HomeMy WebLinkAboutReso 1999-19688 RESOLUTION NO. 19688
RESOLUTION OF THE CITY COUNCIL OF THE CITY OF
CHULAVISTAACCEPTINGTHEPOLICEDEPARTMENT 1999-
2003 STRATEGIC PLAN AND CORRESPONDING
IMPLEMENTATION PLAN.
WHEREAS, the City of Chula Vista is a rapidly growing community in San Diego County
and expects continued growth into the next decade; and
WHEREAS, on December 9, 1998, the Police Department formally began the process of
formulating ideas and compiling data for the department's Strategic Plan; and
WHEREAS, the Strategic Plan development included over 80 staff members working in eight
focus groups, the Warner Group, members of other departments and the Community; and
WHEREAS, the Police Department strategic planning process was designed to provide a
long-term view of the key issues facing the Department over the next 5 years and provide strategies
for addressing them; and
WHEREAS, the Police Department identified eight strategic priorities consisting of Growth
Management, Regional Partnerships, Technology Resources, Resource Development, Social and
Crime Trends, Community Outreach and Partnership, Police Facilities, and Organizational
Development; and
WHEREAS, the Department formulated goals, objectives and strategies to address each of
the eight strategic priorities; and
WHEREAS, the Strategic Plan (Attachment C) includes an Implementation Plan (Attachment
D) that will serve as a guide for the Department in executing the goals, objectives and strategies of
the eight strategic priorities, copies of which are on file in the office of the City Clerk.
NOW, THEREFORE, BE IT RESOLVED that the City Council accepts the Police
Department 1999-2003 Strategic Plan and corresponding implementation plan.
Presented by Approved as to form by
Richard P. Emerson ' J M. Kah'h~y/~d"~
Police Chief A ney
Resolution 19688
Page 2
PASSED, APPROVED, and ADOPTED by the City Council of the City of Chula Vista,
California, this 30t~ day of November, 1999, by the following vote:
AYES: Councilmembers: Davis, Moot, Padilia, Salas and Horton
NAYS: Councilmembers: None
ABSENT: Councilmembers: None
Shirley HortordMayor
ATTEST:
Susan Bigelow, City Clerk
STATE OF CALIFORNIA )
COUNTY OF SAN DIEGO )
CITY OF CHULA VISTA )
I, Susan Bigelow, City Clerk of Chula Vista, California, do hereby certify that the foregoing
Resolution No. 19688 was duly passed, approved, and adopted by the City Council at a regular
meeting of the Chula Vista City Council held on the 30m day of November, 1999.
Executed this 30th day of November, 1999.
Susan Bigelow, City Clerkv
Chula Vista Police Department
STRATEGIC PLAN
Vision of Tomorrow
1999 - 2003
MAYOR
Shirley Honon
VICE-MAYOR
Mary Salas
CITY COUNCIL
Steve Padilia, John Moot, Party Davis
CITY MANAGER
David D. Rowlands, Jr.
ASSISTANT CITY MANAGER DEPUTY CITY MANAGER
Sid W. Morris George Krempl
.
CITY ATTORNEY CITY CLERK
John Kaheny t=._.-~ Susan Bigelow
C!IY OF
CHULA VISTA
CITY MANAGEMENT
Candy Emerson Director of Human Resources
Richard P. Emerson Chief of Police
Jim Hardiman Fire Chief
Robert Leiter Director of Planning and Building
John P. Lippin Director of Public Works
David Palmer Library and Recreation Director
Robert Powell Director of Finance
Chris Salomone Director of Community Development
Louie Vignapiano Director of Management and Information
Services
TABLE OF CONTENTS
The Chiefs Message ...........................................................................................i
Strategic Plan Focus Group Participants ...........................................................ii
The Strategic Plan ...............................................................Section 1, pages 1-32
Benchmarking and Best Practice Study ............................Section 2, pages 1-35
Social and Crime Trends ...................................................Section 3, pages 1-28
I am pleased to present the Chula Vista
Police Department's Strategic Plan for
1999-2003. The Plan is the culmination
of the hard work of many employees'
dedication to identifying the issues critical
to our future success.
In keeping with the philosophies of the
City's Vision 2000 and our Community
Oriented Policing approach, we have
included those issues important to
"stakeholders" in the department's future.
Those stakeholders included department
employees, other city departments, city
management, Council, regional, state and
federal government representatives and
most importantly, citizens and youth from
our community. Their input was critical
to the value of our planning document.
Chief Richard P. Emerson
This Strategic Plan will serve to guide the
police department over the course of the next five years. This document represents the
police department's commitment to continuously seek out and implement state-of-the-art
programs. It further strengthens our primary role as "peace keepers" by developing
programs which strongly emphasize quality of life issues in our community.
With our Strategic Plan in place, the department now has clearly defined issues on which
to focus. Our individual and collective contributions to the many identified goals will be
the measurement of both our short and long-term successes. The plan is the police
department's written commitment to work for, and with, our stakeholders to continue
making Chula Vista an outstanding community from all perspectives.
Res ectfully, ,
/ \
Chief of Police
Management Team
Barbara Brookover
Catherine Burciaga
Don Hunter
Alan Kumamoto
Leonard Miranda
Strategic Plan Focus Group Participants
Growth Management
Marty Chase Joe Cline Melissa Cummings
Barbara Brookover, Group Leader Edalia Gomez Dave Inumerable Chuck Martin
Scott A rsenault, A Item ate Leader John McAvenia Greg Pickett Barbara Rudesill
Susan Rodriguez
Regional Partnerships
Gary l~dge, Group Leader Robert Hinkledire Bill Johnson Tom Jones
Dan Linney. Alternate Leader AI Mendoza Manny Mendoza Rich Powers
Tony Puyot Reid PValker
Technology
Tom Leonard, Group Leader Dennis Dodge Steve Fobes 7ina Guthrie
Fritz Reber, Alternate Leader Rob Halverson Chris Kelley Roxana Kenne .dv
Pamela Powers
Resource Development
lracsema Quinlantan, Group Leader Angelica Aguilar Rusty Rea Mike Cueliar
Ben Chassen, Alternate Leader Mary Leon l~rn Sallee
Social and Crime Trends
Don Hunter. Group Leader David Eisenberg Gary Ficacci James Fillius
Catl~v Burciaga, AIternate Leader John Munch Rosemary Rodriguez Pete Stevens
Bryan Treul
Community Outreach and Partnerships
Alike Becker, Group Leader Eric Acda Leo Banales Dale Bourgeois
Barry Bennett, Alternate Leader Dartell Brown Dan Hadman Glenn Isaaks
Matt Mozingo Richard Preuss Matt Smith
Facilities
Scott Adkins Olivia Castellanos Laura Coulson
Gene d'.~tblaing (Group Leader, retired) Marty Coulson Pedro Diaz Matt Hardesty
Bill Davidson, Group Leader Alvina Harris Ken Heinz Hall King
Sue Roos, Alternate Leader Kris Morrison Terri Rush Robert Sanchez
Kim Tapia Lon Turner
Organizational Development
Frank Magor, Group Leader Brent Ballard Juan Cervantes Gary Guthrie
John Carlson, Alternate Leader Ruth Hinzman Gregory Puente Don Rhodes
Yvette Routtier Diana Sweeting Ted I~llarin
ii
SECTION 1
Chula Vista Police Department
- Strategic Plan
1999 - 2003
October 1999
THE STRATEGIC PLANNING BACKGROUND AND OBJECTIVES
The City of Chula Vista is a rapidly growing community in San Diego County. In the last
several years, the city has witnessed a dramatic housing expansion in the eastern
portion of the city. This growth is expected to continue into the next decade. In order to
continue providing high service levels to the community and plan for the effects of
growth, the Chula Vista Police Department has undertaken a comprehensive strategic
planning project. The Chula Vista Police Department strategic planning process was
specifically designed to:
[] Provide a long-term view of the key issues confronting the department over the
next 5 years and provide strategies for addressing them.
