HomeMy WebLinkAboutItem 09
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March 26, 2019 File ID: 19-0177
TITLE
RESOLUTION OF THE CITY COUNCIL OF THE CITY OF CHULA VISTA APPROVING AN AGREEMENT WITH
HDL COMPANIES TO PROVIDE COMMERCIAL CANNABIS APPLICATION REVIEW SERVICES; WAIVING
CITY’S CONSULTANT SELECTION PROCESS IN CONNECTION WITH SAME; APPROPRIATING $539,500 OUT
OF THE GENERAL FUND, NON-DEPARTMENTAL, TO FUND THE AGREEMENT; AND AUTHORIZING THE
CITY MANAGER TO FINALIZE AND EXECUTE THE FORMAL CONTRACT WITH HDL COMPANIES ON
BEHALF OF THE CITY.
RECOMMENDED ACTION
Council adopt the resolution.
SUMMARY
In March 2018, the Chula Vista City Council approved the adoption of an ordinance permitting, licensing,
and regulating cannabis businesses in the City of Chula Vista. This resolution is for the retaining of HdL
Companies to provide cannabis management services for the City of Chula Vista. The services provided are
to include a comprehensive process for cannabis application reviews, merit-based ranking and scoring, and
applicant interviews as requested by the City. The request for waiver of the City’s standard consultant
selection process is based upon HdL’s extensive and unique expertise in this area, experience with the City,
and timing considerations.
ENVIRONMENTAL REVIEW
The Development Services Director has reviewed the proposed activity for compliance with the California
Environmental Quality Act (CEQA) and has determined that the activity is not a “Project” in accordance
with Section 15378(b)(5) of the State CEQA Guidelines because it involves only acceptance of the Quarterly
Investment Report; therefore it is an organizational or administrative activity of government that will not
result in a direct or indirect physical change in the environment; therefore, pursuant to Section
15060(c)(3) of the State CEQA Guidelines the activity is not subject to CEQA. Thus, no environmental
review is necessary.
BOARD/COMMISSION/COMMITTEE RECOMMENDATION
Not Applicable.
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DISCUSSION
The Adult Use of Marijuana Act (AUMA), adopted by the voters of the State of California in November 2016,
decriminalized non-medicinal cannabis and established a regulatory system for non-medicinal cannabis
businesses in California. The Medicinal and Adult-Use Cannabis Regulation and Safety Act (MAUCRSA),
enacted by the California Legislature in June 2017, establish a comprehensive set of laws regulating both
individual and commercial medicinal and non-medicinal cannabis activity throughout the State of
California. Under California law, local jurisdictions are authorized to either permit or prohibit the
operation of cannabis businesses within their boundaries.
On March 6, 2018, the Chula Vista City Council approved adoption of an ordinance permitting, licensing,
and regulating cannabis businesses in the City of Chula Vista. Chula Vista Municipal Code Chapter 5.19
details the licensing, operating, and compliance regulations and guidelines for those businesses. As the City
of Chula Vista moves forward to permit, license, and fully regulate commercial cannabis activities within
the City, it is seeking to retain HdL Companies for assistance in this process.
HdL Companies has over 30 years of experience providing revenue enhancement and consulting services to
local governments in California. In addition, they have provided consulting and management services to
numerous government agencies in the cannabis application review, ranking and scoring, and applicant
interview processes. The City is seeking assistance from HdL Companies to review and score cannabis
business applications, to conduct applicant interviews, and to compile a final report, with scores and meri t-
based ranking to inform the final selection process. The agreement with HdL Companies encompasses the
following tasks.
1. Application Reviews and Initial Rankings;
2. Preparation and Interview Panel;
3. Preparation of Final Report;
4. Provide Subject Matter Expertise & Technical Support;
5. Contingency for Additional Reviews and Interviews;
6. Regulatory Compliance Reviews and Financial Audits.
The proposed services are broken down into specific line items in the cost table below.
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HdL Companies has also proposed a scope of work for compliance review and financial audit services for
when cannabis businesses have been issued licenses. Such services are not included in the proposed
agreement before council at this time and staff would come back to council before any contact for such
services would be awarded.
Waiver of Consultant Selection Process
For contract of this size and type, City’s standard procurement practices would normally require a formal
solicitation and competitive selection process. However, under CVMC Section 2.56.070.B, “The City Council
may waive the competitive bidding requirements if determined by resolution of the City Council that the
competitive bidding requirements as applied to that contract are impractical, impossible or that City
interest would be materially better served by applying a different purchasing procedure approved by the
Purchasing Agent as being consistent with good purchasing practices”. HdL’s extensive and unique
experience with Cannabis administration and more specifically cannabis application review and scoring
makes them uniquely qualified to provide these services for the City. Not only has HdL been an ongoing
consultant for the City aspects of the cannabis ordinance and rules and regulations development. Finance
staff has reviewed the rates and schedules proposed for the services and believe that they are reasonable in
comparison to other agencies and the level of effort and expertise involved in order to deliver the required
services. With applications pending, there are also timing considerations. For these reasons staff’s
recommendation is that the City Council waive the standard bidding requirements for this contract as being
impractical and find that hiring HdL Companies on the terms proposed is in the best interest of the City.
