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Home My WebLink AboutAddendum 2_Eduardo and Enrique_Scenario Planning Exercise_September2015INTRO SLIDE Chula Vista University and Innovation District Scenario Planning September 2015 OVERVIEW 1.PROJECT CONTEXT 2.SCENARIO ANALYSIS 3.POTENTIAL PATH FORWARD OVERVIEW 1.PROJECT CONTEXT 2.SCENARIO ANALYSIS 3.POTENTIAL PATH FORWARD CHULA VISTA GOALS MEGAREGION CONTEXT BI-NATIONAL CONVERSATION PROJECT CONTEXT CHULA VISTA GOALS MEGAREGION CONTEXT BI-NATIONAL CONVERSATION PROJECT CONTEXT PROJECT OVERVIEW U3 ADVISORS has been engaged by the City of Chula Vista, California to help establish a higher education campus on a 375 -acre site in the city. Chula Vista seeks an institution that will serve as both an educational and economic engine. U3 is leading the effort to identify potential partner institutions for this project and is exploring opportunities with both higher education partners from the US and Mexico. SITE MAP University and Innovation District Site Downtown San Diego US/Mexican Border 2000 2013 Total Pop.173,556 248,048 %Hisp.49%59% Avg. HH Inc.-$52k % No College -50% CHULA VISTA PROJECT GOALS 1.Provide education opportunities and accessibility for residents of Chula Vista and the region 2.Serve as an economic engine and contribute to the growth of the city and region 3.Prepare students for post-university careers that allow for lasting personal and professional growth 4.Provide a source of high-quality jobs and contribute to diversifying the city’s economy 5.Develop into a financially viable university entity 6.Become an integral part of the fabric of the community providing cultural enrichment for residents of Chula Vista and the region 7.Develop into an institution that is physically well integrated and connected to the surrounding neighborhood and region 8.Serve the shifting demographics of the San Diego region, and the United States in general 9.Attract a wide range of educational and industry partners, regionally, nationally, and internationally CHULA VISTA GOALS MEGAREGION CONTEXT BI-NATIONAL CONVERSATION PROJECT CONTEXT CALIBAJA MEGAREGION Multiple adjacent metropolitan areas connected by Source: America 2050 COMMUTING PATTERNS BUSINESS TRAVEL ENVIRONMENTAL LANDSCAPES AND WATERSHEDS LINKED ECONOMIES SOCIAL NETWORKS MEGAREGION Source: CaliBaja Bi-National Mega -Region; Voices of San Diego CALIBAJA MEGAREGION Only 3 similar megaregions in the world: Detroit- Windsor Singapore- Johor BahruPopulation 5 million + International Shared border Why CaliBaja stands out from most megaregions San Diego County Tijuana, Tecate, Playas de Rosarito Metropolitan Zone + = CALIBAJA MEGAREGION Imperial County + Kinshasa - Brazzaville Source: ACS; SEDESOL; World Bank; Dept. of Statistics, Malaysia; Statistics Canada; United Nations COMPARABLE MEGAREGIONS DETROIT- WINDSOR SINGAPORE- JOHOR BAHRU 5.7m5.6m5.1m SAN DIEGO- TIJUANA 5,870 mi2 KINSHASA - BRAZZAVILLE 11.9m 349 mi2 15,985 / mi2 971 / mi2 3,950 mi2 3,025 / mi2 10,735 mi2 475 / mi2 POPULATION AREA DENSITY (NORTH AMERICA)(NORTH AMERICA)(AFRICA)(ASIA) MEGAREGION (CONTINENT) Source: NUS Institute; BloombergBusiness CALIBAJA MEGAREGION THE ECONOMY CALIBAJA ECONOMY $230billion97% of San Diego exports went to Mexico $2.4 B $2.2 