[] Involve a broad spectrum of citizens and community groups.
o Involve employees actively in the Plan.
[] Produce clear goals, objectives and strategies to be used in the creation of an
Implementation Plan that will guide budgetary, operational, and organizational
decisions.
Concerned with including stakeholders from the region and department, the Chula Vista
Police Department's Management Team carefully designed a strategic planning process
to include significant participation on the part of department employees and community
stakeholders. The Management Team invited participation from department employees
by created Working Groups composed of a cross-section of department and city
employees. The Working Groups provided leadership and direction in developing each
Strategic Issue Area that they were assigned. Furthermore, community input was
provided through a number of activities and was designed to be as broad and inclusive
as possible.
The police depaffment took nine months to successfully complete this strategic planning
process. The Working Group members worked arduously on this project and their hard
work and participation is gratefully acknowledged.
CHULA VISTA POLICE DEPARTMENT STRATEGZC PLAN I
THE STRATEGIC PLANNING PROCESS
The strategic planning process consisted of several distinct phases, including:
Internal Assessment - A review of current department resources, programs, and
management systems. Focus group discussions with department personnel to gather
their feedback.
External Assessment - Research designed to analyze the environment that the
department operates within, including significant demographic, economic, technological,
and political trends. Also the gathering of input from various Chula Vista community
segments through a community survey, personal interviews, and focus group
discussions.
Identification of Key Strategic Issues - After extensive evaluation of the input
received, the Working Groups and Management Team identified the issues of greatest
concern to the department and the community of Chula Vista and developed a set of
Strategic Priorities to address them.
Development of Hission, Vision, and Values - Based upon all of the input received,
the Working Groups and Management Team developed a long-range perspective
consistent with the department's and community's desires. The Mission, Vision and
Values statements were reviewed and adopted by department employees.
Development of Goals, Objectives and Strategies - Further refines what the
department and community want most to accomplish in the future.
CHULA VZSTA POLICE DEPARTHENT S'rRATEGZC PLAN 2
Preparation of Action Plan Identifies the next steps for creation of an
implementation plan subsequent to the adoption of the Strategic Plan.
Input into the plan was specifically gathered from:
Police Department City Interviews Community Interviews
Employees Many of the City's Council Key community
Eight Focus Groups each Members and Department stakeholders, such as the
addressed a strategic issue Directors were interviewed Chuta Vista Schools,
area, conducted extensive and provided input into the developers, community
research, and identified key strategic issues facing groups and business
many of the department's the Police Department. groups were all given the
Key issues. Additionally, opportunity to identify key
multiple employee issues the department
interviews provided furlher should focus on in the next
input. five years.
Strategic Issue Areas and Feedback
Environmental Scan Community Survey Benchmarking Data
A Comprehensive scan of The 1997 Chula Vista A comprehensive
demographic, social, cdme, Resident Opinion Survey benchmarking study was
transportation and industry data was utilized to gauge also utilized to identity key
trends was conducted. The resident perception of practices of other
Scan provided the crime and level of safety, comparable police
department with valuable as well as department departments and to identify
data on the look and feel of performance. The survey public safety best practices.
the Chula Vista community sampled 3,000 households
in the next 5 to 10 years. in Chula Vista.
The department utilized the information gathered from the sources listed above and
examined what was working well in the department and what areas could be improved.
The department also considered the environmental factors affecting the department and
Chula Vista Community. Analyzing input received from the stakeholders listed above in
the framework of Strengths, Weaknesses, Opportunities and Threats (SWOT) enabled
the department to better understand the key issues facing the organization and to
develop the appropriate goals and objectives for those issue areas. A Summary of the
SWOT Analysis and the key participants is included in the Appendix.
CHULA VISTA POLICE DEPARTNENT STRATEGIC PLAN 3
COMPONENTS OF THE STRATEGIC PLAN
The Mission statement expresseS* the department's purpose and describes its role,
responsibility, and commitment in carrying out the Plan to assure the realization of the
department's vision.
The Values statement describes the key attributes that are most important to individuals,
the community and the department. The Values are the foundation upon which we
make decisions and set goals in the Strategic Plan by setting forth positive attitudes and
behaviors by which to live and govern.
The Vision statement describes the department achieving its full potential and drives the
Strategic Plan. The Vision articulates a destination for the Chula Vista Police
Department and reflects the high ideals identified by the department as we look to the
future.
The Strategic Priorities identify those issues that are important for the department to
address in the future. Through the data gathered for this project, the following are key
areas which the department and community consider extremely important in achieving
our Vision. While the Strategic Priorities may be divided into categories, they all are of
equal importance, and inextricably interrelated. in no order of importance, the following
-.--- lists the department's Strategic Priorities:
[] GROWTH MANAGEMENT
REGIONAL PARTNERSHIPS
[] TECHNOLOGY
[] RESOURCES
rn SOCIAL AND CRIME TRENDS
rn COMMUNITY OUTREACH AND PARTNERSHIP
[] POLICE FACILITIES
n ORGANIZATIONAL DEVELOPMENT
Goals state what the department desires to accomplish, or become, over the next
several years in relation to a particular Strategic Priority. Goals provide the basis for
decisions about the nature, scope, and priority of the projects and activities needed to
achieve the Vision.
Objectives help to further define the goal by providing a measurable target that must be
met to obtain the goal. As time passes and situations change, objectives will change
while the goal may remain the same.
Strategies are the means by which the department intends to accomplish a Goal or
Objective. They comprise activities, projects, initiatives and programs.
CHULA VZSTA POLZCE DEPARTMENT STRATEGZC PLAN 4
MISSION, VALUES AND VISION STATEMENTS
CI'jULA VISTA POLICE DEPARTMENT MISSION
The Mission of the Chula Vista Police Department is to enhance the quality of life in
the City of Chula Vista by:
· Providing a proactive and professional level of police service ensuring safety
through commitment, integrity, and trust.
· Managing resources effectively.
· Treating all persons with fairness, respect and dignity.
· Maintaining a partnership with the community to meet contemporary
and future challenges.
CHULA VISTA POLICE DEPARTMENT VALUES
Honesty & Integrity
Honesty will produce an atmosphere of trust and is expected of all employees. Personal
and organizational integrity is paramount to our profession. Honesty and integrity nurture
an open and safe environment for all.
Recognition
We recognize all employees for their contributions and reward them for the quality work
and service they provide to the organization and community. We believe our employees
are our most valuable asset.
Leadership
We are leaders in our community and in our professions. We share a vision to improve
the Quality of life in Chula Vista through our leadership and involvement with the
community.
Teamwork
We will develop and embrace the spirit and concept of teamwork and cooperation for our
community. Teamwork unites the citizens and police by sharing talent and expertise
toward the success of common goals and objectives.