Delegating of Authority to the City Manager
A final detailed scope of work, and the terms of the proposed agreement have not yet been memorialized in
the City’s standard contract. Accordingly, this item also requests that City Council authorize and direct the
Scope of Service Objectives Estimated Cost
Objective 1: Provide review, scoring and merit-based
ranking for all commercial cannabis business application $2,500 per applicant
Objective 2: Design and prepare interview process, provide
support for interview panel, and conduct applicant
interviews (2 HdL staff)$1,000 per applicant
Objective 3: Compile all scores and prepare final report to
the City.$2,000
Objective 4: Provide up to 40 hours of subject matter
expertise and technical assistance, to be used as needed.$10,000
Objective 5: Provide a contingency for up to 15 additional
application reviews and applicant interviews, if needed.
Priced as above, per
applicant
ESTIMATE OF COSTS
Application Reviews (assumes 136 applications)$340,000
Applicant Interviews (assumes 136 applicant interviews)$136,000
Contingency (15 additional applications and interviews)$52,500
Fixed Costs $11,000
ESTIMATE OF TOTAL COSTS
Not to Exceed
$539,500
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City Manager to implement City Council approval by negotiating final terms for and executing a contract
consistent with the terms presented, in a final form approved by the City Attorney.
DECISION-MAKER CONFLICT
Staff has reviewed the decision contemplated by this action and has determined that it is not site-specific
and consequently, the real property holdings of the City Council members do not create a disqualifying real
property-related financial conflict of interest under the Political Reform Act (Cal. Gov't Code § 87100, et
seq.).
Staff is not independently aware, and has not been informed by any City Council member, of any other fact
that may constitute a basis for a decision maker conflict of interest in this matter.
CURRENT-YEAR FISCAL IMPACT
The cannabis application fees paid by prospective applicants will be utilized to pay for the application
review services provided by HdL Companies. Such fees should be adequate to offset the contract costs.
Accordingly, there is no current fiscal impact.
ONGOING FISCAL IMPACT
There is no ongoing fiscal impact.
Staff Contact: David Bilby, Director of Finance/Treasurer, Finance Department
RESOLUTION NO. 2019-***
RESOLUTION OF THE CITY COUNCIL OF THE CITY OF CHULA VISTA
APPROVING AN AGREEMENT WITH HDL COMPANIES TO PROVIDE
COMMERCIAL CANNABIS APPLICATION REVIEW SERVICES;
WAIVING CITY’S CONSULTANT SELECTION PROCESS IN
CONNECTION WITH SAME; APPROPRIATING $539,500 OUT OF THE
GENERAL FUND, NON-DEPARTMENTAL, TO FUND THE AGREEMENT;
AND AUTHORIZING THE CITY MANAGER TO FINALIZE AND EXECUTE
THE FORMAL CONTRACT WITH HDL COMPANIES ON BEHALF OF THE
CITY
WHEREAS, the Medicinal and Adult-Use Cannabis Regulation and Safety Act
(MAUCRSA), enacted by the California Legislature in June 2017, establishes a comprehensive
set of laws regulating both individual and commercial medicinal and non-medicinal cannabis
activity throughout the State of California; and
WHEREAS, the City of Chula Vista now desires to permit, license, and fully regulate
commercial cannabis activities within the City; and
WHEREAS, to this end, the City is seeking assistance from HdL Companies to provide
cannabis application review services; and
WHEREAS, HdL Companies’ extensive and unique experience with cannabis
administration and more specifically cannabis application review and scoring makes them
uniquely qualified to provide these services for the City; and
WHEREAS, finance staff has reviewed the rates and schedules proposed for the services
and believe that they are reasonable in comparison to other agencies and the level of effort and
expertise involved in order to deliver the required services; and
WHEREAS, for these reasons staff’s recommendation is that the City Council waive the
standard bidding requirements for this contract as being impractical and find that hiring HdL
Companies on the terms proposed is in the best overall interest of the City pursuant to CVMC
Section 2.56.070.B; and
WHEREAS, HdL Companies’ proposal sets forth fixed fees per task, not to exceed
$539,500; and
WHEREAS, upon City Council approval, the City Manager will work with the City
Attorney’s office to finalize a formal contract with HdL Companies on the C ity’s standard two-
party consulting agreement; and
WHEREAS, the services rendered by HdL Companies are to be paid from the application
fees collected from the cannabis business application process;
RESOLUTION NO. 2019-***
NOW, THEREFORE, BE IT RESOLVED by the City Council of the City of Chula Vista
as follows:
(1) Based upon the facts set forth above, and further presented by staff, the City Council
waives the City’s competitive bidding procedures as impractical and finds that
awarding a contract to HdL Companies on the terms presented is in the best overall
interest of the City;
(2) City Council approves an agreement HdL Companies on the terms presented and
authorizes and directs the City Manager to negotiate and finalize a formal contract
with HdL consistent with such terms in a final form approved by the City Attorney;
(3) To fund the contract City Council amends the fiscal year 2018/19 budget and
appropriates funds to the General Fund, Non-departmental, in the amount of
$539,500.