B GERMANY $48.8 B SAN DIEGO’S TOP TRADE PARTNERS JAPAN MEXICO 82% of San Diego imports came from Mexico If CaliBaja were a nation its GDP would rank in the TOP 1/3 GLOBALLY (2012) CALIBAJA MEGAREGION THE BORDER SAN YSIDRO POINT OF ENTRY25,000 50,000 Pedestrians Motorists & World’s busiest land border crossing DAILY Border wait-times cost the region $6B annually &51,000 FT jobs* YET THERE IS PROGRESS THERE IS ENORMOUS ECONOMIC OPPORTUNITY IN A MORE UNIFIED CALIBAJA MEGAREGION Source: SANDAG; BloombergBusiness Motorist wait-time range: 2-110 minutes Pedestrian wait-time range: 0-80 minutes 30 minutes *Figures from 2006 SANDAG report Wait-times for motorists now average 30 minutes, down from 2 hours a year ago 39,000 Young adults are unemployed and not in school (2013) San Diego Region ranked 65th out of 100 top metro regions in the country Source: Heather Lattimer: Pathways College, San Diego 2015Brookings Institute : The Youth Opportunity Divide in San Diego,February 2013 Educational Attainment for 18 to 24 years 74,000 Young adults are underemployed (2013) Due to skills gap between the jobs demand and the skills employees needed (San Diego Workforce Partnership) In 2012, San Diego estimated 57,000 Unfilled Jobs Only 34% Of SD adults over the age of 25 have college degrees in California. REGIONAL HIGHER EDUCATION TRENDS REGIONAL WORKFORCE “SKILLS GAP” Of these graduates... 24% graduated from some other nations31% graduated within SD45% graduated from outside CA CHULA VISTA GOALS MEGAREGION CONTEXT BI-NATIONAL CONVERSATION PROJECT CONTEXT NATIONAL CONVERSATION ECONOMY EDUCATION IMMIGRATION EQUITY ENVIRONMENT TOP 5 BI-NATIONAL TOPICS NATIONAL CONVERSATION ECONOMY EDUCATION IMMIGRATION EQUITY ENVIRONMENT 1. ECONOMY 3 rd TRADING PARTNER WITH THE U.S.LARGEST >$500 TOTAL BILATERAL TRADE (2013)BILLION 5.9 M US Jobs DEPEND ON US-MEXICO TRADE BUY MORE U.S. CONSUMER GOODS THAN BRAZIL, RUSSIA, INDIA, CHINA and SOUTH AFRICA COMBINED MEXICAN CONSUMERS Source: US TRADE REPRESENTATIVES website, www.ustr.govwww.politco.com MEXICO BILATERAL TRADE AND ECONOMIC TIES: •SIGNED MEXICO -U.S ENTREPRENEURSHIP AND INNOVATION COUNCIL (MUSEIC) -2014 •LAUNCHED HIGH LEVEL ECONOMIC DIALOGUE (HLED) -2013 •SIGNED NORTH AMERICAN FREE TRADE AGREEMENT (NAFTA) WITH U.S.-MEXICO -CANADA -1994 2. EDUCATION 14,779 STUDYING IN THE U.S. (2013 - 2014) 9th RANKED WITH STUDENTS STUDYING IN U.S. 43.9% % OF MEXICAN STUDENTS ENROLLED IN $473 M MEXICAN STUDENTS FROM MEXICAN STUDENTS (2013) 0 2000 4000 6000 8000 10000 12000 14000 16000 MEXICO STUDENTS TO U.S.U.S. STUDENTS TO MEXICO MEXICO U.S. GENERATED REVENUE U.S –MEXICO STUDENT MOBILITY 10 Year Change +11% -57% Source: http://www.wes.org/ras/NAFSA-summary/NAFSA -Mexican-Mobility-Initiative.pdfwww.iie.org/opendoors TEXAS* BILATERAL FORUM ON HIGHER EDUCATION, INNOVATION AND RESEARCH (FOBESII) IN 2013 PLEDGE TO SEND 100,000 MEXICAN STUDENTS TO U.S. AND 50,000 U.S. STUDENTS TO MEXICO BY 2018 *Some Texas’s institutions offer In-State Tuition #1 AMONG LATIN AMERICAN COUNTRIES and 8.5%CALIFORNIA RANKED NATIONALLY 3. IMMIGRATION 11.6 M RESIDE IN U.S. (2013) 3.2 M LIVE INPOVERTYMEXICAN BORN OUT OF WHICH 59% (6.7 M) UNAUTHORIZED IMMIGRANTS COME FROM MEXICO (2013 ) TOP 3 DESTINATIONS FOR MEXICAN IMMIGRANTS IN U.S. CALIFORNIA (37%) TEXAS (21%) ILLINOIS (6%) BINATIONAL CONVERSATION: INITIATE OPERATIONS OF 3 NEW BORDER FACILITIES U.S.