Fairness
All employees will be equally valued and treated with dignity, respect, and fairness.
Rewards and discipline will be initiated as a result of behavior not personality. We will
follow the concept of treating others as we would expect to be treated.
CHULA VZSTA POLZCE DEPARTMENT STRATEGIC PLAN
Work Ethic
We will provide high quality service by our work ethic, resulting in positive results for our
community, This will be accomplished by everyone striving for excellence through
professionalism. The highest standard of public service and job satisfaction is our goal.
Employee Development
We support the professional growth and development of all employees. This will be done
in a collaborative and ongoing process involving supervisors and subordinates
developing career goals supported by the organization. The process will include
education, training, technology and equipment designed to assist each team member in
accomplishing their goals.
Communication
Effective and open communication at all levels is the cornerstone of a progressive
organization. We value honest, constructive discussion of ideas, performance and
decisions that help accomplish the goals of the department.
Community
We will develop programs that seek solutions to community issues through a partnership
with the police department and the people we serve. Through this partnership we
recognize and appreciate individual differences and encourage all citizens to promote
community pride.
CHULA VISTA POLICE DEPARTMENT VISION
Our Vision Statement expresses an ideal that we are constantly striving and working to
achieve.
We strive to be a model law enforcement agency ensuring a safe community for all
residents, visitors and businesses through proactive policing.
Community Partnerships: Through innovative partnerships, ongoing community
dialogue, and proactive problem solving, Chula Vista will strive to be a safe, thriving
community.
Outstanding Employees: Chula Vista Police Department employees will be
recognized leaders in law enforcement. We will work in a desirable work environment
that not only supports its employees, but recognizes and rewards our efforts. We will be
highly trained, dedicated to serving the community, and driven by our profession. We
will continually be committed to the departmenrs Mission of enhancing the quality of life.
State-of-the-Art Resources: We strive to provide the highest level of service to the
community by utilizing state-of-the-art police facilities, cutting-edge technology and
innovative crime fighting techniques.
Regional Leadere: We will be an acclaimed regional resource for law enforcement
services, information and expertise.
CHULA VISTA POLZCE DEPARTMENT STRATEGIC PLAN 6
STRATEGIC ISSUE 1 -- GROWTH MANAGEMENT
The City of Chula Vista is a rapidly growing community in San Diego County. Significant
housing expansion is currently underway in the eastern portion of the city that will
dramatically change the community's demographics in the next decade. Furthermore,
well-established areas in the community require the same level of service provided by
the department in the pasL By proactively identifying the service levels required by new
as weft as existing residents, the police department will best serve the needs of the
entire Chula Vista community.
GOAL. Ensure that the department continues to provide responsive, high-quality
and cost effective services to meet the needs of a rapidly growing and changing
Chula Vista community.
Objective A. Ensure adequate staffing and beat officer deployment to provide cost-
effective service to the city's rapidly growing community.
Strategy A.I. Maintain staffing levels to serve the community and support key
department programs.
· Develop a staffing and organizational transition plan as the department grows.
· Utilize police department patrol staffing formula to determine appropriate staffing
levels for the Patrol Division.
· Update staffing formula annually. Staffing formula is based on:
· Patrol Calls for Service (CFS)
· Average time spent on CFS
· Average time for Back-up Officer
· Total Field Hours
· Officer Availability
· Officer turnover
· Officer initiated activity
· During annual updates, consider population projections and current population
increases.
· Increase the ratio of Officer Time Spent Responding to Calls For Service/Officer
Initiated Activities to 1:1.
· Allocate staffing levels to ensure that the department's priorities are
implemented.
· Identify use of alternate responders for appropriate calls.
· Increase utilization of CSOs for non-priority Calls For Service.
· Determine appropriate staffing levels for all other department units based upon
Strategic Priorities.
CHULA V/STA POLZCE DEPARTMENT STRATEGZC PLAN 7
Strategy A.2. Determine optimum beat configuration within the city.
Based upon the patrol staffing formula and population increases, annually review
the beat structure to determine if additional beats are required in the city.
· When evaluating the beat structure, conduct working sessions with sergeants
and lieutenants to identify appropriate beat deployment strategies.
· As appropriate, utilize beat collapse techniques~ for patrol, particularly when
adding a new beat.
· Consider service area decentralization and evaluate police services, units,
activities, and positions that could be decentralized to beat level.
· Link decentralization efforts to community policing.
Strategy A.3. Develop transition plan for staffing and beat deployment to meet the
needs of the community.
· Communicate with the community about beat deployment and staffing changes.
· Examine a shift schedule that allows for variation in shifts but enables an officer
to stay in the same area for an extended period of time.
Strategy A.4. Evaluate patrol response time.
· Assess current measures of response time and adjust to reflect current tools in
place (CAD system).
· Evaluate and modify, as appropriate, response times established by the Growth
Management Oversight Committee.
Objective B. Proactively involve city departments and the community in planning for
growth.
Strategy B.1. Assess, on an ongoing basis, development and growth issues that
critically affect community services.
· Proactively coordinate with developers and other city departments on planned
developments and planning initiatives throughout the community.
· Communicate with the City's Economic Development Department to ensure
coordinated efforts related to the attraction and development of new businesses.
· Monitor future projects and initiatives.
Objective C. Continually assess the need for new initiatives and target programs as the
department grows and new issues arise related to growth.
Strategy C.1. Track demographic, economic, environmental, political and social
trends as they affect the departmenrs service levels.
· Utilize dedicated research and development resources to monitor environmental
trends and changes and communicate these to the Command Staff and entire
department.
· Track economic changes and their effect on growth and crime in the city.
· Maintain Tough on Crime to proactively identify crime trends throughout the city.
· Maintain department Crime and Social Trends document to monitor growth and
changes in the community,
~ Beat Collapse - Combining two beats during slow call hours to more efficiently patrol an area.
CHULA VISTA POLICE DEPARTMENT STRATEGIC PLAN 8
STRATEGIC ISSUE 2 -- REGIONAL PARTNERSHIPS
We recognize that through developing regional partnerships we are able to enhance the
level of service we provide to the community. Through partnerships we are able to pool
resources and work cooperatively to address problems. San Diego County agencies
have a long tradition of working in cooperation with other city, county, state. and federal
agencies to address the law enforcement issues that face our communities. Through
the furthering of these partnerships, we will improve the level and types of service we
provide the community, and do so in a cost-effective manne~
Goal. Maintain effective regional partnerships with law enforcement agencies,
government agencies and other regional organizations to provide economical
services and resources to the community.
Objective A. Achieve cost savings through regional partnerships and services.
Strategy A. 1. Actively participate in regional technology partnerships to ensure the
department has access to state-of-the-art technology and valuable information.
· Continue to take a lead role in ARJIS.
· Continue to take a prominent role in other regional partnerships.
Strategy A.2. Evaluate a regional or shared communications dispatch operation.
· Conduct a needs assessment and costJbenefit analysis for shared dispatching.
· Evaluate regional dispatch opportunities and assess related concerns.
· Communicate actively with Fire Department personnel.
· Consider expanding animal control dispatch to outside agencies,
· Identify technology requirements.
Objective B. Provide improved law enforcement services through shared regional and
national resources.
Strategy B.1. Determine personnel needs for the appropriate staffing of task forces,
coalitions, and joint efforts.
· Assess current staffing and resource requirements for regional task forces,
coalitions and joint efforts.