Presented by Approved as to form by
David Bilby Glen R. Googins
Director of Finance City Attorney
City of
Chula Vista
Cannabis Management Services
March 11, 2019
SUBMITTED BY
HdL Companies
120 S. State College Blvd., Ste 200
Brea, CA 92821
hdlcompanies.com
CONTACT
David McPherson
T: 714.879.5000
E: dmcpherson@hdlcompanies.com
Proposal for Cannabis Management Services
for the City of Chula Vista March 11, 2019
1
TABLE OF CONTENTS
I. LETTER OF TRANSMITTAL ........................................................................... 2
II. PROPOSED SCOPE OF SERVICES ............................................................... 3
III. COST ................................................................................................................ 6
IV. EXPERIENCE AND RESOURCES ..................................................................7
V. REFERENCES .................................................................................................13
VI. ATTACHMENTS ...............................................................................................14
Proposal for Cannabis Management Services
for the City of Chula Vista March 11, 2019
2
I. LETTER OF TRANSMITTAL
March 11, 2019
David Bilby, MSBA, CPFO
Director of Finance/Treasurer
City of Chula Vista
276 Fourth Avenue
Chula Vista, CA 91910
Re: Proposal for Cannabis Management Services
Dear Mr. BIlby,
Thank you for the opportunity to submit this proposal for cannabis management services for the
City of Chula Vista. The enclosed scope of services provides a comprehensive process for
application reviews, merit-based ranking and scoring, and applicant interviews as requested by
the City.
HdL was incorporated in 1983 and has over 30 years of experience providing revenue
enhancement and consulting services to local governments in California. HdL is a consortium
of three companies established to maximize local government revenues by providing audit,
compliance, economic development, consulting services and software products. Its audit and
consulting services include sales, use and transaction taxes, property taxes, transient occupancy
taxes, and a Cannabis Management Program. HdL’s systematic and coordinated approach to
revenue management and economic data analysis is currently being utilized by over 500
agencies in six states. The firm currently serves 49 counties, 311 cities and 132 transactions tax
districts in California.
Our knowledgeable team of professionals have more than 46 years’ combined experience in the
establishment and implementation of cannabis regulatory programs including establishing land-
use regulations, registration processes, operation regulations for cannabis facilities, staffing
plans, cost recovery, structuring cannabis business taxes and conducting compliance and
financial audits.
We look forward to the opportunity to partner with the City of Chula Vista in developing a strategy
which meets your program needs. If you have any questions or require additional information,
please feel free to contact me by email at anickerson@hdlcompanies.com or David McPherson
at dmcpherson@hdlcompanies.com or by phone at 714.879.5000.
Sincerely,
Andy Nickerson
President, HdL Companies
Proposal for Cannabis Management Services
for the City of Chula Vista March 11, 2019
3
II. PROPOSED SCOPE OF SERVICES
The City of Chula Vista is seeking assistance from HdL to review and score cannabis
business applications, to conduct applicant interviews, and to compile a final report, with
scores and merit-based ranking to inform the final selection process. This proposal provides
a fixed unit cost for each of these items, though the total cost will vary depending upon the
number of applications being reviewed and the number of applicants being interviewed. The
scope also includes additional hours for conference calls, technical assistance and subject
matter expertise, to be utilized on an as-needed basis at the City’s request.
The City has received 136 applications as of February 21st. All applications which the City
determines to be complete will be reviewed and scored by HdL. Top scoring applicants will
be invited for interviews. Reviews and interviews will each be billed on a per-unit basis.
For purposes of providing the maximum “not to exceed” amount, this proposal assumes all
136 applicants will be reviewed and interviewed, though this is unlikely to be the case. The
timeline below anticipates that no more than 60 applicants will be invited for interviews, at 5
per day. Additional interviews will extend this timeline.