-MEXICO BILATERAL AIR SERVICES AGREEMENT (2014) Source: http://www.migrationpolicy.org/article/mexican-immigrants-united-stateshttp://trade.gov/hled/hled-progress-report.asp •Benefits travelers, shippers, airliners and the economies of Mexico-U.S. with competitive pricing and convenient air services •West Rail Bypass, Matamoros, Tamaulipas - Brownville, Texas •Guadalupe-Tornillo Port, Chihuaha-Texas •Tijuana Airport Pedestrian Facility, Tijuana-San Diego CHULA VISTA GOALS MEGAREGION CONTEXT BI-NATIONAL CONVERSATION PROJECT CONTEXT ECONOMY EDUCATION IMMIGRATION •Economy dependent on larger Mega Region •Low Hispanic educational attainment with •No University below 1-8 •Large and growing Hispanic population •+59,000 in past 13 years •$230B CaliBaja economy (if CaliBaja were a nation, its GDP would ranked in the top third globally) •63% of the population on the Mexico side of the CaliBaja megaregion has less than a HS degree vs. 11% on the U.S. side •The border crossing at San Ysidro Port of Entry (POE) is the busiest land border crossing in the world •Mexico is 3rd largest U.S. trading partner •U.S is Mexico’s largest trading and foreign investors •14,779 Mexican students studying in U.S. •$473 M U.S. generated revenue from Mexican students •More than half of unauthorized immigrants in the U.S. are Mexican (59%) PROJECT CONTEXT: TAKEAWAY POINTS INSTITUTIONAL VALUE PROPOSITION 1) HIGH PROFILE Unique opportunity to participate in a conversation around the economy, education and immigration 2) DEMOGRAPHICS Capitalizing on the growing Hispanic population in Chula Vista with a strong middle class, but low educational attainment 3) REGIONAL ECONOMY Leveraging and/or catering to existing businesses in the San Diego/Tijuana Mega-Region 4) TRANS-BORDER CONNECTION Site is 4 miles from the the US/Mexico border 5) REGIONAL LOCATION No existing 4-year higher education institutions south of I-8 6) CLIMATE Leveraging San Diego’s temperate climate OVERVIEW 1.PROJECT CONTEXT 2.SCENARIO ANALYSIS 3.POTENTIAL PATH FORWARD 1.Provide education opportunities and accessibility for residents of Chula Vista and the region 2.Serve as an economic engine and contribute to the growth of the city and region 3.Prepare students for post-university careers that allow for lasting personal and professional growth 4.Provide a source of high-quality jobs and contribute to diversifying the city’s economy 5.Develop into a financially viable university entity 6.Become an integral part of the fabric of the community providing cultural enrichment for residents of Chula Vista and the region 7.Develop into an institution that is physically well integrated and connected to the surrounding neighborhood and region 8.Serve the shifting demographics of the San Diego region, and the United States in general 9.Attract a wide range of educational and industry partners, regionally, nationally, and internationally CHULA VISTA PROJECT GOALS SCENARIOS (INITIAL ANALYSIS) 1.4-YEAR PUBLIC INSTITUTION 2.PRIVATE INSTITUTION 3.MULTI-INSTITUTIONAL CAMPUS 4.INTERNATIONAL UNIVERSITY 5.COMMUNITY COLLEGE 6.NON TRADITIONAL HIGHER EDUCATION INSTITUTION 7.OLYMPIC TRAINING RELATED