· Evaluate future staffing and resource requirements for regional task forces,
coalitions and joint efforts.
· Support regional task forces that address bi-national issues.
CHULA V/STA POLICE DEPARTHENT STRATEGIC PLAN 9
Strategy B.2. Assess opportunities for regional training partnerships.
· Conduct a needs assessment and cost/benefit analysis for joint, regional training
opportunities with:
· The Olympic Training Center
· Regional colleges or universities
· Regional technical programs
· Military and law enforcement operations
· If feasible, develop an implementation and marketing plan for the regional
training.
Strategy B.3. Team with regional agencies to provide S.W.A.T. services.
· Conduct a needs assessment and cost/benefit analysis for regional S.W.A.T.
services.
· If feasible, develop an implementation and marketing plan for regional S.W.A.T.
services.
· Identify additional agencies for coordinating S.W.A.T. services.
Strategy B.4. Consider providing helicopter pad services to regional agencies.
· Consider incorporating a helicopter pad in the design of the new police facility.
· Conduct a needs assessment and cost/benefit analysis for regional helicopter
pad services.
· If feasible, develop an implementation and marketing plan for a regional
helicopter pad.
Objective C, Enhance current facilities and services through regional partnerships.
Strategy C,1, Continue to enhance partnership with San Diego County Crime Lab.
· Continue strong relationship with the County Crime Lab.
· Identify additional services that Chula Vista's crime lab could provide.
· Provide necessary resources and certification levels for Chula Vista crime lab
technicians.
· Incorporate any additional Crime Lab needs in design of new facility.
Strategy C.2. !mprove radio communication system through regional partnerships.
· Assess current communication requirements.
· Consider additional sources for meeting radio communication needs.
· As needed, develop a transition plan to move to another system.
· Assess necessary equipment upgrades.
Strategy C.3. Improve recruiting opportunities through regional consortlures and
initiatives.
· Participate in regional recruiting consortiums.
· Develop partnerships with regional colleges and universities to attract
candidates.
· Proactively initiate a college and university campus-recruiting program.
· Develop a detailed recruitment plan.
· Provide dedicated recruiting resources.
· Continue to develop the department's Cadet and Explorer programs.
CHULA VZSTA PO~*rCE DEPARTMENT STRATEGZC PLAN 10
Strategy C.4. Ensure an adequate booking facility for prisoners.
· Conduct a feasibility analysis and cost/benefit analysis for incorporating an
expanded holding facility in the new facility design.
· Utilize expert consultants to assess specific holding facility requirements for
Chula Vista.
· Contact the National Institute of Corrections to conduct a holding facility
assessment.
* If appropriate, incorporate a holding facility into the design of the new facility.
Objective D. Continue to take a prominent role in regional and national task forces in
which the department currently participates, such as RATT, JUDGE, Narcotics Task
Force, Operation Alliance, Marine Air, and Forensic Computer Lab.
Strategy D.I. Identify important areas of regional recognition and expertise for the
department.
· Communicate benefits of the following programs to regional agencies:
· Alcohol and Beverage Control
· Family Protective Services
· Citizen Advisory Support Team (CAST)
· School Resource Officers (SRO)
· Senior Volunteer Patrol (SVP)
Strategy D.2. Ensure appropriate communication and coordination on areas of
expertise with other agencies.
· Identify departmental experts to educate regional agencies on initiatives and
activities underway in the department.
· Provide dedicated time and resources to ensure staff development in areas of
expertise.
· Provide dedicated time and resources to attend regional and national
conferences in department areas of expertise.
CHULA VZSTA POLZCE DEPARTMENT STRATEGZC PLAN 11
STRATEGIC ISSUE 3 - TECHNOLOGY
The effective application of technology is becoming increasingly important for law
enforcement organizations, enabling them to better serve their communities and operate
in a more efficient manner. Today, advances in technology assist law enforcement
agencies in obtaining nearly instant information on suspects, tracking crime trends and
sharing information with the communities they serve. Furthermore, federal grant
initiatives and support programs are focusing efforts on utilizing technology to increase
the amount of time officers spend in the community.
Goal. Plan for and implement a technology infrastructure to support the
department's growth, increase employee productivity, ensure access to timely
information and enable officers to spend more time on community activities.
Objective A. Develop a Department Information Technology Plan and evaluation
pFOCeSS.
Strategy A.1. Prioritize department technology requirements:
· Assess information, communication and law enforcement technology needs.
· Prioritize departmental technology needs and requirements.
· Ensure appropriate resources are secured for technology requirements.
· Develop a comprehensive 5-year Police Department Information Technology
Plan.
· Utilize Technology Plan to prioritize information technology purchases.
· Coordinate technology needs and requirements with the new police facility.
Strategy A.2 Develop a comprehensive technology evaluation process.
· Develop criteria to assess technology purchases.
· Develop a standard technology procurement and implementation process.
· Utilize the department's Planning and Research Unit to assist in the evaluation
pFOCeSS.
Strategy A.3. Establish a Technology Steering Committee composed of a cross-
section of personnel representing all areas of department.
· Utilize the Technology Steering Committee in developing the technology plan
and prioritizing technology purchases.
Strategy A.4. Consider Implementing a Records Management System.
· Consider administrative needs for automated functions.
· Integrate police administrative functions with enterprise-wide human resources
and financial tracking.
· Integrate with regional technology efforts currently in place, such as ARJIS.
CHULA VZSTA POLZCE DEPARTHENT STRATEGZC PLAN 12
Strategy A.5. Assess effectiveness of current Computer Aided Dispatch System.
· Consider departmental reporting needs and functional needs of CAD system.
· Ensure adequate training on CAD field reporting.
· Ensure appropriate integration between the city's GIS Data and the CAD's
Geofile.
· Provide adequate training and resources to fully utilize CAD reporting software.
· Expand CAD to include mapping capabilities.
Objective B. Enhance the department's Internet Site to improve communication and
automate community services. -
Strategy B.1. Coordinate with the city's technology division to enhance the
department's web site.
· Coordinate with the city to develop a City Bulletin Board to provide Chula Vista,
and non-Chula Vista residents, with timely information on police department
activities and community developments.
· Utilize the Internet to recruit future department employees.
· Link with the city's Human Resources web page for recruitment.
· Utilize the Internet for service transactions.
Strategy B.2. Coordinate with the city to develop a city-wide Intranet.
· Increase communication and coordination on projects with other city
departments.
· Decrease the use of paper and expedite workflow.
· Identify necessary resources to secure and develop a fully functional Intranet.
Objective C. Utilize technology to increase community and officer safety.
Strategy C.1. Utilize technology to track and identify crime patterns and trends in the
community.
· Continue Tough on Crime initiative and dedicate appropriate staff to further the
program.
· Seek grant funding to obtain necessary crime monitoring tools.
CHULA VISTA POLZCE DEPARTFIENT STRATEGIC PLAN 13
STRATEGIC ISSUE 4 -- RESOURCE DEVELOPMENT
AS the city population continues to grow, it is imperative that adequate resources are in
place to support such department strategic initiatives as enhancing community services,
improving facilities and increasing staffing levels. Historically, the department has
successfully utilized grant funding to increase staffing and implement new technologies.
As these grant commitments expire, there will be a need for the city and department to
explore new funding alternatives. Furthermore, the department is embarking upon a
major capital project, a new police facility, and will need to identify funding sources for
the facility.