Draft Timeline1
January 7 Cannabis Business Permit applications period opens
January 11 Final date for applicants to submit their application to the City
January 11 - 18 City to conduct initial screening
January 18 – March 4 Applicants given 45 to days to submit any missing information
March 8 HdL to take possession of applications
March 13 – May 10 HdL to review applications (assumes 136 applications)
May 13 HdL to report scores and ranking
May 13 – 20 City to mail pass/fail letters. Top applicants invited to interviews.
June 3 – 21 Applicant interviews to begin2
June 24 – 28 HdL compiles scores and prepares final report to Cannabis Committee
July 1 – 8 Committee to review reports and rankings
July 8 – 12 Committee to report final recommendations to City Manager
July 15 – 19 City Manager to determine licenses to be issued
1 Timeline is an estimate only and may be subject to change.
2 Assumes 60 interviews at 5 per day. Total number of days will depend on the number of applicants to be
interviewed.
Proposal for Cannabis Management Services
for the City of Chula Vista March 11, 2019
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Objective 1: Application Reviews and Initial Rankings
Applications which have been deemed complete by the City will move forward for a full review
by HdL, including scoring and merit-based ranking. Reviews shall identify both strengths and
weaknesses of each application as well as any deficiencies or areas of concern. Reviews
shall be adequately detailed to inform the subsequent interview process but shall not contain
any recommendations for approval or denial, other than a numerical score.
An applicant’s point score shall be based on their demonstrated ability to meet or exceed
minimum requirements in each category, in accordance with the scoring rubric provided in
Attachment A. Applicants must provide detailed information on how they plan to meet these
criteria. Applicants will not be allowed to submit any supplemental information to address
deficiencies noted by HdL.
Proposed actions described in the applications shall be considered binding conditions of any
resulting permit. Failure to meet or comply with any such requirements after a permit has
been granted will subject the applicants to penalties and/or revocation proceedings.
Objective 2: Preparation and Interview Panel
HdL will design and conduct an interview process for the highest scoring applicants in each
commercial cannabis permit category. The interview panel for the Selection Committee shall
be comprised of 2 of the following subject matter experts from HdL: Matt Eaton, Kami Miller,
Billie Jo Naysmith, Tim Cromartie, and Mark Lovelace. Interviews shall be one hour long,
with a half hour between to allow for reaction, discussion and note taking by the panel.
Interviews shall be scheduled for successive days, where possible, with 5 interviews per day.
Objective 3: Preparation of Final Report
HdL shall compile all scores from both the application review process (Objective 2) and the
applicant interviews (Objective 3) and shall prepare a final report for the City, which shall
inform the final determination of which applicants shall be granted permits. This final report
shall be compiled and prepared by HdL’s Cannabis Compliance Manager Matt Eaton.
Objective 4: Provide Subject Matter Expertise & Technical Support
It is anticipated that the City may need additional ongoing assistance from HdL on issues yet
to be determined. HdL shall provide up to 40 hours of general consulting in the form of
conference calls, subject matter expertise or technical assistance, to be utilized on an as-
needed basis at the City’s request.
Objective 5: Contingency for Additional Reviews and Interviews
It is possible that the City may accept additional applications for unrestricted licenses during
the term of this contract. HdL shall provide for up to 15 additional application reviews and
interviews at the same per-unit cost if requested by the City.
Proposal for Cannabis Management Services
for the City of Chula Vista March 11, 2019
5
Background Checks
HdL is qualified to provide supplemental background checks for principals and employees of
cannabis businesses as part of the application process. This service is not included as a part
of this proposal but can be provided at an additional cost of $300 per person for owners or
managers, and $150 per person for line staff. This price includes an employee identification
card designed by HdL with the City logo which will meet all the state regulation requirements.
Regulatory Compliance Reviews and Financial Audits
HdL’s Cannabis Management Team has over 26 years combined experience conducting
approximately 16,000 cannabis compliance inspections, financial audits and investigations
in Colorado, California and Nevada. HdL can provide annual compliance reviews and
financial audits at the following rates for each cannabis business permitted in the City.
A. Conduct one (1) financial audit annually for each permit at a rate of $6,000.
B. Conduct one (1) compliance review annually for each permit at a rate of $1,250.
C. Conduct one (1) financial audit and one (1) compliance review annually for each permit
at a rate of $7,250.
D. Conduct one (1) financial audit and two (2) compliance reviews annually for each permit
at a rate of $8,500.
E. Conduct one (1) financial audit and three (3) compliance reviews annually for each permit
at a rate of $9,750.
F. Conduct one (1) financial audit and four (4) compliance reviews annually for each permit
at a rate of $11,000.
Additional Services
This proposal assumes that HdL will not be asked to review any supplemental information
provided by applicants, and that HdL will not be a part of any appeal process. Any such
additional reports or documentation that may be requested by the City would be in addition
to the costs shown in the table below and shall be billed at HdL’s hourly rate.