INSTITUTION 8.NEWLY ESTABLISHED PRIVATE INSTITUTION 9.A NEW CAMPUS FOR A MILITARY INSTITUTION Lower Goal Attainment Higher Goal Attainment 4 year CC Non -Traditional State Funded Multi - Institutional Mexican Private Institution Olympic Military Newly Established Experiential Religious SCENARIOS CITY PROJECT GOALS Non -Traditional State Funded Olympic Training More Feasible Model Less Feasible Model Multi - Institutional Military Religious Newly Established Non -Traditional Private Higher Ed Experiential SCENARIOS CITY PROJECT GOALS & FEASIBILITY 4 year CC Mexican/Internation alLower Goal Attainment Higher Goal Attainment 4 year CC Non -Traditional State Funded Olympic Training More Feasible Model Less Feasible Model Lower Goal Attainment Higher Goal Attainment Multi - Institutional Military Religious Newly Established Non -Traditional Private Higher Ed Experiential Mexican/Internation al SCENARIOS CITY PROJECT GOALS & FEASIBILITY 1. PUBLIC INSTITUTION 2. PRIVATE INSTITUTION 3.MULTI-INSTITUTIONAL CAMPUS 4. MEXICAN INSTITUTION 5. INTERNATIONAL 6. BLENDED (NON-TRADITIONAL +EXPERIENTIAL) SCENARIOS 1: PUBLIC INSTITUTION 4 year CC Non -Traditional State Funded More Feasible Model Less Feasible Model Lower Goal Attainment Higher Goal Attainment Multi - Institutional Non -Traditional Private Higher Ed Experiential SCENARIOS CITY PROJECT GOALS & FEASIBILITY Mexican/Internation al 1. PUBLIC INSTITUTION VISION: A PUBLIC INSTITUTION THAT HAS THE CAPACITY TO ADDRESS THE REGION’S NEED FOR HIGHLY SKILLED WORKERS WHILE INCREASING ACCESS TO BACCALAUREATE ATTAINMENT OPTION 1: CA Senate Bill 850 allows CA Community Colleges the chance to offer bachelor’s degree programs. Partner with an existing Community C ollege to open a new applied baccalaureate degree campus OPTION 2: Expanding a UC or CSU system to open a satellite branch or establishing a new UC/CSU OPPORTUNITIES CHALLENGES (+) ACCESIBLE (+) MAKING BA AFFORDABLE TO ALL (+) KEEP LOCAL UNIVERSITY-BOUND STUDENTS IN THE CITY (+) ADDRESSES CALIFORNIA’S WORKFORCE SHORTAGES (+) CLOSE THE DEGREE GAP BETWEEN INCOME LEVELS (−)“MISSION CREEP” •BLURRING THE LINES BETWEEN COMMUNITY AND STATE COLLEGES •PROGRAM DUPLICATION (−)UNTESTED NEW PILOT PROGRAM (−)COMMUNITY COLLEGE’S DEGREE REGARDED AS LESS VALUABLE (−)LARGE START-UP COST & LONG ACCREDITATION PROCESS (−)NOT MEETING THE CITY’S PERCEIVED ASPIRATION OPTION 1: COMMUNITY COLLEGE 1. PUBLIC INSTITUTION: CONCLUSION OPTION 2: UC/CSU SYSTEM 1. PUBLIC INSTITUTION: CONCLUSION OPPORTUNITIES CHALLENGES (+) ELIMINATE TRADITIONAL TRANSFER ADMISSION PROCESS (+) EXPANDING UC &CSU CAPACITY TO ACCEPT MORE STUDENTS (−)COMPETITIVE ADMISSION REQUIREMENT •DE-EMPHASIZING VOCATIONAL PROGRAMS IN FAVOR OF PRE- BACCALAUREATE INSTRUCTIONS (−)FINANCIAL CUTBACK FROM THE STATE BUDGET (−)POLITICAL FEASIBILITY •CURRENT CAMPUS EXPANSION vs. NEW CAMPUS BUILDOUT IN S T I T U T I O N FU N D I N G VALUE CONCLUSION Scenario 1: Public Scenario 2: Private Scenario 3: Multi Scenario 4: Mexican Scenario 5: International Scenario 6: Blended CC UC/CSU Specific General HIGH PROFILE ✕✕ DEMOGRAPHICS ✕✕ REGIONAL ECONOMY ✕✕ BORDER LOCATION ✕✕ CLIMATE ✕ PUBLIC (LOCAL AND STATE) PUBLIC (FEDERAL) PHILANTHROPY INSTITUTIONAL FINANCING MECHANISM CORPORATE INSTITUTIONAL VALUE PROPOSITION 