Goal. Manage and prioritize resources to best serve the community and achieve
the department's goals and objectives.
Objective A. Ensure adequate resources to support strategic initiatives.
Strategy A.1. Develop a comprehensive funding strategy for strategic initiatives.
· Consider alternate funding sources to support strategic initiatives.
· Identify resource requirements for strategic initiatives.
· Match funding sources with resource requirements.
Strategy A.2. Develop a transition plan to meet grant-funding commitments.
· Assess and track current grant funding levels,
· Develop a grant funding transition plan.
Strategy A.3. Secure funding for the new police facility.
· Coordinate project with facility project manager throughout planning and
construction.
· Assess funding alternatives.
· Ensure communication and coordination with city and community on new
department facility.
Objective B. Diversify revenue stream to maintain greater reliability of department
funds.
Strategy B.1. Utilize numerous revenue sources.
· Explore additional revenue sources, including:
· Crime lab services - photos.
· Live Scan
· Asset seizure
---- · Animal Shelter
CHULA VZSTA POLZCE DEPARTMENT STRATEGZC PLAN 14
· Other fees for service
Strategy B,2, Consider use of alternate services to increase efficiency.
· Explore alternative prisoner transport.
· Assess other revenue generating services.
Strategy B,3, Utilize strategic partnerships to achieve cost savings and increase
services to the community.
· Evaluate expansion of animal control services provided to outside agencies.
· Assess other revenue generating services.
Objective C. Increase efficiency throughout the department.
Strategy C.1. Utilize comprehensive research and development for strategic
technology, staff and equipment purchases.
· Ensure procurement and grant efforts are based on long-term goals and
objectives.
· Cond~jct appropriate research and development for procurement procedures.
· Determine resource requirements and implementation plans when applying for
grant monies.
Strategy C.2. Utilize Performance Improvement efforts to increase efficiency and
operations throughout the department.
· Conduct regular performance audits throughout the department.
-" · As needed, undertake performance improvement and engineering efforts.
· Identify proper performance measures for processes, and track regularly.
CHULA VZSTA POLZCE DEPARTFIENT STRATEGIC PLAN 15
STRATEGIC ISSUE 5 - SOCIAL & CRIME TRENDS
Chula Vista will experience a dramatic population growth in the next five years
accompanied by significant socioeconomic and demographic population changes. Many
of these changes will influence the type and nature of crime the city will face during the
growth years and beyond. However, citizen expectations of the department will remain
high. The Chula Vista Police Department must work to monitor contributing social
conditions, proactively prevent and deter new crime and be ready to address changing
crime trends in the city.
Goal. Plan for and address crime trends throughout the community and region
to ensure a safe community for Chula Vista's residents.
Objective A. Decrease juvenile crime throughout the city.
Strategy A.I. Monitor changes and trends in the juvenile population that could have
an impact on increased or decreased juvenile crime.
· Perform regular integrated trend updates using all available data sources.
· Produce and publish regular projections (with interpretation) based on data and
the findings of other law enforcement and community agencies.
· Adjust the department's investigative and intervention activities as warranted.
Strategy A. 2. Work in cooperation with other city departments and community
agencies to deter juvenile cdme through proactive activities.
· Coordinate with the City Library and Recreation Department to develop and
enhance after-school programs for youth.
· Consider expansion of Juvenile Diversion program through South Bay
Community Services and the other social service agencies.
· Continue to coordinate with community youth and social service programs, such
as the Boys and Girls Club and YMCA, to create effective youth activities.
· Continue active sponsorship of PAL program.
· Seek grant funding for joint department programs.
Strategy A.3. Enhance the department's relationship with Chuia Vista Schools.
· Develop a transition plan for additional officers for the School Resource Officer
(SRO) and Elementary School Resource Officer (ESRO) programs as the new
school construction effort continues.
· Transition to utilizing ESRO/SRO Teams to serve a group of schools and
maintain staffing ratios for ESROs and SROs.
· Consider a School Resource Unit to manage all SRO programs.
· Configure schools appropriately.
Regularly coordinate with the school districts.
CHULA VISTA PO~CE DEPARTHENT STRATEGIC PLAN 16
· Conduct special juvenile education programs throughout the school year.
· Establish program criteria for School Resource Officer program.
· Communicate and coordinate with private schools in the city.
Strategy A.4. Target and reduce juvenile criminal activity.
· Identify and target at-risk youth for intervention.
· Identify effective new juvenile crime prevention programs and techniques by
working in cooperation with other law enforcement agencies.
· Perform ongoing evaluation of new and existing gang suppression efforts.
· Continue existing education through the Gang Alternative Program (GAP) in the
elementary schools.
· Evaluate placing a probation officer in the department to coordinate with the
Juvenile Investigators.
Strategy A.5~ Significantly reduce graffiti throughout the city.
· Coordinate with the city on graffiti prevention, deterrence, enforcement and
eradication activities.
· Work closely with the community, business groups, and other city departments to
provide education on anti-graffiti efforts.
· Identify national best-in-class programs2, and apply to anti-graffiti issues.
Objective B. Decrease drug and narcotics activity throughout Chula Vista.
"' Strategy B.1. Actively monitor and address narcotics activity in the city. · Increase the number of drug related arrests.
· Ensure necessary resources are secured for narcotics enforcement.
· Secure necessary technology for narcotics enforcement.
Strategy B.2. Actively participate in regional, national and international narcotics
task forces.
· Continue close working relationship with the California Border Alliance Group
(CBAG) and the Narcotics Information Network (NIN).
· Ensure adequate technology resources for the accurate and timely sharing of
information with regional, national and international agencies.
· Continually address drug abuse, drug trafficking, and NAFTA related issues.
· Ensure adequate resources are dedicated to the regional narcotics task forces.
Objective C. Enhance the department's activities to decrease domestic violence and
sexual assaults.
Strategy C.1, Monitor changes and trends in domestic violence and sexual assaults.
· Conduct regular integrated trend updates using all available data sources.
· Produce and publish regular projections (with interpretation) based on data and
the findings of other law enforcement and community agencies.
· Adjust the departmenrs investigative and intervention activities as warranted.
2 Any program which is well recognized and respected by others in the same industry/practice.
CHULA VZSTA POLTCE DEPARTHENT STRATEGIC PLAN 17
Strategy C.2. Educate the public on domestic violence.
· Provide the public with resource information on the Internet.
· Increase high school education on domestic violence and sexual assault.
· Continue advocacy through victim support groups such as South Bay Community
Services and Children's Hospital.
Objective D, Proactively identify and reduce incidents of computer technology crimes in
Chula Vista.
Strategy D,1, Coordinate with regional, state and federal technology initiatives.
· Participate in San Diego Regional Computer Forensics Laboratory (RCFL).
· Monitor National Institute of Justice publications and research related to
technology crimes.
Strategy D,2, Educate officers on technology and Internet crimes.
· DevelOp procedures for identifying and handling technology crimes.
· Educate on means of gathering evidence.
· Utilize contacts and resources in the region for assistance.
Strategy D,3, Monitor computer crime trends to target specific activities.
· Coordinate with regional and national task forces.
· Utilize dedicated research and technology for those tasks and activities.
Objective Eo Improve traffic safety throughout the city.
Strategy E,1, Conduct traffic safety education for youth.
· Conduct DUI and driver safety education at the high schools.