Conflicts of Interest and Non-Disclosure
HdL Companies works solely with public agencies and has no private-sector clients in the
cannabis industry. Though not anticipated, should it be determined that HdL has a conflict
of interest with an individual associated with an application, HdL shall immediately inform the
City so that alternative measures may be taken.
All cannabis business applications will be kept confidential by HdL and will not be shared
internally beyond those HdL employees who are required to have access for purposes of
conducting reviews or interviews, or for administrative purposes as necessary.
Proposal for Cannabis Management Services
for the City of Chula Vista March 11, 2019
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III. COST
The proposed services are broken down into specific line items in the cost table below. This
proposal includes certain objectives that would be billed as fixed costs and others that would
be billed on a per-unit basis depending upon the number of applicants or businesses. HdL’s
fees are based on time, materials and travel-related expenses associated with the execution
of the services.
The hours and costs in the table below do not include any additional items that are not
contemplated by this scope of services. Among these are review of any supplemental
materials submitted by applicants, preparation of additional reports or documents, or
assistance with appeals. Prices are valid for 90 days from March 8, 2019.
Scope of Service Objectives Estimated Cost
Objective 1: Provide review, scoring and merit-based ranking for all
commercial cannabis business applications
$2,500
per applicant
Objective 2: Design and prepare interview process, provide support
for interview panel, and conduct applicant interviews (2 HdL staff)
$1,000
per applicant
Objective 3: Compile all scores and prepare final report to the City $2,000
Objective 4: Provide up to 40 hours of subject matter expertise and
technical assistance, to be used as needed
$10,000
Objective 5: Provide a contingency for up to 15 additional
application reviews and applicant interviews, if needed.
Priced as above,
per applicant
ESTIMATE OF COSTS
Application Reviews (assumes 136 applications) $340,000
Applicant Interviews (assumes 136 applicant interviews) $136,000
Contingency (15 additional applications and interviews) $52,500
Fixed Costs (Objectives 4 and 4) $11,000
ESTIMATE OF TOTAL COSTS
Not to Exceed
$539,500
Proposal for Cannabis Management Services
for the City of Chula Vista March 11, 2019
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IV. EXPERIENCE AND RESOURCES
Company Profile
Founded in 1983, HdL is a consortium of three companies established to maximize local
government revenues by providing audit, compliance, economic development, consulting
services and software products. Its audit and consulting services include sales, use and
transaction taxes, property taxes, transient occupancy taxes, and a Cannabis Management
Program. The firm also provides a variety of enterprise software processing tools for
business licensing, code enforcement, animal control, building permits and tracking/billing of
false alarms. HdL’s systematic and coordinated approach to revenue management and
economic data analysis is currently being utilized by over 500 agencies in six states. The
firm currently serves 49 counties, 311 cities and 132 transactions tax districts in California.
HdL’s key staff has extensive experience serving local government and many have previously
held positions in city management, finance, planning, economic development or revenue
collection. HdL is a Corporate Partner of the League of California Cities and California State
Association of Counties and works extensively with the County Auditor’s Association of
California, California Society of Municipal Finance Officers (CSMFO) and California
Municipal Revenue and Tax Association (CMRTA) on anticipation and planning of programs
to strengthen local government revenues.
This close understanding of local government needs coupled with extensive databases
and advanced methodology provides for the most relevant, productive and responsive
revenue recovery; forecasting; and economic services available.
Our team of professionals has over 46 years of direct experience establishing and
implementing cannabis regulatory and taxation programs, including establishing land-use
regulations, permit processes, staffing plans, and cost recovery fees; structuring
cannabis business tax fees; regulatory compliance; financial audits; and law enforcement
training. Our team has conducted over 16,000 cannabis compliance inspections and
investigations in Colorado, California and Nevada.
Key Personnel
David McPherson, Cannabis Compliance Director
David McPherson works with local agencies to prepare them to mitigate regulatory issues
surrounding Proposition 64 and SB 94. Prior to joining HdL, David served 28 years in local
government for the County of Orange and the cities of Newport Beach, San Jose and
Oakland. David’s experience as a law enforcement officer, compliance auditor, and tax
administrator has provided him a wealth of experience that makes him uniquely qualified to
manage HdL’s Cannabis Management Program. While working for the City of Oakland, he
became the first Tax Administrator in the country to successfully tax, regulate and audit
medical marijuana businesses. David has over 8 years of experience working with cannabis
regulatory programs.
Proposal for Cannabis Management Services
for the City of Chula Vista March 11, 2019
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David is one of the state’s most recognized experts in cannabis regulatory policies,
compliance implementation and tax policies. His unique knowledge in horticulture,
processing and dispensary operations while working for the City of Oakland has made him
one of the pioneers in creating a Cannabis Management Program. He uses his experience
to assist local and state agencies in developing cannabis policies for regulation, compliance,
auditing and economic development. He worked closely with the League of Cities on the
development of the Medical Cannabis Regulation and Safety Act (MCRSA) and helped
shape SB 94, the Medicinal Adult-Use Cannabis Regulation and Safety Act (MAUCRSA).