1) HIGH PROFILE Unique opportunity to participate in a conversation around the economy, education and immigration 2) DEMOGRAPHICS Capitalizing on the growing Hispanic population in Chula Vista with a strong middle class, but low educational attainment 3) REGIONAL ECONOMY Leveraging and/or catering to existing businesses in the San Diego/Tijuana Mega-Region 4) TRANS-BORDER CONNECTION Site is 4 miles from the the US/Mexico border 5) REGIONAL LOCATION No existing 4-year higher education institutions south of I-8 6) CLIMATE Leveraging San Diego’s temperate climate 2. PRIVATE INSTITUTION 4 year CC Non -Traditional State Funded More Feasible Model Less Feasible Model Lower Goal Attainment Higher Goal Attainment Multi - Institutional Non -Traditional Private Higher Ed Experiential SCENARIOS CITY PROJECT GOALS & FEASIBILITY Mexican/Internation al VISION: FIRST BRAND NAME 4 -YEAR PRIVATE INSTITUTION ESTABLISHING A SATELLITE CAMPUS IN CHULA VISTA FOCUSING ON US -MEXICAN ACADEMIC, TECHNICAL AND SCIENTIFIC EXCHANGES 2. PRIVATE INSTITUTION OPPORTUNITIES CHALLENGES (+) ATTRACT MORE STUDENTS WITH WITH A BRAND NAME INSTITUTION (+) MORE FUNDS AVAILABLE THROUGH US-MEXICAN FORUM (FOBESII) (+) OPPORTUNITY TO BUILD UNIQUE PARTNERSHIP WITH COMMUNITY LEADERS AND BUSINESSES (+) POTENTIAL TO GENERATE ECONOMIC ACTIVITIES AND GROWTH (+)FOREIGN NAME RECOGNTION (−)HARDER TO ATTRACT ESTABLISHED BRAND NAME INSTITUTIONS (−)COMPETE WITH PUBLIC UNIVERSITIES •TUITION AFFORDABILITY •ADMISSION ACCESIBILITY (−) VISA, LANGUAGE & CULTURAL BARRIERS AND ACCREDITATION BARRIERS BETWEEN COUNTRIES (−)LONGER TO BUILD A BRAND NAME IN THE COMMUNITY (−)NO LOCAL NAME RECOGNITION 2. PRIVATE INSTITUTION: CONCLUSION IN S T I T U T I O N FU N D I N G VALUE CONCLUSION Scenario 1: Public Scenario 2: Private Scenario 3: Multi Scenario 4: Mexican Scenario 5: International Scenario 6: Blended CC UC/CSU Specific General HIGH PROFILE ✕✕✕ DEMOGRAPHICS ✕✕✕ REGIONAL ECONOMY ✕✕✕ BORDER ✕ LOCATION ✕✕✕ CLIMATE ✕✕ PUBLIC (LOCAL AND STATE) PUBLIC (FEDERAL) PHILANTHROPY INSTITUTIONAL FINANCING MECHANISM CORPORATE 3: MULTI-INSTITUTIONAL CAMPUS 4 year CC Non -Traditional State Funded More Feasible Model Less Feasible Model Lower Goal Attainment Higher Goal Attainment Multi - Institutional Non -Traditional Private Higher Ed Experiential SCENARIOS CITY PROJECT GOALS & FEASIBILITY Mexican/Internation al VISION: A MULTI-INSTITUTIONAL CAMPUS THAT ADDRESSES THE INCREASING DEMAND FOR HIGHER EDUCATION IN THE SAN DIEGO REGION. OPTION 1: Capitalize on regional needs + global trends for growth industries on both sides of the border, creating employment pipelines for the San Diego –Tijuana MegRegion OPTION 2: Improve career paths for Chula Vista’s existing population starting small and developing into a replicable model for regional access to higher education 3. MULTI-INSTITUTIONAL CAMPUS OPPORTUNITIES CHALLENGES (+) Industry funding/sponsorship (+) Employment pipeline to growth industries (+)Emergence of dynamic economy (+) Potentially large enrollment (+) Industry aid enables affordable tuition (−)Unknown benefit to existing Chula Vistans (−)Difficult to anticipate industry shifts (−)Distance from regional business/research (−)Cannibalize existing San Diego research? (−)Involvement of Navy may