· Conduct 'Every 15 Minutes' presentation at the high schools.
· Communicate with high school students during the prom/graduation time period.
· Continue partnerships with junior and high school students.
Strategy E,2, Educate the community on traffic safety.
· Conduct regular DUI checkpoints.
· Consider conducting seat belt and child safety seat checkpoints.
Strategy E,3, Target high-risk traffic areas for increased enforcement activities.
· Intensify traffic enforcement activities at peak hours in high-risk traffic areas.
· Increase the number of traffic officers to meet increased service demands.
· Continue partnerships with other law enforcement agencies to increase speed
enforcement and other targeted activities.
· Provide accident reconstruction training to traffic officers.
Objective F. Monitor licensing activities throughout the city.
Strategy F.1. Actively monitor and address licensing of regulated businesses in the
city.
CHULA VISTA POLZCE DEPARTHENT STRATEGZC PLAN 18
· Identify staff to monitor and address licensing activities.
· Assess effectiveness of licensing activities.
· Ensure appropriate customer service training for officers involved in licensing
activities.
· Card Room
· Licensing
· Alcohol Beverage Control
· Adult Bookstores
· Tow Yards
· Public Transportation
· Pawn Shops
· Second Hand Stores
· Gun Shops
Objective G, Decrease auto theft incidents in the city.
Strategy G,1, Coordinate with regional task forces and communicate with the
community to reduce auto theft throughout the city.
· Educate city residents on vehicle theft prevention techniques.
· Educate city businesses on vehicle theft prevention initiatives.
· Develop annual theft reduction targets.
· Coordinate closely with the RATI' task force.
CHULA VZSTA POLZCE DEPARTMENT STRATEGIC PLAN 19
STRATEGIC ISSUE 6 - COMMUNITY ISSUES: OUTREACH AND PARTNERSHIPS
Through community outreach programs, partnerships with volunteer groups, and other
proactive citizen involvement programs, the department is furthering the principles of
community problem solving. As the department grows, it is important to maintain close
ties with, assess the expectations of,, and continue to educate the community on
programs and initiatives. The department will also continually strive to improve
communication with other city agencies to ensure coordinated services throughout the
community.
Goal A. Create a sense of partnership between the department and Chula Vista
Community in order to proactively address community needs and involve citizens
positively in public safety and the prevention of crime.
Goal B. Foster an environment of open communication, shared ideas and free-
flowing information throughout the city departments.
Objective A. Enhance community partnerships for problem solving and regularly
educate the community about these partnerships and programs.
Strategy A.1. Provide the community with coordinated, timely and accurate
information.
· Create a Police Community Relations Unit to coordinate and lead all
communication efforts regarding enforcement programs, volunteer programs,
community programs, and Special Events.
· Increase use of technology and the Internet to communicate with the Chula
Vista Community.
· Utilize technology to enhance coordination with other city departments.
Strategy A. 2. Continually seek community input.
· Utilize telephone and written surveys to gather information and perceptions
from the community. Monitor annually.
· Conduct community focus group discussion to gather qualitative feedback on
department performance.
· Coordinate with city-wide Community Policing Committee.
Strategy A.3. Continue to support and recognize Community Volunteer
Programs.
· Further define and increase the role of community volunteer programs.
· Secure appropriate resources to manage community volunteer programs,
including:
· Citizen Advisory Support Team (CAST)
· Senior Volunteer Program (SVP)
CHULA VISTA POLICE DEPARTMENT STRATEGIC PLAN 20
· Police Activity League (PAL)
Volunteers in Policing (VIP)
· Citizens' Academy
· Reserves
· Explorer Scouts
Strategy A.4. Celebrate department successes and accomplishments with the
community.
· Conduct open-house - coordinate with other city departments and the media.
· Regularly communicate department successes.
· Utilize a city-wide electronic bulletin board to increase information shared to
the Community.
· Continue to foster a positive relationship with the media.
Objective B. Develop partnerships with the Chula Vista business community and
regularly educate the business community about these partnerships and programs.
Strategy B.I. Enhance the level of communication with Chula Vista businesses.
· Regularly attend Downtown, Broadway and other business association
meetings throughout the year.
· Assign beat-officers, as available, to business association meetings.
· Coordinate with the City's Economic Development and Community
Development Department.
Strategy B.2. Foster customer service in working with the business community.
· Provide customer service training to officers working with the business
community.
· Identify key customer service principles to apply to business interactions.
· Work with other city departments to streamline permit licensing processes
and business transactions for area businesses.
· Seek input from the business community through a customer satisfaction
survey.
Strategy B.3. Seek business community support for targeted activities.
· Identify available business resources.
· Identify business sponsorship opportunities for police activities and initiatives.
Objective C. Promote and market the department's activities throughout the city and
community.
Strategy C.'I. Communicate department initiatives as appropriate.
· Crime-Free Multi-housing
· Graffiti abatement
· Neighborhood watch
· Business watch
CHULA VZSTA POLTCE DEPARTMENT STRATEGZC PLAN 21
Strategy C.2. Market the police departmenrs programs and activities to the
-'- community.
· Develop a communication plan.
· Utilize strategic plan as a foundation.
· Identify target audiences.
· Develop appropriate me_Ssages.
· Consider communication means.
· Develop marketing materials.
· Link with recruiting initiatives.
· Link with department information - letterhead, logo, marked vehicles, etc.
· Ensure dedicated resources are assigned to marketing the department.
Objective D. Foster the principles of Community Oriented Policing and Problem-Solving
throughout the police department and other city departments.
Strategy D.t. Develop community policing goals for each officer.
· Officers should target a certain number of community policing activities each
year.
· Redesign employee evaluation forms to assess and reward employees for
community policing practices and initiatives.
· Ensure participation with San Diego Regional Community Policing Institute3.
Strategy D.2. Increase interaction between police department and city
departments.
· Develop collaborative problem-solving initiatives with city departments.
· Target a number of annual joint problem-solving initiatives.
· Coordinate with city-wide Community Policing Committee.
3 A division of the San Diego Police Department offering COPPS training to all levels of law
enforcement personnel.
CHULA VISTA POLICE DEPARTHENT STRATEGIC PLAN 22
STRATEGIC ISSUE 7 - FACILITIES
As the community grows, staffing levels and facility accommodations will necessitate
commensurate growth to the community. The department clearly recognizes the
insufficiency of the current police facility in accommodating employees and the services
they strive to provide. The future facility should prope~y accommodate the growing
police department staff, provide officers and employees with the needed space to work
and enhance ties to the community.
Goal, Build a facility to meet the community's needs and support a productive
and satisfied workforce environment through the year 2020.
Objective A. Develop a comprehensive plan for developing a new facility.
Strategy A.t. Create a project team.
Include the following positions in the project team:
· Department Project Manager
· Crime Lab Manager
· Investigations Lieutenant
· Watch Commander
· Range Master
· City Representative
· Lead Communications
· Juvenile Sergeant
· Patrol Sergeant
· Technology Manager
· Family Protective Services Sergeant
· Business Office Manager
· Volunteer Coordinator
· Administrative Sergeant
· City Vehicles Maintenance Manager
· Other staff as appropriate
Strategy A.2. Outline preliminary project scope.
Strategy A.3. Educate city and community on project.
Strategy A.4. Gain support of city and community for project.
Strategy A.5. Identify general cost/funding issues.