David provides technical support on cannabis-related matters to the League of Cities, the
Police Chief’s Association, Rural County Representatives of California and the California
State Association of Counties. In addition, David is working collaboratively with the
Department of Consumers Affairs, Department of Food & Agriculture, Department of Health
Services and the California Department of Tax and Fees Administration on the
implementation of best practices for regulating the cannabis industry for local agencies.
David received his Bachelor’s Degree in History from California State University, Fullerton
and his Master’s Degree in Public Administration from California State University, Long
Beach. While at Long Beach, he was named “Future Urban Administrator of the Year”.
Matt Eaton, Cannabis Compliance Manager
Matt Eaton is the Cannabis Compliance Manager at HdL and plays a critical role in
implementing the Cannabis Compliance Program for local agencies. Prior to joining the firm,
he was a progressive law enforcement professional with 29 years’ experience conducting
criminal/regulatory investigations, and corporate/individual background investigations.
While working as a Supervisory Investigator at the Colorado Department of Revenue in the
Marijuana Enforcement Division (MED), Matt managed criminal investigators and civilian
staff in the Denver Metro and Longmont field offices. During his six-year tenure at the MED,
he conducted approximately 10,000 criminal investigations and compliance reviews which
included regulatory and financial investigations. In addition, he is a subject matter expert on
track and trace systems. He understands the complexity of reviewing data to ensure
businesses are in compliance with state and local regulations. Matt was responsible for
planning, developing and implementing report and field inspection protocols for the agency.
He also played an instrumental role in recommending changes to current regulations and
identifying essential language for new legislation in Colorado. Matt is well known for his ability
to maintain working relationships with cannabis industry leaders and external stakeholders
in resolving issues.
Matt received his Bachelor of Science Degree from Biola University and currently maintains
a Colorado Post Certificate. He has also served as an adjunct instructor teaching law
enforcement principle related to criminology, correctional processes, procedural law,
interviews, interrogations and criminal evidence at AIMS Community College in Greeley,
Colorado.
Proposal for Cannabis Management Services
for the City of Chula Vista March 11, 2019
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Tim Cromartie, Senior Cannabis Advisor
Tim Cromartie is a Senior Cannabis Advisor at HdL, in which his primary role is providing
policy expertise related to cannabis regulatory and tax policies at the state and local level.
Prior to joining HdL, Tim served as the legislative representative covering public safety issues
for the League of California Cities since 2013, with a heavy emphasis on shaping legislation
governing state and local regulation of marijuana. He has been actively involved in educating
cities on changes in the law resulting from the Medical Cannabis Regulation and Safety Act,
as well as Proposition 64, the Adult Use of Marijuana Act. When these two Acts were merged
into a single regulatory structure in 2017, Tim successfully advocated for clarification of local
government’s regulatory and enforcement authority in the cannabis context, and for related
environmental safeguards in cultivation operations, protections against over-concentration of
businesses, regulation of testing labs, and the inclusion of fire safety standards and a
definition of volatile solvents in state law governing cannabis manufacturing
operations. Since then he has been engaged in educating local governments on the more
recent Medical and Adult Use Cannabis Regulation and Safety Act (MAUCRSA), as well as
advocating for a reduction in the cumulative state tax rate for cannabis, improvements in the
state’s track-and-trace program, and the restoration of a statewide cultivation cap.
Prior to the League, he held a variety of positions in the Legislature and state government,
including legislative representative for CalPERS Governmental Affairs, legislative director
and public safety consultant to former state Senator Gloria Romero, and field representative
for Congresswoman Barbara Lee during her term in the state Senate. Mr. Cromartie holds
degrees from the University of California at Berkeley (B.A. Political Science) and UC Hastings
College of the Law. Tim is an ardent aviation buff and a member of the California Aerospace
Museum at the site of the former McClellan Air Force Base in Sacramento.
Billie-jo Naysmith, Cannabis Compliance Manager
Billie-jo Naysmth is a Cannabis Compliance Manager at HdL in which she plays a diverse
role in implementing the Cannabis Compliance Program for local agencies in both California
and Colorado. Prior to joining the firm, she was a progressive law enforcement professional
with 23 years’ experience conducting criminal/regulatory investigations, cannabis applicant
background investigations and complex financial investigations.
While working in the Office of the Colorado Attorney General as a Criminal Investigator she
investigated Financial and Securities Fraud specializing in cannabis business activity. In
addition, she worked closely with forensic accountants analyzing financial records to
determine if criminal activity occurred.
