symbol used
on official City stationery, signage, vehicles, and other items appropriate for City identification.
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Exhibit 1
CITY COUNCIL POLICIES
POLICY NAME:POLICY NUMBER:
Effective Date: Last Revised Date:
Status:Page:
b. The City logo must be the primary visual identifier for the City in all materials, replacing the use of the City
Seal in most contexts, with the exception of ceremonial uses and other uses provided for in this policy.
2. Consistency in Logo Usage
a. Use of the logos will be consistent Citywide, including size, associated typeface styles, layout, colors, and all
other related design elements, as indicated in the handbook.
b. The logo must always be in accordance with the standards outlined in the Graphic Standards Handbook to
preserve its visual integrity.
3. Use for City Departments and Divisions
a. The City logo may be used to identify specific City departments, divisions, etc., using a standardized format
and typeface outlined in the Graphic Standards Handbook.
b. Departments must use the approved standard City logo. Any request for a department-specific logo must be
submitted to the Communications Division for City Manager’s review and approval. Departments are not
authorized to create or use logos outside of this process.
4. Approval Process
a. All proposed uses of the logos will require approval by the City Manager or their designee before
implementation. Individual business cards, City stationery, signage and all other materials
containing the logos and seal must conform to the standards of the identification program.
Copyright Protection
1. The City Attorney will secure and maintain current copyrights for the logos and seal to protect the City from
unauthorized use. The City logo copyright was obtained on June 6, 2017, renewed on December 7, 2023, and in
effect until December 2027.
HISTORY
DATE ACTION RESOLUTION NO.
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Exhibit 2
CITY COUNCIL POLICIES
POLICY NAME:POLICY NUMBER:
Effective Date: Last Revised Date:
Status:Page:
I. PURPOSE
It is the goal of the City of Chula Vista and in the interest of public health to provide healthy options in all
public vending machines located in City of Chula Vista facilities including, but not limited to, parks,
community centers, gymnasiums, libraries and any other City of Chula Vista building, structure or
complex.
The purpose of this policy is to establish nutritional standards for the food and drinks that are appropriate
for vending to the public at City of Chula Vista facilities and set guidelines for vendors to stock machines.
The nutrition standards are based on standards set by California SB 19, the Pupil Nutrition, Health, And
Achievement Act of 2001, SB 12, the School Nutrition Standards, and recommendations from the San
Diego Regional Nutrition Network and Healthy Eating, Active Communities, an initiative of the California
Endowment.
II. POLICY
All public vending machines at any City of Chula Vista facility shall meet the following nutrition
standards.
1. Beverages: 50% of all Beverages in each vending machine shall meet the criteria in Section A.
a. Beverages offered in each vending machine shall be one or a combination of the following:
i. Unsweetened, still, and sparkling flavored and unflavored waters
ii. Low-fat and non-fat dairy and non-dairy milk, both sweetened and unsweetened. Items
must be 150 calories or less per package
iii. Fruit juice that is at least 50% juice with no added sweetener that is 150 calories or less per
package
iv. Vegetable juice or fruit-vegetable juice blends that are 100% juice with no added
sweeteners. These juices should be 150 calories or less per package and have 150
milligrams or less of sodium
v. Zero-calorie sweetened beverages (excluding energy drinks and drinks with more than 150
milligrams of sodium per package
vi. Lightly sweetened beverages
vii. Unsweetened coffee, tea, and coconut water
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Exhibit 2
CITY COUNCIL POLICIES
POLICY NAME:POLICY NUMBER:
Effective Date: Last Revised Date:
Status:Page:
2. Snacks/Foods: 50% of all snacks/foods offered in each vending machine shall meet all the criteria in
Section A:
a. Criteria per individual package:
i. No more than 250 calories
ii. No more than 35% of calories from fat with the exception of nuts and seeds; snack mixes
and other foods of which nuts are a part of must meet the 35% standard
iii. No more than 10 grams of fat, of which no more than 3 grams of saturated fat and 0 grams
of trans fat
iv. No more than 230 mg of sodium per serving
v. No more than 20 grams of sugar per serving
b. At least one item meeting the snack criteria in each vending machine shall also meet the FDA
definition of “low sodium" (less than 140 mg per serving)
c. It is recommended that vending machines have items that contain at least 2 grams of dietary fiber
d. It is recommended that snack foods do not contain trans fats added during processing
(hydrogenated oils and partially hydrogenated oils)
III. PROCEDURE
The nutrition standards shall apply as follows:
1. Facilities
All public and employee vending machines in City of Chula Vista facilities.
2. Implementation
The policy shall be implemented not later than 90 days from the date hereof and enforced by contract
administrator and/or their designee.
HISTORY
DATE ACTION RESOLUTION NO.
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