CHULA VZSTA POLZCE DEPARTNENT STRATEGZC PLAN 23
Strategy A.6. Distribute RFP for appropriate consultant/architectural services.
Strategy A.7, Consider all other justice needs.
Strategy A,8, Conduct a thorough program assessment and link design to
Strategic Plan. Specifically consider:
Crime Lab/Property
· Additional property and evidence storage.
Investigations Division
· Larger office space for the Investigations division.
· Larger cubicles for the investigators.
· Monitored interview room for each investigative unit.
· Computer and space for each investigator.
· Law library.
· Specialized equipment space.
Patrol Division
· Roll Call room.
· Juvenile detention room.
· Report writing room.
· Work stations with computers.
· Locker room.
· Equipment lockers.
· Building security.
Secured sallypod.
· Covered/indoor parking lot for patrol vehicles.
· Employee parking.
· Children's interview room.
· Consider effects of the City Corp yard moving to the east side of the city.
· Community room.
· Volunteer offices.
Business Office
· Live Scan area
· Optical Disk Work Stations
· Front Counter / Public Entrance
· Transcription
· Records access and storage
· Ergonomic Workstations
Communications
· Office for Lead Communications Operators (LCOs)
· Lounge
Crime Analysis
Firearms Range
Planning and Research
Community Relations Division
Planning and Research
· Finance/procurement
· Analytical suppport
CHULA VISTA POLZCE DEPARTNENT STRATEGIC PLAN 24
Community Relations
Traffic Division
Helicopter Pad (only)
Task force offices for housing regional programs
Jail/holding facility
Main lounge/canteen/cafeteria
Technology Staff
Administrative Services
Internal Affairs
· Training
· Backgrounds
· Recruitment
· Interview Rooms
Strategy A,9, Utilize all existing planning/design resources.
Strategy A, 10, Conduct a thorough space needs analysis.
· Meet with agencies and volunteer groups that coordinate with the
department.
· South Bay Community Services.
· Citizen Advisory Support Team (CAST)
· Senior Volunteer Program (SVP)
· Reserves
Strategy A,1 t, Assess facility options.
· Consider west- and east-side service level concerns.
Strategy A,t 2, Refine project goals/scope after needs analysis.
Strategy A,13, Conduct site analysis/selection.
Strategy A, 14, Refine cost needs based on program assessment.
Strategy A,15, Develop preliminary design/layout decisions.
Strategy A,t6, Final decisions on all project design/elements.
Strategy A,17, Build facility.
Objective 13, Incorporate department strategic initiatives as factors influencing the
architectural design of the facility.
Strategy B,t, Identify technology design requirements.
· Coordinate with New Facility Architect.
Strategy B,2. Identify community outreach design requirements.
Strategy B,3, Consider employee design requirements.
Strategy B,4, Assess other safety issues.
CHULA VISTA POLICE DEPARTFIENT STRATEGZC PLAN 25
STRATEGIC ISSUE 8 -- ORGANIZATIONAL DEVELOPMENT
Organizational issues are critical for all law enforcement agencies. As agencies grow,
implement community policing, and increase the use of technology, they are inherently
changing their organization and the way they operate. In order to achieve success in a
time of significant change, the department should ensure that employees are sincerely
recognized and acknowledged for their contributions to the organization.
Goal. Ensure that employee recruitment, training and retention are a priority as
the department continues to grow and change.
Objective A. Create an environment that emphasizes continuous professional
development for department employees.
Strategy A.1. Ensure proper law enforcement training to suppod the
department's growth.
· Develop and maintain a current department training plan based on needs and
requirements.
· Determine a mechanism for annual updates of the plan.
Strategy A.2. Systematize training for new hires.
· Develop a-curriculum for new employee training.
Strategy A.3. Regularly review course offerings for updates, relevance to
department goals, and gaps in training coverage.
· Improve customer service training throughout the department.
· Increase training on communication and interaction skills.
· Increase participation in city and regional training consortiums.
Objective B. Develop and communicate a comprehensive recruiting approach that
attracts candidates to the department.
Strategy B.1. Redesign the recruiting process to support department hiring
goals.
· Ensure adequate resources are dedicated for department hiring goals.
· Provide training for department employees to participate on a recruiting team.
· Target annual recruiting missions and trips.
Strategy B.2. Develop a department recruiting plan.
· Develop a comprehensive recruiting plan.
· Utilize strategic plan as a foundation.
CHULA VISTA POLICE DEPARTMENT STRATEGIC PLAN 26
· identify target audiences.
· Develop appropriate messages and themes.
· Consider communication means.
· Develop recruiting materials.
· Link with department information - letterhead, logo, marked vehicles, etc.
· Set annual recruiting targets for each year.
· Ensure appropriate compensation structures for attracting employees.
Strategy B.3. Improve recruiting opportunities through regional consortiums and
initiatives.
· Participate in regional recruiting consortiums.
· Develop partnerships with regional colleges and universities to attract
candidates.
· Proactively initiate a college and university campus-recruiting program.
· Identify linkages and opportunities to tap into criminal justice programs.
· Continue to develop Cadet program.
Objective C. Redesign the employee performance evaluation process.
Strategy C.t. Develop a new performance evaluation process to enhance the
level of input provided to employees.
· Tie in to city's new performance evaluation programs.
· Provide training for supervisors and employees on performance evaluations.
Utilize study previously conducted for the department as the foundation for
the training initiatives.
· Develop performance evaluation criteria that better reflect contemporary law
enforcement policing philosophies.
Objective D. Ensure accurate and responsive communication throughout the
department and with the city.
Strategy D.t. Develop a department communication plan.
· Develop a targeted approach to improve communication among divisions.
· Continually address communication between management and staff.
· Improve communication between the department and city.
· Utilize existing task forces and committees to improve communication.
· Increase use of technology to improve communication, e.g. , e-mail, intranet,
etc.
CHULA VZSTA POLZCE DEPARTNENT STRATEGZC PLAN 27
Objective E. Enhance and communicate a high-level of pride and professionalism
throughout the department.
Strategy E.'I. Enhance activities that support employees, increase retention
levels and allow for employee input.
· Recognize and support employees for their hard work.
· Acknowledge employedaccomplishments.
· Implement specific morale boosting activities for employees.
· Seek employee input and participation in department decision-making.
CHULA VZSTA POUCE DEPARTMENT STRATEGIC PLAN 28
APPENDIX - STRENGTHS, WEAKNESSES, OPPORTUNITIES AND THREATS (S.W.O.T.)
Key Department Strengths - Those aspects of the department that are working well,
and we would like to maintain, or enhance:
Level of Professionalism in the Department - The department received the highest
praise from all community members and regional agencies interviewed as being a
professional and well run organization.
Level of Professionalism among Officers - Similarly, the city and community
members consider the officers who work and provide service to the community do so
in a professional manner.
Relationship with the Schools and the School Resource Officer Program - Clearly
viewed as one of the most successful programs the department currently runs and
one that continually enhances a close working relationship with the schools. The
School Resource Officer program is considered to be a wonderful, innovative
program by all stakeholders.
Participation in Regional Initiatives - The department is clearly viewed as a leader
and an involved participant in all of the regional task forces, regional partnerships
and regional working relationships in which it is currently involved.
Participation of Department in Community Events - The department is involved in
community initiatives and was commended for participating in a number of
community groups. The community groups gave particular praise to the
department's command staff.