complicate multi- national collaboration 3. MULTI-INSTITUTIONAL CAMPUS OPTION 1: INDUSTRY SPECIFIC OPPORTUNITIES CHALLENGES (+) Improve Chula Vistans’ access to higher -ed (+) Start small, grow large organically (+)Unlikely to displace long-time residents (−)Difficult to finance without public support (−)Difficult to attract/build “brand name” (−)Affordability possible w/o public funding? (−)Future value of traditional general ed? (−)Complications between 2-yr, 4-yr programs OPTION 2: GENERAL 3. MULTI-INSTITUTIONAL CAMPUS IN S T I T U T I O N FU N D I N G VALUE CONCLUSION Scenario 1: Public Scenario 2: Private Scenario 3: Multi Scenario 4: Mexican Scenario 5: International Scenario 6: Blended CC UC/CSU Specific General HIGH PROFILE ✕✕✕✕✕ DEMOGRAPHICS ✕✕✕✕ REGIONAL ECONOMY ✕✕✕✕✕ BORDER ✕✕✕ LOCATION ✕✕✕✕✕ CLIMATE ✕✕ PUBLIC (LOCAL AND STATE) PUBLIC (FEDERAL) PHILANTHROPY INSTITUTIONAL FINANCING MECHANISM CORPORATE SCENARIO 4: MEXICAN UNIVERSITY 4 year CC Non -Traditional State Funded More Feasible Model Less Feasible Model Lower Goal Attainment Higher Goal Attainment Multi - Institutional Non -Traditional Private Higher Ed Experiential SCENARIOS CITY PROJECT GOALS & FEASIBILITY Mexican/Internation al 4. MEXICAN UNIVERSITY VISION: MEXICAN UNIVERSITY ESTABLISHES A PARTNERSHIPCAMPUS IN CHULA VISTA TO SERVE SOUTHERN CALIFORNIA’S GROWING LATINO POPULATION AND TOP STUDENTS FROM MEXICO WHILE FACILITATING A STRONGER CROSS BORDER CONNECTION OPPORTUNITIES CHALLENGES (+) Attracts students from U.S. + Mexico (+) Creates pathways for Chula Vistans (+) Becomes model for border cities (+) Start small, grow big (+) Pioneers Latino-targeted higher ed in U.S. (−)Potentially high tuition cost (−)Bi-national cooperation takes time (−)Perhaps more difficult to fund (−)Local economic benefit or export only? 4. MEXICAN UNIVERSITY: CONCLUSION IN S T I T U T I O N FU N D I N G VALUE CONCLUSION Scenario 1: Public Scenario 2: Private Scenario 3: Multi Scenario 4: Mexican Scenario 5: International Scenario 6: Blended CC UC/CSU Specific General HIGH PROFILE ✕✕✕✕✕✕ DEMOGRAPHICS ✕✕✕✕✕ REGIONAL ECONOMY ✕✕✕✕✕✕ BORDER ✕✕✕✕ LOCATION ✕✕✕✕✕✕ CLIMATE ✕✕ PUBLIC (LOCAL AND STATE) PUBLIC (FEDERAL) PHILANTHROPY INSTITUTIONAL FINANCING MECHANISM CORPORATE 5: INTERNATIONAL MODEL 4 year CC Non -Traditional State Funded More Feasible Model Less Feasible Model Lower Goal Attainment Higher Goal Attainment Multi - Institutional Non -Traditional Private Higher Ed Experiential SCENARIOS CITY PROJECT GOALS & FEASIBILITY Mexican/Internation al VISION: AN AMERCIAN 4 -YEAR PARTNERING WITH A CHINESE UNIVERSITY TO PROVIDE A STEM-FOCUSED EDUCATION TO PREPARE AMERICA AND CHINA’S GLOBAL DESIGNERS AND ENGINEERS. 5. INTERNATIONAL MODEL OPPORTUNITIES CHALLENGES (+) NO LIMIT TO DEMAND (NO F-1 VISA LIMIT) (+) CHINESE INTEREST IS RISING (+) FOREIGN INVESTMENT (EB-5) TO HELP LAUNCH (+) UNITING TWO GLOBAL POWERHOUSES (−)HIGH COMPETITION FOR CHINESE STUDENTS (−)CHINESE DEMAND BUBBLE? (−)QUALITY OF APPLICANTS (−)EDUCATIONAL CULTURAL MISMATCH (−)LARGE LEGAL/ADMINISTRATIVE BARRIERS 5. INTERNATIONAL MODEL: CONCLUSION IN S T I T U T I O N FU N D I N G VALUE CONCLUSION Scenario 1: Public Scenario 2: Private Scenario 3: Multi Scenario 4: Mexican Scenario 5: International Scenario 6: Blended CC