During her tenure as a Supervisory Investigator at the Colorado Department of Revenue in
the Marijuana Enforcement Division (MED), Billie-jo managed criminal investigators and
civilian staff in the Denver Metro and Longmont field offices. During her five-year stretch at
the MED, she conducted approximately 5,000 criminal investigations and compliance
reviews which included regulatory and financial investigations. In addition, she is a subject
matter expert on track and trace systems where she has conducted data analysis in order to
Proposal for Cannabis Management Services
for the City of Chula Vista March 11, 2019
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assist in complex cannabis regulatory investigations. She understands the complexity of
reviewing data to ensure businesses follow state and local regulations. Billie-jo was
responsible for assisting in the strategic planning for the division which included providing
training for investigators. Furthermore, Billie-jo participated in collaborative rulemaking work
groups and focus groups with cannabis industry leaders and external stakeholders to develop
best practice regulations. She also provided critical recommendations for the agencies
cannabis rules and regulations by addressing key loop holes in the Colorado legislation which
was subsequently amended. In addition, Billie-jo formed essential partnerships with federal,
state and local law enforcement agencies as well as local licensing authorities.
Billie-jo received her Bachelor of Science Degree in Business Administration from Colorado
Christian University where she graduated with the distinction of Suma Cum Laude. She also
currently maintains a Colorado POST Certificate.
Mark Lovelace, Cannabis Policy Advisor
Mark Lovelace has 16 years of broad experience in public policy, community engagement
and advocacy and is recognized as a leader in advancing the statewide discussion of medical
and recreational cannabis as a policy issue in California.
Mark served on the Humboldt County Board of Supervisors from 2009 through 2016 where
he was instrumental in developing a comprehensive approach to regulating cannabis,
including a voter-approved tax on commercial cultivation and an innovative track and trace
pilot program. Mark established and co-chaired the Medical Marijuana Working Group for
the California State Association of Counties (CSAC) and helped draft CSAC’s legislative
platform for cannabis issues. Mark pioneered the first-ever six-County regional summit on
cannabis issues in 2015 which resulted in the North Coast Counties Marijuana Policy
Statement. His work and input were pivotal in guiding the development of SB 643 and AB
243, two components of the Medical Cannabis Regulation and Safety Act (MCRSA).
Mark has worked extensively with public agencies and statewide associations on cannabis
issues, including CSAC, Rural County Representatives of California, the Association of
California Water Agencies, the North Coast Resource Partnership, California Department of
Fish and Wildlife, the State Water Board, the North Coast Regional Water Board, the Bureau
of Cannabis Control, state legislators, the Department of Justice, members of Congress and
others. He has led numerous presentations, workshops and panel discussions on cannabis
issues and has been a sought-after speaker on the topic for government agencies,
community organizations and cannabis industry groups.
Mark received his Bachelor of Science degree in Industrial Design from California State
University, San Jose. Prior to his time on the Board, he worked for many years as a
respected advocate on land use, planning, development and environmental issues.
Kami Miller, Cannabis Senior Auditor
Kami Miller is a Cannabis Senior Auditor at HdL whose primary role is to ensure cannabis
compliance and identify the risk assessment in the supply chain process of each permitted
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business. Prior to joining the firm, she served three years as a Marijuana Compliance
Manager for the Department of Public Behavior and Health (DPBH) for the State of Nevada.
During this time Kami played a key role in Nevada’s implementation of its Medical Marijuana
Program in which she was responsible for statewide monitoring of medical marijuana facilities
that included cultivation, production, testing labs and retail stores.
During her tenure at the DPBH, Kami managed compliance auditors and support staff in the
Las Vegas office. She conducted approximately 1,000 compliance and financial inspections
for which she developed the inspection protocols documentation to create comprehensive
reports. In addition, her experience with various cannabis track and trace systems allowed
her to develop industry supply chain practices for the Department of Taxation.
Kami received her Bachelor of Business Administration in E-Commerce and Supply Chain
Management from Tennessee State University.
Elizabeth Eumurian, Cannabis Senior Auditor
Elizabeth Eumurian is a Cannabis Senior Auditor at HdL. Her primary role is to conduct
financial audits, evaluate cannabis applications and conduct background checks. As part of
the audit program, she will be conducting and preparing analytical information through the
CATS™ program to prepare Tax Analytical Remittance Reports (TARR) summaries to
evaluate under reporting or anomalies in the remittance of tax payments to local jurisdictions.
Elizabeth previously worked as a senior auditor in the entertainment industry. In this role, she
executed testing procedures for targeted audit programs, analyzed findings and prepared
audit and compliance reports. She also has experience working for a large financial institution
analyzing data for reporting anomalies and performing internal audits. Elizabeth has recently
done work for Blythe, California City, Coachella, Cotati, Desert Hot Springs, Long Beach,
Mammoth Lakes, Moreno Valley, Perris, San Bernardino, and Vallejo.