Use of Grant Funding for Programs - The department has been successful in
utilizing grant funding to support numerous initiatives including COPPS Grants,
COPPS MORE Grants and similar programs.
Citizen Adversity Support Team - Recognized by the community as an innovative,
victim support group.
Volunteer Programs - The department has successfully utilized volunteers to provide
a variety of services to the community. Programs include the Citizen Adversity
Support Team and the Senior Volunteer Patrol.
Crime Rate - Chula Vista experienced a 10% drop in the crime rate between 1997
and 1998, which exceeds the national average decrease of 7%.
Key Department Weaknesses - Those areas in which we could improve or enhance
our resources.
Use of Space and Facilities -Department employees are working in extraordinarily
cramped space. Employees have very little room to work, storage facilities for
CHULA VTSTA POI,ZCE DEPARTMENT STRATEGXC PLAN APPENDZX 29
equipment, records and evidence are currently over capacity. Safety is also
becoming an issue. Furthermore. the department is growing in the number of staff.
Technology Strategic Planning - The department has significant funding for
technology, however, the department lacks a comprehensive strategic technology
plan. Currently, technology purchases are determined on an as-needed basis
without a comprehensive plan or prioritization of needs,
Technology Support Staff- The department does not have dedicated public safety
technology support staff. Technology management is currently conducted as an
additional duty of officers and staff,
Communication / Marketing to the Community and the RenTion - The Community
Survey indicates that the department does not do an adequate job of communicating
all of its successes and initiatives to the community and region,
Research, Development and Planning - The department has lacked the resources to
do the necessary research and identify an appropriate plan for implementing
numerous initiatives, technology and allocating grant funding.
Staffing Levels - The department has managed to serve the community with
relatively low staffing levels, especially in comparison to other agencies.
Recruiting - The department has been challenged to fill vacant officer positions for
which it currently has funding and has limited irs recruiting to the San Diego area.
This can be attributed to inadequate resources for recruitment,
Background - A significant bottleneck in the department occurs, as a result of
conducting the necessary background checks required in the processing of
candidates for vacant positions. This can be attributed to inadequate resources for
backgrounds.
Training P/an - The department lacks a Master Training Plan for all levels and
positions in the organization.
Key Department Opportunities - Those initiatives or occurrences in the community,
city and region, that would enable the department to become an even better
organization in the future.
Community Policing - Increasing involvement in the community and proactively
addressing problems through the continued implementation of community oriented
policing.
Regional Partnerships - Continuing and enhancing cooperation with other agencies,
colleges and organizations in the community.
South Bay Leadership - Increasing the department's role in the region and
identifying areas of leadership and innovation.
/ncreasing Use of Volunteers - Leveraging the existing volunteers to increase
department productivity.
Increasing Use of Civilians - Achieving cost savings through the use of non-sworn
personnel for community and support services that are non-emergency in nature.
Coordinating with other City Departments - In following the principles of community
policing, the department can achieve great results in the community through
proactive initiatives with other city departments,
CHULA VISTA POLICE DEPARTNENT STRATEGIC PLAN APPENDIX 30
Key Department Threats - Those initiatives or occurrences in the community, city and
region that could pose a threat to the organization or the safety of the community.
Growth - Demographic changes leading to a higher volume of calls for service and
increased demand for services:
Changes in Crime and Crime Patterns - The city's geographic location and growth
could contribute to a change in crime. Areas to monitor include narcotics trafficking,
domestic violence, technology crimes and juvenile crimes.
Qualified Officer Candidates - Unless a recruiting initiative is underway, and the
background resources increase, the department faces a significant shor{age of
officers to fill vacant positions.
Traffic Associated with Growth - Growth could also increase the traffic flow and
ultimately the number of traffic related accidents in the city.
Areas of Resident Concern - The Chula Vista Resident Survey identifies speeding
vehicles, burglary, graffiti, gangs, drug sales, drug abuse and illegal possession of
firearms as the key areas of concerns for residents.
Socioeconomic Differences between "East" and "West" - Differences in types of
crimes, need for services, demand for services, accessibility, police presence, etc.
Response Time - The ability to meet response times in the eastern part of the city
due to urban and suburban sprawl.
Lack of a Sense of City Unity - As the city grows into two distinct areas, the sense
of city unity could be jeopardized for a feeling of two different cities with varying
service needs.
CHULA VZSTA POLZCE DEPARTMENT STRATEG/C PLAN APPENDZX 31
APPENDIX - INTERVIEW PARTICIPANTS
Shirley Hotton, Chula Vista Mayor
Mary Salas, Chula Vista Council Member
John Moot, Chula Vista Council Member
Dave Rowlands, Chula Vista City Manager
George Krempl, Chula Vista Deputy City Manager
Sid Morris, Chula Vista Assistant City Manager
Marty Chase, Chula Vista Special Projects Manager
Jim Hardiman, Chula Vista Fire Chief
Candy Emerson, Chula Vista Human Resources Director
Ed Batcheider, Chula Vista Planning Department
Chris Salomone, Chula Vista Community Development Director
Cheryl Dye, Chula Vista Economic Development Department
Emerald Randolph, Citizen's Adversity Support Team (CAST)
Rod Davis, Chula Vista Chamber of Commerce
Jack Blakely, Chula Vista Downtown Business Association
Joanne Angel, Broadway Business Association
Kathy Lembo, South Bay Community Services
Rainey Hunter, Otay Ranch Company
Harry Stovall, Narcotics Information Network
Laura Mullgren, Chula Vista Star News
Paul Ganster, Director, Institute for Regional Studies of the Californias
Karen Hyvale, Senior Activities, Norman Park Center
Robert Powell, Chula Vista Finance Director
Libia Gill & Lowell Billings, Chula Vista Elementary School District
Andy Campbell & Wes Braddock, Sweetwater Union High School District
Ron Barry, San Diego County Sheriff Crime Lab
CHULA VZSTA POLZCE DEPARTMENT STRATEGZC PLAN APPENDZX 32
SECTION 2
~E~ .= .= c.~ o~ ~c.-
~c_o O 0 .-
-, '- oE'~c.~
ce,-~, eo o~ m..=_>eo ,',~o o .~o
o.='~ · E E E ._c~_ )mo m <~,~..-
mm....t::,_ ,s.~ ~e>o ~.co mm>c~= ceo
_ E · ®'~ ._.o.~,...o.'~ '~ o "~ c
'~mo a.~ _oEo e'~.-
.~ ® . ._.too
'~o Eo c~ w ul~.
'g c > c-c~
ca =o oo' ® w E 8'E "' "'"' w
=._o~ ~o =o.~Ew ~ o EEo
="~"'=~ O~ Eo'E
oo' ~ ~dw ~ .~ ,,_c? = E w
.w._o E~w me a.,-'~
.~-- w~
we ~e w .wTM
> E'Z .
~-wE ~_,~ w_.j 8eowc- --
E~a~ d.co~ 2=
~ · - .~ o E '-'" -'::
- _-~ ~
~.~.~ "'~e .-~
,,, .__. ® 'g ~
= .'e._~ `" e .
~._=. oon
: -- ~w8
- .~
o ~ ~.~ ~ ~.- -
._
SECTION 3
~ 's
>
o
.--ZOO
~, ~ -~ o
~3,uPdfl 666I
q3(IOIAI DNI~IAVIS qOH~LVd
"' I ,LN3IAYHDV~L,LV