UC/CSU Specific General HIGH PROFILE ✕✕✕✕✕✕ DEMOGRAPHICS ✕✕✕✕✕ REGIONAL ECONOMY ✕✕✕✕✕✕✕ BORDER ✕✕✕✕ LOCATION ✕✕✕✕✕✕✕ CLIMATE ✕✕ PUBLIC (LOCAL AND STATE) PUBLIC (FEDERAL) PHILANTHROPY INSTITUTIONAL FINANCING MECHANISM CORPORATE 6: BLENDED MODEL 4 year CC Non -Traditional State Funded More Feasible Model Less Feasible Model Lower Goal Attainment Higher Goal Attainment Multi - Institutional Non -Traditional Private Higher Ed Experiential SCENARIOS CITY PROJECT GOALS & FEASIBILITY Mexican/Internation al VISION: A TRULY INNOVATIVE EDUCATION THAT EMBRACES THE BEST PRACTICES OF 21st CENTURY LEARNING WHILE BEING TAILORED TO THE EDUCATIONAL AND EMPLOYMENT NEEDS OF CHULA VISTA, THE GREATER SAN DIEGO REGION, AND THE UNITED STATES 6. BLENDED MODEL OPPORUNITIES CHALLENGES (+) REAL CHANGE FOR EDUCATIONAL FIELD (+) LOWER START-UP COSTS (+) PUTS CHULA VISTA ON THE MAP (+) POTENTIAL TO IMPROVE QUALITY OF LIFE FOR HISPANICS (−)NO “BIG NAME” BRAND (−)UNTESTED (−)DIFFICULTIES FUNDRAISING/RECRUITING (−)NOT POLITICALLY DIGESTIBLE? (−)JUST ANOTHER ONLINE PROGRAM... 6. BLENDED MODEL: CONCLUSION IN S T I T U T I O N FU N D I N G VALUE CONCLUSION Scenario 1: Public Scenario 2: Private Scenario 3: Multi Scenario 4: Mexican Scenario 5: International Scenario 6: Blended CC UC/CSU Specific General HIGH PROFILE ✕✕✕✕✕✕✕ DEMOGRAPHICS ✕✕✕✕✕✕ REGIONAL ECONOMY ✕✕✕✕✕✕✕✕ BORDER ✕✕✕✕ LOCATION ✕✕✕✕✕✕✕✕ CLIMATE ✕✕✕ PUBLIC (LOCAL AND STATE) PUBLIC (FEDERAL) PHILANTHROPY INSTITUTIONAL FINANCING MECHANISM CORPORATE IN S T I T U T I O N FU N D I N G VALUE CONCLUSION Scenario 1: Public Scenario 2: Private Scenario 3: Multi Scenario 4: Mexican Scenario 5: International Scenario 6: Blended CC UC/CSU Specific General HIGH PROFILE ✕✕✕✕✕✕✕ DEMOGRAPHICS ✕✕✕✕✕✕ REGIONAL ECONOMY ✕✕✕✕✕✕✕✕ BORDER ✕✕✕✕ LOCATION ✕✕✕✕✕✕✕✕ CLIMATE ✕✕✕ PUBLIC (LOCAL AND STATE) PUBLIC (FEDERAL) PHILANTHROPY INSTITUTIONAL FINANCING MECHANISM CORPORATE MULTI-INSTITUTIONAL PRIVATE MEXICAN UNIVERSITY OF THE AMERICAS How does this scenario stack up against the project goals and context? ECONOMY EDUCATION IMMIGRATION •Economy dependent on larger Mega Region •Low Hispanic educational attainment with •No University below 1-8 •Large and growing Hispanic population •+59,000 in past 13 years •$230B CaliBaja economy (if CaliBaja were a nation, its GDP would ranked in the top third globally) •63% of the population on the Mexico side of the CaliBaja megaregion has less than a HS degree vs. 11% on the U.S. side •The border crossing at San Ysidro Port of Entry (POE) is the busiest land border crossing in the world •Mexico is 3rd largest U.S. trading partner •U.S is Mexico’s largest trading and foreign investors •14,779 Mexican students studying in U.S. •$473 M U.S. generated revenue from Mexican students •More than half of unauthorized immigrants in the U.S. are Mexican (59%) PROJECT CONTEXT: TAKEAWAY POINTS UNIVERSITY OF THE AMERICAS ONGOING QUESTIONS FUNDING How do we phase funding? Sell development rights to adjacent land? Grants? Foundations? PATH FORWARD What is the first step forward? IDEA Does this idea have traction? Is it worth pursuing? VISIBILITY How do we elevate the conversation? Who are the right people to discuss this with?•Higher Education Conference onsite •Marketing package to universities