She earned her Bachelor of Arts degree in History from California State University, Fullerton.
She has also received a certificate in CannaBusiness from Oaksterdam University.
Michelle Shaw, Cannabis Compliance Inspector
Michelle is a Cannabis Compliance Inspector at HdL and is tasked with conducting onsite
inspections, examinations and other actions to monitor compliance with established
standards for local licensed cannabis businesses. Prior to joining HdL, she was a
Compliance Specialist Officer at a large, multinational bank where she managed, validated
and oversaw the effectiveness and accuracy of numerous compliance issues within the
consumer retail space. Throughout her eight years of experience at the bank, she performed
onsite assessments of affiliate businesses to determine compliance/non-compliance of their
processes and procedures pursuant to bank standards and state regulations.
A graduate of Cypress College, Michelle holds a Foundations of Banking Risk certificate from
the Global Association of Risk Professionals and a paralegal certificate from the Southern
California College of Business and Law.
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Alfredo Marquez, Cannabis Senior Auditor
Alfredo Marquez is a Cannabis Senior Auditor at HdL. His primary role is to conduct financial
audits. Alfredo previously worked for Teledyne Technologies analyzing risk assessments for
acquiring new businesses and various units in the organization. In this role he worked with
people at various levels in the organization and successfully conducted financial, Sarbanes
Oxley and compliance audits across North America, Latin America, Europe, and Asia.
Alfredo has recently done work for Cotati, Cloverdale, Desert Hot Springs, Mammoth, Perris,
and Vallejo. He earned his Bachelor’s Degree in Accounting from the University of La Verne.
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V. REFERENCES
Steve Mitchell
Acting Planning Manager
City of Modesto
Phone: 209.577.5287
Email: smitchell@modestogov.com
Marshall Eyerman
Chief Financial Officer
City of Moreno Valley
Phone: 951.413.3000
Email: marshalle@moval.org
Ajay Kolluri
Cannabis Program Manager
City of Long Beach
Phone: 562.570.6406
Email: ajay.kolluri@longbeach.gov
Darlene Mata
Community Development Director
City of Hanford
Phone: 559.585.2580
Email: dmata@cityofhanfordca.com
Clara Miramontes
Assistant City Manager
City of Perris
Phone: 951.940.6100
Email: cmiramontes@cityofperris.org
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VI. ATTACHMENTS
Attachment A: Scoring Rubric for Cannabis Applications
HdL shall use the following scoring rubric to apply points along an “A, B, or C grade” model:
If an application contains the minimal substance necessary to address the individual criteria in
each category, they will receive a minimum baseline score of 70% or above regardless of the
quality of their submission on that category. Essentially, work that is minimally complete will
receive a “C” grade.
If an application meets or exceeds the minimal substance to address the individual criteria in
each category, and further provides above-average explanation or documentation that
corroborates or supports their responses, they will receive a minimum score of 80% or above;
or a “B” for above-average work.
If an application goes well beyond the minimum substance required to address the criteria in
each category, and further provides excellent narrative or documentation that demonstrates a
strong understanding of the criteria, the underlying concerns on which those criteria are based,
and how to ensure all criteria are addressed, then they will receive a score of 90% or above; or
an “A” for excellent work.
Applications which fail to provide the minimum substance necessary to address the various
criteria will be given a score of less than 70%. The exact score will depend upon the degree to
which the application failed to address the criteria.
Each reviewer shall have discretion to apply points within each point range (70%-79%, 80%-89%,
90%-100%) based upon both the specific response to the criteria and upon the quality of the
application as a whole. The score for each category may be adjusted downward if the reviewer
finds information elsewhere in the application that confuses, belies or contradicts the response
on a specific point. Likewise, a score may be adjusted upward if the reviewer finds additional
information within the application that further documents, supports or strengthens a response.
The qualifications of the owners is of critical importance in scoring applications. HdL will look
for applicants to provide demonstrable and verifiable evidence of experience with legal (State
licensed and/or locally permitted) cannabis businesses. Where experience with licensed or
permitted businesses does not exist (due to the emerging nature of this newly-legal industry),
reviewers shall consider the degree to which demonstrated experience with unlicensed or
unpermitted businesses may be relevant and applicable to owning or operating a legal business.
HdL shall provide a brief written report on each application, which shall include both the overall
score, the points awarded for each category, and a narrative of sufficient detail to inform how
scores were derived. Each reviewer will document in their review any missing or incomplete
information, as well as information or documentation that exceeds minimal requirements.
Reviewers’ comments shall reflect both strengths and weaknesses of each application.